Explore all emails from The SWIPES Email

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/l2hehmhl7nxo9kh6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWFwcmlsLTE3dGgtMjAyNg== )​ Friday, April 17th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/m2h7h5h3zq4opoum/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​This email written by hand, outside: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/l2hehmhl7nxo9kh6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWFwcmlsLTE3dGgtMjAyNg== )​ ​ ****** Swipe: ****** I like this "timeline ad" that shows exactly what happens if you buy this tax reduction service: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/dpheh0henopqg0am/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2ZsYXQtZmVlLXByb3BlcnR5LXRheC1zYXZlLW9yLXBheS1ub3RoaW5n )​ ​ I actually LOVE the concept of including timelines for your product/service to show what will happen after a purchase. Here's a few other timeline examples: ​Hack-a-thon timeline: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/e0hph7h7olrkg7h8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Rlc2lnbi1idWlsZGF0aG9uLXRpbWVsaW5l )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/e0hph7h7olrkg7h8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Rlc2lnbi1idWlsZGF0aG9uLXRpbWVsaW5l )​ ​ ​Lifespan timeline: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/7qh7h8h956n07wuz/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2ltcGFjdGZ1bC10aW1lbGluZS1vZi1ldmVudHM= )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/7qh7h8h956n07wuz/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2ltcGFjdGZ1bC10aW1lbGluZS1vZi1ldmVudHM= )​ ​ ​Life of a project timeline: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/owhkhqhwd6q4vouv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2xpZmUtb2YtYS1wcm9qZWN0LXRpbWVsaW5lLWNoYXJ0 )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/owhkhqhwd6q4vouv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2xpZmUtb2YtYS1wcm9qZWN0LXRpbWVsaW5lLWNoYXJ0 )​ ​ Use timelines :) ​ ​ ​ ******* Wisdom: ******* ​Kunal Das ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/z2hghnhexklov0ip/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2t1bmFsLWRhcy1ob3ctdG8tY2xvc2UtMW0tYjJiLWRlYWxz ) breaks down how $1m+ B2B sales actually happen behind the scenes… from warm intros and executive dinners to year-long deal cycles and aggressive follow-ups. A GREAT interview if you sell medium to large si.ed companies!!! (Maybe not as helpful if you don't). ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/z2hghnhexklov0ip/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2t1bmFsLWRhcy1ob3ctdG8tY2xvc2UtMW0tYjJiLWRlYWxz )​ ​ ​ ​ ************ Interesting: ************ Perplexity (an AI search engine company) did a super smart campaign: Instead of spending $1,000,000 in ads, they are giving away $1,000,000 to someone to BUILD a company ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/p8heh9h4o2q90rtq/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NhbXBhaWduL3dpbi0xMDAwMDAwLWJ5LWJ1aWxkaW5n ) using their products. This has been going mega viral, with tons of signups to Perplexity, and getting mega attention! Great use of $1,000,000 of marketing budget. ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/x0hph6he0pqn6ot5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3dpbi0xbS10by1idWlsZC1hLWJpbGxpb24tZG9sbGFyLXN0YXJ0dXA= )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/x0hph6he0pqn6ot5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3dpbi0xbS10by1idWlsZC1hLWJpbGxpb24tZG9sbGFyLXN0YXJ0dXA= )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/x0hph6he0pqn6ot5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3dpbi0xbS10by1idWlsZC1hLWJpbGxpb24tZG9sbGFyLXN0YXJ0dXA= )​ ​ ​ ​ ​ ******** Picture: ******** Someone posted a picture of Austin's skyline taken 10 years apart recently, and it's pretty dramatic! ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/6qheh8hle59pgrho/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2F1c3Rpbi1za3lsaW5lLTEwLXllYXJzLW9mLW1hc3NpdmUtZ3Jvd3Ro )​ ​ I actually took a similar pic a while ago: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/58hvh7hg2n6588b6/aHR0cHM6Ly94LmNvbS9uZXZtZWQvc3RhdHVzLzE4MDg1NjQ0MTM1MDg4MjUzMzc= )​ ​ In the last decade or so, mmaannnyyy companies have moved to Austin, turning it from a sleepy little college town to a place where you can actually have a career: Tesla, Oracle, Apple, Google, Amazon, Samsung Electronics, IBM, Meta, SpaceX, Boring Company, Move, NinjaOne, Digital Realty, ZT Systems, Flex, PEAK6, NXP, IntraBio, Amazon Web Services, Google Cloud....(and more).... This was a picture taken from my bedroom balcony last week: ​ ​ Super imposed onto that last comparison photo I took: ​ So cool to see the progress of Austin!! ​ ​ ****** Essay: ****** A cool way of displaying data is "real world photo as a chart" kind of like these: Steak doneness chart: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/qvh8h7hdp4k859cl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3N0ZWFrLWRvbmVuZXNzLWNoZWF0LXNoZWV0LTEwLXZpc3VhbC1sZXZlbHM= )​ ​ Population charted over a map: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/9qhzhnhdr65gmea9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tZmxhdC1tYXBzLWludG8tM2QtcG9wdWxhdGlvbi1zcGlrZXM= )​ ​ ​ ​ ​ ******** Splurge: ******** ​This article ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/48hvhehm8px0dzsx/aHR0cHM6Ly9sb25nZm9ybS5hc21hcnRiZWFyLmNvbS9leHRyZW1lLXF1ZXN0aW9ucw== ) by Jason Cohen (founder of 2 separate billion dollar companies) goes through several questions you can ask to improve your business: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/48hvhehm8px0dzsx/aHR0cHM6Ly9sb25nZm9ybS5hc21hcnRiZWFyLmNvbS9leHRyZW1lLXF1ZXN0aW9ucw== )​ ​ Here's some questions extracted from the article ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/48hvhehm8px0dzsx/aHR0cHM6Ly9sb25nZm9ybS5hc21hcnRiZWFyLmNvbS9leHRyZW1lLXF1ZXN0aW9ucw== ): • If you had to 10x your price, what would you need to change to justify it? • Which subset of customers would actually want something that expensive? • What if you couldn’t use your current primary growth channel? • If a competitor copied everything you do, how would you still win? • What if you could only ship one feature per year? • What if you had to make the product 10x simpler? • What if you had unlimited demand—what breaks? • What would make customers brag about using your product? • What if you charged only for outcomes, not usage? • What is the coolest possible version of this product? ​ ​ ​ Hope you have a great weekend!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/9qhmlvm3anhdr65gvxt9/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5/rehlxwl7fohmz36ql5f2/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5 ) | Update your profile ( https://preferences.convertkit-mail4.com/5qu7ve9d6wu7hn23705t6h9x5lq3linh474n5 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/48hvhehml8pkr5ax/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWFwcmlsLTNyZC0yMDI2 )​ Friday, April 3rd, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/reh8hohmdz3n07h2/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​100% written by human Neville Medhora :-) ​ ****** Swipe: ****** "Marketing" is a bit of a buzzword, but if you you break it down it means all these things: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/vqh3hrho0rv8pksg/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL21hcmtldGluZy1tYXBwZWQtdHVybi1kYXRhLWludG8tZ3Jvd3Ro )​ Marketing is....​• Advertising • Knowledge• Targeting• Networking• Market Research• Relations• Engagement• Innovation• Growth People used to specialize in just ONE of these areas, but with AI it's now possible to do so many of these together by a single person. ​ ​ ******* Wisdom: ******* These are some of the principles Elon Musk uses in building companies. Not ALL of these are applicable to everyone (some are more specific to manufacturing), but there's some good lessons: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/dpheh0he6nor0eim/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Vsb25zLTExLW5vLWJzLWNvbXBhbnktcnVsZXM= )​ ​ I specifically like the first one where he talks about applying this "Algorithm" over and over for all your products:​a. Question every requirement.​b. Delete any part of the process you can.​c. Simplify and optimize.​d. Accelerate cycle time.​e. Automate. It focuses on making processes far more simple, or simply removing a process altogether. ​ ​ ************ Interesting: ************ This is an interesting concept by "Mr Wonderful" on the rise of getting customers from social media: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/owhkhqhw9d65r5uv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL21ha2UtcGhvbmUtY29udGVudC15b3VyLTI1MGstY3VzdG9tZXItYWNxdWlzaXRpb24tc2tpbGw= )​ ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/owhkhqhw9d65r5uv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL21ha2UtcGhvbmUtY29udGVudC15b3VyLTI1MGstY3VzdG9tZXItYWNxdWlzaXRpb24tc2tpbGw= )​ ​ He's talking about how someone with a following can instantly make sales for a product if they recommend it, therefore are very valuable. It's become much harder to acquire customers through SEO, social media, and paid media, so going directly for people with followings who can promote products is useful. ​In this post ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/x0hph6he20pxw2b5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nlby1wbGF5Ym9vay1ydW4tbWFya2V0aW5nLWxpa2UtbmV0ZmxpeA== ) they talk about how many companies are hiring "Heads of Content" to promote personal brands: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/x0hph6he20pxw2b5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nlby1wbGF5Ym9vay1ydW4tbWFya2V0aW5nLWxpa2UtbmV0ZmxpeA== )​ ​ "Head of Content" would help someone put out different types of content, some of it promotional: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/x0hph6he20pxw2b5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nlby1wbGF5Ym9vay1ydW4tbWFya2V0aW5nLWxpa2UtbmV0ZmxpeA== )​ ​ Social media used to be a joke when I was in college, and now it's literally how many businesses get much of their business. ​ ​ ​ ******** Picture: ******** Me and my little dude matching 🙂 ​ ​ ​ ****** Essay: ****** I used to plan out products or features on my websites very carefully because they were hard to build. But with AI it's almost easier to one-prompt make a feature, ship it, then see if it works! If sucks = kill. If cool = make it better. For example I got allllll excited about making a "Hot or Not" ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/58hvh7hgx2nlmdt6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hvdC1vci1ub3Q= ) style feature for people to browse SwipeFile. We deployed it live in a day: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/58hvh7hgx2nlmdt6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hvdC1vci1ub3Q= )​ ​ After using it for like 30 seconds, I instantly realized a crucial error: If you're swiping on all our SwipeFile content, you might see a home page, a print ad, a quote, an infographic......it's all disjointed content! So thanks to AI, we could then modify it to where you can do "Hot or Not" on just on section, like quotes ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/g3hnh5hm9wlx30cr/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hvdC1vci1ub3Q_Y2F0ZWdvcnk9cXVvdGVz ), and it's much more coherent: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/g3hnh5hm9wlx30cr/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hvdC1vci1ub3Q_Y2F0ZWdvcnk9cXVvdGVz )​ ​ I'm not saying this Hot or Not feature is good.....but in the span of a day we were able to conceptualize it, deploy it, and make modifications. 5 years ago this would've taken many days or a week....PLUS having to make lots of mundane design decisions. Now I can deploy stuff like this, and if after a week I realize it sucks, then get rid of it without feeling like I lost weeks of time. ​ ​ ​ ******** Splurge: ******** I thought this was an awesome chart that shows how good/bad and expensive/cheap something is for your help: ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/48hvhehml8pkm5hx/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nob29zZS1jaGVhcC1yZWNvdmVyeS13aW5zLW92ZXItZmFuY3ktZ2Vhcg== )​ ​ It's kind of interesting that a lot of expensive health stuff like supplements and cryotherapy are actually beaten by completely free methods like rest and hydration. ​ Hope you have a great weekend!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/g3hkp9kwc5hm9wlxmnir/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q/48hw9qwmtehml8pkmntx/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q ) | Update your profile ( https://preferences.convertkit-mail4.com/r8u9845owrioh3z2ldza2hdnv83g8h7hwzw5q ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/25h2hoh394ppl0u3/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LW1hcmNoLTI3dGgtMjAyNg== )​ Friday, March 27th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/qvh8h7hdwomme0cl/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​This email was all handwritten, all inside Kit ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/g3hnh5hm9688gzir/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ), photo proof: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/25h2hoh394ppl0u3/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LW1hcmNoLTI3dGgtMjAyNg== )​ ​ ****** Swipe: ****** A guy from Germany who runs this Piano University ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/3ohphkh3m455x7cr/aHR0cHM6Ly9waWFuby51bml2ZXJzaXR5Lw== ) (that does awesome numbers)....after coming to one of our Office Hours ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/48hvhehml6ddw6ix/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vam9pbg== )I suggested he try an ad in the "before/after ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/reh8hohmdwllknt2/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NhdGVnb3J5L2JlZm9yZS1hbmQtYWZ0ZXI= ) style" to promote his page. Well, turns out this this ad ended up being the highest performing ad for his US audiences by far! Here was the ad he made based off my swipes: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/08hwh9h2eg66nnul/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hpZ2hlc3QtcGVyZm9ybWluZy1iZWZvcmVhZnRlci1hZC1mb3ItYS1sYXJnZS1waWFuby1sZWFybmluZy1jb21wYW55 )​ ​ There's something about this before/afterstyle of ad that in a single square explains why you should join. ​ ​ ******* Wisdom: ******* This image is so true. You really regret the things you DIDN'T attempt. ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/8ghqhohodq66wzck/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3Rha2luZy1zaG90cy1iZWF0cy1ub3Qtc2hvb3Rpbmc= )​ ​ ​ ​ ************ Interesting: ************ This was a refreshingly HONEST ad from Krispy Kreme from about 13 years ago: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/vqh3hrho0e99m0sg/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NhbGwtaXQtYmFkLW1ha2UtcGVvcGxlLWNyYXZlLWl0 )​ ​ They were open to admit that maybe eating a full box of Krispy Kreme everyday isn't great for, but an occasional doughnut here and there won't kill you. ​ ​ ******** Picture: ******** My son is a little over 4 months old now, and it's a fun phase where's he's learning a lot of new things, and definitely smiles a lot now: ​ ​ We've been taking him out a lot and he's done great: ​ ​ Although sometimes it's at very loud places so we got him some baby headphones and they look hilarious 🤣 ​ ​ Being able to make him laugh is really fun: ​ ​ He's outgrowing old clothes quickly....we tried this outfit on him and it was skin tight on our chunky little guy! ​ ​ Soaking up all the little sweet moments with him: ​ ​ Current task is getting him to do a lot of tummy time and strengthen everything: ​ ​ Fun times :) ​ ​ ****** Essay: ****** With AI a lot of "moats" are being drained right now. Previously if you built a piece of software for your business, that was your "moat" to protect you from competitors (because it costs time and money and talent to build software so it was hard to replicate): ​ ​Now someone can just tell AI "Make me a similar software to ____" and it'll do it....and it's getting faster/better/cheaper. So now having a custom piece of software isn't a super strong moat anymore, and rapidly eroding! ​ In this clip ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/l2hehmhl26mmq7u6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tLzgtbW9hdHMtdGhhdC1tYWtlLXNvZnR3YXJlLWNvbXBhbmllcy1lbmR1cmU= ) they talk about 8 different "moats" that can still be protected: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/l2hehmhl26mmq7u6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tLzgtbW9hdHMtdGhhdC1tYWtlLXNvZnR3YXJlLWNvbXBhbmllcy1lbmR1cmU= )​ ​ For example #7 Physical Infrastructure: Something like Amazon AWS runs the bare metal servers of the internet, so to erode their moat you'd need to build millions of sqft of data centers. This would be difficult, take time, cost a lot of money, and take a lot of people....meaning it's still a difficult moat for most people to drain. The moat structure in the coming years will change. So pay attention to areas with: 1.) Hard to find or proprietary data.​2.) Complex workflows​3.) Tough regulation.​4.) Distribution capture.​5.) Strong ecosystem.​6.) Network effects.​7.) Physical infrastructure.​8.) Scale that's hard to match. ​ ​ ******** Splurge: ******** I made another Franken-Desk for myself except this time upstairs in my house! A few weeks ago I built two new desks downstairs by slapping a desk top onto adjustable height legs: ​ I did the same thing upstairs with a larger desk (60" long). I also drilled tons of holes in the desk so all the cables go straight into the desk. This was a smart move, it looks so much cleaner with no cables! ​ ​ The entire setup has just one cable that plugs into the wall, everything else is contained inside the desk: ​ ​ My wife works at home as well, AND we have a baby, so having multiple working spaces around the house is very helpful. I also added a different reading chair next to it: ​ It was a fun project to put together :) ​ Hope you have a great weekend!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/wnhvw8v0fghq7x22mph7/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5/8gh7wn7diohodq66w6hk/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5 ) | Update your profile ( https://preferences.convertkit-mail4.com/5qu7ve9d6wu7hnxrrpwi6h9lneo3eunh474n5 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/owhkhqhw97oolobv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LW1hcmNoLTIwdGgtMjAyNg== )​ Friday, March 20th, 2026 ​​Written by human Neville (no AI). Photo proof :) ​ ****** Swipe: ****** SO for ​ ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/p8heh9h46lxx5rtq/aHR0cDovL3N3aXBlZmlsZS5jb20v )​SwipeFile.com ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/p8heh9h46lxx5rtq/aHR0cDovL3N3aXBlZmlsZS5jb20v )​​ ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/p8heh9h46lxx5rtq/aHR0cDovL3N3aXBlZmlsZS5jb20v ) we've been getting sponsors, and it's a new line of revenue, and it's harder and longer (giggity) than I expected, because you have to have many meetings with companies to hash out sponsorship terms. Doing this for every sponsor is hard, so every few emails I include sponsorships directly from ​Kit Ads​ ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/x0hph6he2l33doc5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) network which completely gets rid of that process. You just "drop in" an ad and get paid by the click. For example, right now I have an inside ​Kit​ ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/x0hph6he2l33doc5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) where I get $1.53 per click: ​ ​So I will just drop this ad for Lovable (the ai platform where you can vibe-code web apps and make them live instantly), and if someone clicks this ad, I make $1.53 per click: Sponsored by Lovable ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/kkhmh6hnw3mm2vsl/aHR0cHM6Ly9raXRhZHMubGluay8xMDdkNGVhNzMxLzUyNjE3Mi8xMDUyNy9fX2tpdF9hZF9jbGlja19pZF9f ) Build in Minutes with Lovable Turn your idea into something real. Describe what you want and Lovable builds a site or app people can use. Launch a business, portfolio, or tool—fast, simple, and without coding. --> Start Building Today ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/kkhmh6hnw3mm2vsl/aHR0cHM6Ly9raXRhZHMubGluay8xMDdkNGVhNzMxLzUyNjE3Mi8xMDUyNy9fX2tpdF9hZF9jbGlja19pZF9f ) Start Building Today ( https://kitads.link/107d4ea731/526172/10527/__kit_ad_click_id__ ) Pretty cool huh! So for that ad I literally had NO MEETINGS, NO EMAIL THREADS, and NO PAPERWORK, just a straight up promotion I can drop into my Kit account. ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/x0hph6he2l33doc5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) This makes things so much easier for creators and email newsletter sender-ers. ​ ​ ******* Wisdom: ******* My friend Noah Kagan pulled the internal search data from AppSumo and these were top softwares people were searching for: ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/qvh8h7hdw0nn29bl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2J1aWxkLXRoZXNlLTYtYWktdG9vbHMtZm91bmRlcnMtd2FudA== )​ ​Out of 63,410 searches here's what founders were looking for:​1 - SEO tools​2 - LinkedIn automation​3 - AI video​4 - CRM​5 - Email marketing​6 - WordPress plugins I found it surprising SEO was still at the top. But not surprising that almost everything had some form of AI in it. ​ ​ ************ Interesting: ************ This dude did something hella clever with AI: He took photos from Zillow listings like this: ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/9qhzhnhdwl993eu9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tbGlzdGluZy1waG90b3MtaW50by0xNS1jaW5lbWF0aWMtcmVub3ZhdGlvbi12aWRlb3M= ) ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/9qhzhnhdwl993eu9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tbGlzdGluZy1waG90b3MtaW50by0xNS1jaW5lbWF0aWMtcmVub3ZhdGlvbi12aWRlb3M= ) ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/9qhzhnhdwl993eu9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tbGlzdGluZy1waG90b3MtaW50by0xNS1jaW5lbWF0aWMtcmVub3ZhdGlvbi12aWRlb3M= ) ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/9qhzhnhdwl993eu9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tbGlzdGluZy1waG90b3MtaW50by0xNS1jaW5lbWF0aWMtcmVub3ZhdGlvbi12aWRlb3M= ) Then he uses AI to create cinematic videos like this of the property, and sells them for $100-$500 per listing! ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/9qhzhnhdwl993eu9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tbGlzdGluZy1waG90b3MtaW50by0xNS1jaW5lbWF0aWMtcmVub3ZhdGlvbi12aWRlb3M= )​ ​ Here's how he does it:​→ Pull listing photos from any property (Zillow, Redfin, wherever)→ Lock in a consistent renovation style for the entire property→ Generate photorealistic renovated images→ Animate each room transformation→ Create a cinematic closing shot featuring the realtor's contact info→ Generate a custom music track→ Edit everything together The result: A scroll-stopping property video that makes buyers reach out. All with: No videographer. No staging budget. No waiting for golden hour. ​ ​ ******** Picture: ******** A huge part of my life right now is soaking up allllllll the time I can with my baby son while he's still a little guy! Here's some pics from lately: ​​Burping him....he always makes the best faced when I burp him 😂 ​ ​ Hanging out with Mochi (who we were dogsitting): ​ ​ He looks so funny in a shirt and pants! ​ ​ He loooveess when I play piano and sing. Oddly enough he's not that fascinated by the guitar, just the piano. ​ ​ I just can't get over how funny babies look in grown up style clothes! ​ ​ We've been going to lots of restaurants and bars and parties to make sure he's acclimated to loud areas: ​ ​ My family! Ok Mochi isn't technically part of my family but he's an honorary Medhora :) ​ ​ ​ ​ ****** Essay: ****** These are the new things venture firms like A16Z and YCombinator are looking for as interesting startups: ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/48hvhehmlnggnzax/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NoYXJnZS05MC1wZXJjZW50LW1vcmUtYWktbmF0aXZlLWFnZW5jaWVzLXNlbGwtb3V0Y29tZXM= )​ ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/48hvhehmlnggnzax/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NoYXJnZS05MC1wZXJjZW50LW1vcmUtYWktbmF0aXZlLWFnZW5jaWVzLXNlbGwtb3V0Y29tZXM= )​ ​ No surprise that almost all of them involve some form of AI or automation that wasn't possible just a few years ago. AI will of course destroy some jobs, but man, it's supercharged job and startup creation in other areas! ​ ​ ******** Splurge: ******** After years of searching for the perfect to-do list app....I've finally found it. It's been under my nose the whole time: ​Google Tasks! ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/m2h7h5h357ee7oum/aHR0cHM6Ly90YXNrcy5nb29nbGUuY29t )​ It's free. It's simple. It's perfectly synced on all devices. If you have any Google login then you already have an account: https://tasks.google.com I've been using it like this: ​ ​I have 4 different lists I constantly update and change:1.) Today's Tasks2.) Tomorrow's Tasks3.) Monthly Goals4.) Home Tasks (projects for around the house). That's it. This has been the best thing I've ever used for keeping up with my to-do list. So dang simple and easy! ​ Anyways, hope you have a great weekend!!!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/rehlxwlquohmdexxe0s2/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3/x0hw6dwrt6he2l33lvu5/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3 ) | Update your profile ( https://preferences.convertkit-mail4.com/e5ulpzkd8wt7hlv6p7df8h8ow43n3slh2k2o3 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/kkhmh6hnwg9nxlbl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LW1hcmNoLTEzcmQtMjAyNg== )​ Friday, March 13th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/58hvh7hgxp9g6gt6/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​Written by human Neville, no ai in this email. This is me writing this email....but what am I pointing at?? Continue reading to see... ​ ****** Swipe: ****** .....so I'm pointing at this littttllltle thing right here I can see whilst typing. See it? ​ ​ Let's zoom in a little more... ​ ​ Oh my god it's a 15 story tall ad 😮 ​ ​ It's a GIANT HubSpot ad! This popped up right before SXSW in Austin, and there's no way anyone's missing this ad 😂 ​ I'm so curious to see how they even affixed this giant thing onto the entire side of a giant building! ​ ​ ******* Wisdom: ******* I like this pic from Nathan Barry of Kit ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/qvh8h7hdwg6dknil/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) fame, where it shows BEFORE you work for yourself, that you've actually proven you can do it on the side: ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/9qhzhnhdwk2d54t9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NvbGxlY3Qtc21hbGwtd2lucy10by1wcm92ZS15b3UtY2FuLWZyZWVsYW5jZQ== )​ ​ I've seen many people wanna "do something on their own" and quit their job, only to find out they don't really like working for themselves or by themselves. The common advice is: Start your "thing" on the side, and if it gets big THEN quit your job. ​ ​ ************ Interesting: ************ So this guy at a conference found out if you place a stack of flyers on a table, no one takes them. But if you splay them out in circles like shown here, people keep taking them so often that they had to keep replacing the flyers every few minutes! ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/n2hohvhvqwov7qb6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Zhbi1vdXQtZmx5ZXJzLXBlb3BsZS13aWxsLXRha2UtdGhlbQ== )​ ​ ​ ​ ******** Picture: ******** My last few emails didn't include pics of my fam and all these people reached out saying "WHERE'S THE BABY PICS!" Our little guy is 4 months old now, always laughing and smiling, and is starting to unlock new skills. ​ ​ ****** Essay: ****** SO for SwipeFile.com ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/wnh2hghq79oq0ph7/aHR0cDovL3N3aXBlZmlsZS5jb20v ) we've been getting sponsors, and it's a new line of revenue for me. It's harder and longer (giggity) than I expected, because you have to have many meetings with companies to hash out the sponsorship terms. For a smaller creator this could be kinda hard, that's why every once in a while I use the Kit Ads ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/qvh8h7hdwg6dknil/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) network which completely gets rid of that process, and you just drop in ads: For example, I had an ad offer here inside Kit ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/qvh8h7hdwg6dknil/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) where I would get $1.53 per click: ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/qvh8h7hdwg6dknil/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== )​ ​ It's cool to see some easier ways to monetize audiences like this (previously the only option was really Google AdSense but those numbers are generally not great unless you let it completely take over your site with ads). Here is a Morning Brew ad we ran back in September. If I were running one of the ads NOW I would get $1.75 if you clicked it. ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/qvh8h7hdwg6dknil/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== )​ ​ ​ ******** Splurge: ******** So for sit/stand desks I've always had a major gripe: THEY RARELY HAVE DRAWERS! This means you have a mess of wires hanging everywhere, and no where to store stuff like pencils, laptops, whatever. Also I can never really find the right color combination, so for the last few years alllll my desks have been franken-desks I just mash together. Me and my wife wanted some new desks in the office, and we liked this combo of sit/stand plus this desk topper: ​​Sit Stand Legs ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/vqh3hrho02kowqfg/aHR0cHM6Ly93d3cuYW1hem9uLmNvbS9kcC9CMEJTWFY5MTRKP2xhbmd1YWdlPWVuX1VTJmxpbmtDb2RlPWxsMiZsaW5rSWQ9N2Y5NzZlNTE1NDRlODhkODExMGEwODdjMWIxNTJhYTkmcmVmXz1hc19saV9zc190bCZ0YWc9bmV2ZmluYmxvLTIwJnRoPTE= )​ - $139 / ​47" desk ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/m2h7h5h35kn34rbm/aHR0cHM6Ly93d3cuYW1hem9uLmNvbS9kcC9CMEQ2WjNSMUtCP2xhbmd1YWdlPWVuX1VTJmxpbmtDb2RlPWxsMiZsaW5rSWQ9NTljNDMxYWY2MzkyZmIyMDY4NGJlYjIwYzkxMjYyOWMmcmVmXz1hc19saV9zc190bCZ0YWc9bmV2ZmluYmxvLTIwJnRoPTE= )​ - $489 ​ So first you build the sit/stand leg assembly. I bought this one because it has rear-set legs versus center sitting, which I just like the aesthetic a little better: ​ Then I got the desk ready: ​ ​ I never assembled the legs on it because I don't need them: ​ ​ Then you grab a drill and some screws and just screw that desk to the top. There's no pre-drilled holes or anything so you just screw it in directly to the desk: ​ ​ And voila! A desk with drawers that I like, and it's also electronically controlled sit/stand! ​ ​ I also liked this desk because it had three drawers and a cable management area where all your wires go in the back: ​ • Sit Stand Legs ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/vqh3hrho02kowqfg/aHR0cHM6Ly93d3cuYW1hem9uLmNvbS9kcC9CMEJTWFY5MTRKP2xhbmd1YWdlPWVuX1VTJmxpbmtDb2RlPWxsMiZsaW5rSWQ9N2Y5NzZlNTE1NDRlODhkODExMGEwODdjMWIxNTJhYTkmcmVmXz1hc19saV9zc190bCZ0YWc9bmV2ZmluYmxvLTIwJnRoPTE= ) - $139• 47" desk ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/m2h7h5h35kn34rbm/aHR0cHM6Ly93d3cuYW1hem9uLmNvbS9kcC9CMEQ2WjNSMUtCP2xhbmd1YWdlPWVuX1VTJmxpbmtDb2RlPWxsMiZsaW5rSWQ9NTljNDMxYWY2MzkyZmIyMDY4NGJlYjIwYzkxMjYyOWMmcmVmXz1hc19saV9zc190bCZ0YWc9bmV2ZmluYmxvLTIwJnRoPTE= ) - $489• Total: $628 The next step is cleaning up the wires, and then I get another desk just like this for my wife which I'll assemble next to mine. Fun little project :) ​ ​ Hope you have a great weekend!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/l2h9lq9vamhl25kldvt6/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno/owhenze9aqhw938w04hv/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno ) | Update your profile ( https://preferences.convertkit-mail4.com/o8uwkpxdzrcqh69rw5pcvhqwo440gfohr7rno ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/08hwh9h2v63eeoal/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LW1hcmNoLTZ0aC0yMDI2 )​ Friday, March 6th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/vqh3hrhol9z004fg/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​Written by human, no AI for this email, me at 4:16pm: ​ ​ ****** Swipe: ****** Here's an example where changing a few words on an email signup page took it from 2 signups a month to 200 by changing ~12 words. Here's how it went: ​ * ⬇ * ​ * ⬇ * ​ * ⬇ * ​ * ⬇ * ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/l2hehmhlem822va6/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vam9pbi8= )​ ​ The cool thing is as his posts on LinkedIn keep going viral, his signup page will literally pull 100x more emails than before. That's copywriting ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/l2hehmhlem822va6/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vam9pbi8= ) in action! ​ ​ ******* Wisdom: ******* This was a chart posted by Nathan Barry ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/m2h7h5h3v6d557cm/aHR0cHM6Ly9uYXRoYW5iYXJyeS5jb20v ) that shows his thought that focusing hard on ONE project...is better than dabbling in many projects: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/e0hph7h7638vvks8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2ZvY3VzLW9uLW9uZS1wcm9qZWN0LWZvci1yZWFsLXByb2dyZXNz )​ ​ I might add that if you're JUST starting out trying to build something, maybe dabbling in a bunch of random things can be helpful to see what works and what doesn't! THEN when something is making money and gaining some traction, dive all in. ​ ​ ************ Interesting: ************ This is so true: You can be so much happier if you don't complain quite as much! ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/7qh7h8h9q2rllocz/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3F1aXQtY29tcGxhaW5pbmctZG91YmxlLXlvdXItaGFwcGluZXNz )​ ​ NOW....there's definitely good reason to complain about things at times, but if you're constantly complaining it permeates into your mind. Your brain is heavily influenced by what it's exposed to! So if you read sad news and watch sad shows all day....you might be sad. ​ But if you consume happy content, happy shows, and be around happy people....you might be happy! So make sure to carefully guard your brain against consuming tons of sad stuff all day. ​ ​ ​ ******** Picture: ******** This past weekend I went to an email newsletter conference in Austin, but it was also an excuse for a bunch of friends to meet up at it! ​ ​ ​ I personally love going to conferences where I'll have a lot of friends I can see, or if it's in a location I want to go to but need an excuse. So this was a fun time and we did a bunch of other events around the conference to hang with friends and their kids. Very fulfilling :) ​ ​ ****** Essay: ****** This guy Matt Paulson ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/p8heh9h4mwn66xaq/aHR0cHM6Ly94LmNvbS9NZWRpYUtpbmc= ) who runs the $50m/yr company MarketBeat was walking around the conference with this shirt 😂 He actually does have a jet so it definitely strikes up conversations! ​ ​ ​ ******** Splurge: ******** I use this magnetic phone stand ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/6qheh8hlz8mrrxao/aHR0cHM6Ly9hbXpuLnRvLzRhUmx3bGs= ) pretty much every single day. I also keep a 2nd one in my car trunk in case we're at a party and need to take a group selfie: I also use it for taking pictures/vids with my son, group selfies, recording videos for work, and it's an easy way to hold the phone while FaceTiming: ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/6qheh8hlz8mrrxao/aHR0cHM6Ly9hbXpuLnRvLzRhUmx3bGs= )​ ​It's one of those things where for $40 I end up finding it super helpful every single day. ​ Hope you have a great Friday and great weekend!!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/7qhr4vr3a8h9q2rllqiz/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5/p8hp20pnc9h4mwn666iq/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5 ) | Update your profile ( https://preferences.convertkit-mail4.com/5qu7ve9d6wu7hnxnrxes6h9lgroo5snh474n5 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/25h2hoh36ld423f3/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWZlYnJ1YXJ5LTI3dGgtMjAyNg== )​ Friday, February 27th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/9qhzhnhd049zpna9/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​Written by human Neville, no ai for this email. Photo proof below! Me writing this email at 6:30am ​ ****** Swipe: ****** This is super awesome, this company takes crappy looking kids toys, and copies them but makes them "nice" looking: ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/wnh2hghqnmgxw6s7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tb3Zlcmxvb2tlZC10b3lzLWludG8tbHV4dXJ5LWJlc3RzZWxsZXJz )Watch video here ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/wnh2hghqnmgxw6s7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tb3Zlcmxvb2tlZC10b3lzLWludG8tbHV4dXJ5LWJlc3RzZWxsZXJz )​ ​ This is so cool because it's like LITERALLY THE SAME PRODUCTS with slightly nicer styling. I bet now they could even get AI to just design nicer versions of popular selling products. For example they have all these "basic" products then sell them as "elevated luxury" products: ----- Basic ----- ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/wnh2hghqnmgxw6s7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tb3Zlcmxvb2tlZC10b3lzLWludG8tbHV4dXJ5LWJlc3RzZWxsZXJz )​ ​ ​ ​ ​ ​ ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/wnh2hghqnmgxw6s7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tb3Zlcmxvb2tlZC10b3lzLWludG8tbHV4dXJ5LWJlc3RzZWxsZXJz )​ -------- Elevated -------- ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/wnh2hghqnmgxw6s7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tb3Zlcmxvb2tlZC10b3lzLWludG8tbHV4dXJ5LWJlc3RzZWxsZXJz )​ ​ ​ ​ ​ ​ ​ ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/wnh2hghqnmgxw6s7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3R1cm4tb3Zlcmxvb2tlZC10b3lzLWludG8tbHV4dXJ5LWJlc3RzZWxsZXJz )​ ​ ******* Wisdom: ******* A smarter way to find out what to "name" stuff is by:[Writing (or creating) something] --> [Do keyword research] --> Re-name based on a larger keyword. I show you live how I do this in this video ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/08hwh9h2vnzgd6ul/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1UYkZzcWh1dDRzNA== ): ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/08hwh9h2vnzgd6ul/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1UYkZzcWh1dDRzNA== )​ -->▶︎ Watch Now ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/08hwh9h2vnzgd6ul/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1UYkZzcWh1dDRzNA== ) ▶︎ Watch Now ( https://www.youtube.com/watch?v=TbFsqhut4s4 )​ ​ ************ Interesting: ************ Heard an earnings call intro by @collision ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/m2h7h5h3v2em8xam/aHR0cHM6Ly94LmNvbS9jb2xsaXNpb24= ) (founder of Stripe) where he stated "This is the real me speaking, not an AI reading it" and it instantly made me more engaged! I've been trying this out on with SWIPES email to see if it helps people know it's really me typing these words rather than AI. ​ I have no idea if it matters to most people or not, but it's nice to know if it's hand made! (Lemme know if you like that's is real vs AI, or if you don't care). ​​ ​ ******** Picture: ******** Years ago I setup a home studio in my previous place where I could record a 3-camera setup. You can see it's evolution from bare concrete room to full office: ​ ​ The final setting had a full switchboard, proper lighting, 3 camera's and 2 mics.....everything controlled centrally and 95% all the mass of wires hidden: ​ ​ ​ ​ But a few short years after that setup was complete.....I actually end up going to a proper studio to record podcasts. It's way easier to have all that stuff in a separate space, run by full time engineers, and not inside my house. So now when I record a video at home, it's basically an iPhone on a magnetic stand ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/7qh7h8h9qdzw9ktz/aHR0cHM6Ly9hbXpuLnRvLzRsNnVleng= ) and this wireless mic ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/z2hghnhen5wpe7up/aHR0cHM6Ly9hbXpuLnRvLzRjUTdnS1I= ). ​ Now admittedly with some fancy lenses on my DSLR cameras I can get a slightly better picture quality.....but damn with an iPhone 17 and $40 stand and wireless microphone I can record from anywhere without moving cables and junk around. Also the iPhone camera is so good the lighting barely matters....but with a DSLR I really have to hone the lighting in or it looks weird Here's an example of what the phone video looks like: ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/08hwh9h2vnzgd6ul/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1UYkZzcWh1dDRzNA== )​ ​ ​ ****** Essay: ****** If you can't make up your mind on something, it's sometimes better to take SMALL ACTIONS at first to get things going. ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/p8heh9h4mrxg45aq/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2xlc3MtdGFsay1tb3JlLWNvbnNpc3RlbnQtZGFpbHktZG9pbmc= )​ ​These are some of my favorite quotes about "just getting started to get the ball rolling." "Action produces information. If you’re unsure of what to do, just do anything, even if it’s the wrong thing. This will give you information about what you should actually be doing."​- Brian Armstrong “The fastest way to learn is to build.” ​- Naval Ravikant “An imperfect plan executed violently now is better than a perfect plan executed next week.” ​- George S. Patton “The way to get started is to quit talking and begin doing.” ​- Walt Disney “Action is the foundational key to all success.” ​- Pablo Picasso “You don’t have to be great to start, but you have to start to be great.” ​- Zig Ziglar ​ ​ ******** Splurge: ******** No joke, this is basically how I got Kit ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/58hvh7hgq37kgms6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) as a sponsor for SwipeFile.com ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/qvh8h7hdzenodoil/aHR0cDovL3N3aXBlZmlsZS5jb20v ): ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/58hvh7hgq37kgms6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== )*Actual footage of me groveling on an old school phone* ​I kind of begged them to become a sponsor because I use them for everything, meaning it makes it easy for me to promote them (try promoting a sponsor where you don’t actually use their product and it sucks)! All Copywriting Course emails, all Swipe File emails, all my autoresponder sequences, accepting payments, all my email collection boxes, some of monetization, all my in-network email collection are done through Kit ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/58hvh7hgq37kgms6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ). My primary business is helping companies with their emails so I’ve used every email system under the sun. Here’s a list of stuff that pisses me off about other email software: * Bad editing experience. This is like 95% of what you’ll be doing inside an emailing software, and if it doesn’t work well, it sucks. * Bad image editing. I have like 10 to 40 images per email and Kit’s handling of images is bar-none the best with a simple editor, and you can just paste or drag directly in the editor (you’d be shocked how many email services do not have simple stuff like this). * Email collection sucks. If you collect emails you’ll notice many softwares have weird email collection boxes that don’t integrate well, and are very hard to do things like simply deliver someone a file when they signup. Kit makes it hella easy.m * Hard to make sequences. I was previously using stuff like InfusionSoft before officially switching to Kit and you needed a freaking PhD to make an email sequence. Kit just makes it dead easy to see all your emails So all the behind-the-scenes email sequences I do are all done in Kit and it makes creating them super easy. ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/58hvh7hgq37kgms6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== )​ ​ So if you wanna collect emails so you can build a list to send newsletters, promotion emails, updates or more….I’d personally highly highly highly highly recommend signing up for Kit ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/3ohphkh30xz43xtr/aHR0cDovL3N3aXBlZmlsZS5jb20va2l0 ). ​Also if you use my link to signup, you can an extra percentage off: swipefile.com/kit ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/3ohphkh30xz43xtr/aHR0cDovL3N3aXBlZmlsZS5jb20va2l0 )​ Hope you have a great weekend!Sincerely, Neville Medhora ​ ​ *********************** Did ya like this email? *********************** ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/rehlxwlquohm4kxwm8s2/aHR0cDovL3N3aXBlZmlsZS5jb20vbGlrZQ== )​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp/dphwm2wot0hevd588kim/aHR0cDovL3N3aXBlZmlsZS5jb20vZG9udC1saWtl )​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp ) | Update your profile ( https://preferences.convertkit-mail4.com/gkuvnm2o95a5hlr0d63irh8e26xr8cmh787kp ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/n2hohvhvm3gk49s6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWZlYnJ1YXJ5LTIwdGgtMjAyNg== )​ Friday, February 20th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/wnh2hghqnw43d0u7/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​Sponsor: Get a free year of Framer ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/8ghqhohozl3x84ik/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== ) for early-stage founders. Use Kit ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/l2hehmhle34zg0a6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) for sending emails and building newsletters. ​ ****** Swipe: ****** Sometime an effective ad is SO simple, like this one for protein bars: [Headline][Sub-headline with details][Eye catching picture] ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/e0hph7h760e2xwc8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2RhdmlkLXByb3RlaW4tYmFycy1ncmVhdC1oZWFkbGluZS1ncmFiYmluZy1pbWFnZQ== )​ ​The thing I noticed in this headline was the word "decadent" which for some reason was an interesting choice and caught my attention! ​ ​ ******* Wisdom: ******* Screen time isn't inherently bad, but when you watch something the media does all the work for your brain. But when you READ something, your brain ignites with activity! This picture shows that: ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/7qh7h8h9qo8mgmbz/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3NjcmVlbnMtYXJlLWJhZC1ib29rcy1hcmUtZ29vZA== )​ ​I read a lot of fiction books before I go to bed, and it's cool how your brain "builds worlds" in your head when you read something with no images or video attached. ​ ​ ************ Interesting: ************ One of my hobbies is collecting great LOOKING pages, and great PERFORMING pages. A fast way to get both is using Framer ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/8ghqhohozl3x84ik/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== ). Something like 250,000 live websites use it, and especially a ton of early stage companies. One of the top converting versions of our sales page was made on Framer: ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/8ghqhohozl3x84ik/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== )This was all made with Framer, even with live wins and post updates from my community on every load. ​A thing I like about Framer ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/8ghqhohozl3x84ik/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== ) is you can select a good looking template and just build off that. Just add titles, copy, images...and your website is ready (including mobile version automatically). ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/8ghqhohozl3x84ik/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== )​ ​If you're a startup this is awesome because you can launch a beautiful, production-ready site in hours with no dev team. Join hundreds of YC-backed startups who launched here and never looked back. Launch fast. Design beautifully. Build your startup on Framer, free for your first year: * One year free: Save $360 with a full year of Framer Pro, free for early-stage startups. * No code, no delays: Launch a polished site in hours, not weeks, without hiring developers. * Built to grow: Scale your site from MVP to full product with CMS, analytics, and AI localization. * Join YC-backed founders: Hundreds of top startups are already building on Framer. ----------------------------------------------------------------- ​Get Framer free for a year! --> ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/8ghqhohozl3x84ik/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== )​ ----------------------------------------------------------------- *For pre-seed and seed-stage startups, new to Framer. ​ ​ ​ ******** Picture: ******** This sketch shows how different types of automation make tasks that take a lot of people, start taking FEWER people. ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/owhkhqhwprn7z8tv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2F1dG9tYXRpb24tc2tldGNoLW1hbnVhbC1zb2Z0d2FyZS1vdXRzb3VyY2luZy1haQ== )​ ​On a manual level everything takes a lot of people. The simple act of doing some book keeping for a company would require many steps and people if you did everything manually. You can further automate many things with software tools, enabled by computers and the internet, reducing the amount of people you need for it. You can then further reduce headcount by using contractors from around the world to help you do tasks you don't want to hire for. Then AI takes it to the next step and starts doing a lot of things itself, even further reducing needed headcount for a task. Historically automation doesn't really kill jobs, but rather kills tasks. Like accountants are still around after the inventing of the spreadsheet and account software, but the actual tasks they perform are vastly different than 100 years ago. ​ ​ ****** Essay: ****** Every cause has some effect. But what many people don't look ahead to is the 2nd order effects, 3rd order effects and further. I saw this cool image on Contrarian Thinking: ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/z2hghnhen378gotp/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NhdXNlLWFuZC1lZmZlY3Qtd2l0aC0xc3QtMm5kLWFuZC0zcmQtb3JkZXItY29uc2VxdWVuY2Vz )​ ​So when you make a change, something happens, but it's much harder to see what will happen down the line. • 1st order: The immediate result.​• 2nd order: What happens because of that result.​• 3rd order: Downstream ripple effects.​• 4th order: Downstream ripple effects continue. ​A classic example is rent control. This happens all over the world and it backfires in the longrun everytime: 1st: Rent cheaper for tenants.​2nd: Landlords stop building/maintaining.​3rd: Housing shortage happens.​4th: Housing is now hard to find and crappier. ​But this happens everywhere, like I see it happening with AI writing right now: 1st: Writing is easier/faster.​2nd: Content explosion happens.​3rd: Average quality drops and trust declines.​4th: Just putting out any old content doesn't work. ​It's always good to try to figure out the 3rd and 4th order results of actions, because you can "kind of" predict what will happen in the future. ​ ​ ******** Splurge: ******** Spend some time watching this interview with one of my bestest buddies Noah Kagan! He talks about how AppSumo is dealing with AI (it's flipped the equation for software deals), becoming a dad, and the future of work as automation gets better and better: ​ ( https://b9573ecb.click.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5/p8heh9h4mzdlvztq/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1HemNsdG9BM3ByVQ== )​ ​ Hope you have a great weekend,Sincerely, Neville Medhora ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5 ) | Update your profile ( https://preferences.convertkit-mail4.com/27ul246z9gtoh869399h3hg338344hghq7qr5 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/48hvhehmvpv04ghx/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWZlYnJ1YXJ5LTEzcmQtMjAyNg== )​ Friday, February 13th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvod6sm/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​SwipeFile ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/z2hghnhenknoqgsp/aHR0cHM6Ly9zd2lwZWZpbGUuY29t )​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvod6sm/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​ for fresh ideas, ​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/25h2hoh36867meb3/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20v )​CopywritingCourse ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/n2hohvhvmxmn76f6/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20= )​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/08hwh9h2v9vmlvcl/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3lUblpqU0d3elkyMXNNR0ZYTlc1Wk1qa3hZMjVPYkV4dFRuWmlVemc5 )​ to sell stuff better. ​ ****** Swipe: ****** I've been doing SEO for many years, and the top thing on people's minds in the industry is AI-SEO (when an AI recommends your site). You see stuff like this all over the place: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/vqh3hrholvlnwrtg/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FocmVmcy1haS12aXNpYmlsaXR5LXdoYXQtYWktc2F5cy1hYm91dC15b3VyLWJyYW5k )​ ​ I actually get more traffic from ChatGPT than YouTube....and the traffic is GOOD! When people find your site through AI-SEO it's like it was specifically recommended for you: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/vqh3hrholvlnwrtg/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FocmVmcy1haS12aXNpYmlsaXR5LXdoYXQtYWktc2F5cy1hYm91dC15b3VyLWJyYW5k )​ ​ However the largest referrer of AI traffic is still Google......since their AI search results are showing before the standard 10 blue links. ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/l2hehmhleneox9c6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FocmVmcy1haS12aXNpYmlsaXR5LXlvdS1jYW4tb25seS1zZWUtd2l0aC1zZWFyY2gtZGF0YQ== )​ ​ ​ ******* Wisdom: ******* I love reading information through Instagram carousels and other social media becauses it combined text and visuals (and sometimes video thrown in) to conevy a story....it's basically a slideshow presentation. For example here's an Instagram Post about how people read, and it's so easily laid out like a presentation you can scroll through. More and more people are telling stories and selling like this: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/m2h7h5h3vqvo46fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Nhcm91c2Vscy13aW4td2l0aC1tb21lbnR1bS1ub3Qtc21hcnRz ) ​ ************ Interesting: ************ Lol.....this set of billboards was made to look like a new person to Missoula (in the US state of Montana) was posted by a new local: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p4qehv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FjdC1saWtlLWEtbmV3LW5laWdoYm9yLW5vdC1hLWJyYW5k )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p4qehv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FjdC1saWtlLWEtbmV3LW5laWdoYm9yLW5vdC1hLWJyYW5k )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p4qehv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FjdC1saWtlLWEtbmV3LW5laWdoYm9yLW5vdC1hLWJyYW5k )​ ​ ....the funny thiing is the website is actually for a BANK 🤣 ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/z2hghnhenknolgap/aHR0cHM6Ly93d3cubmV3dG9taXNzb3VsYS5jb20v )​ I was kind of disappointed these ads weren't really some random local taking out a billboard to meet new people, but this stunt did bring in over $20,000,000 for this new bank in town 😬 ​​ ******** Picture: ******** My son is 3.5 months old and we're still totally obsessed with him. Every week he unlocks new abilities and it's so rewarding to watch :) Me + my wiiifee + baby ​ ​ I got gifted socks of his head 🤣 ​ ​ He has learned to smile pretty good! ​ ​ Here he is drinking a beer during the SuperBowl 🤣 ​ ​ ​ ****** Essay: ****** Saw this image from Nathan Barry of Kit ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/dpheh0hevovq2oum/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) that shows if you go hard on one project, it might have a bigger impact that making a lot of different things, none of which grow large: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/e0hph7h76l6kdec8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3BpY2stb25lLXByb2plY3QtZ2V0LXNreXNjcmFwZXItcmVzdWx0cw== )​ ​ The backstory is that Nathan ran Kit for years as a small sub-$10k/mo side project, and it wasn't until he stopped everything else and dedicated ALL his time to it did it grow really fast. Therefore he recommends sometimes building a tall skyscrape rather than a flat strip mall. ​ ​ ******** Splurge: ******** Ok this is kind of a random product, but I've bought like 4 (one for all the rooms) and want more!! I also gave them away as White Elephant gifts during Christmas and people love/used them. It's a simple magnetic phone charge that can charge an iPhone, iWatch, and AirPods at the same time: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p407av/aHR0cHM6Ly9hbXpuLnRvLzRrdHg3dFg= )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p407av/aHR0cHM6Ly9hbXpuLnRvLzRrdHg3dFg= )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p407av/aHR0cHM6Ly9hbXpuLnRvLzRrdHg3dFg= )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p407av/aHR0cHM6Ly9hbXpuLnRvLzRrdHg3dFg= )​ ​ The feature I love the most is being able to just magnetically plop my phone on it and use it as a little baby monitor or for my workout app...and it's also charging and able to swivel: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p407av/aHR0cHM6Ly9hbXpuLnRvLzRrdHg3dFg= )​ ​ I also have to mention I LOVE how they sold me the product through the images alone! I didn't even really read the copy since the images alone explained it so well: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3/owhkhqhwp6p407av/aHR0cHM6Ly9hbXpuLnRvLzRrdHg3dFg= )​ ​ Hope you have a great weekend, and HAPPY FRIDAY THE 13th!!!!! Sincerely, Neville Medhora ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3 ) | Update your profile ( https://preferences.convertkit-mail4.com/xmulp9o2dgt6hpoe5o6f5h2ddrdlltnhvzvo3 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

*************************** The 2026 S.W.I.P.E.S email! *************************** ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/58hvh7hg340qedh6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWZlYnJ1YXJ5LTZ0aC0yMDI2 )​ Friday, February 6th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/25h2hoh3lqg65kt3/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​SwipeFile ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/qvh8h7hdelvzxkil/aHR0cHM6Ly9zd2lwZWZpbGUuY29t )​​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/25h2hoh3lqg65kt3/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​: What's actually working in marketing.​​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/g3hnh5hmg0nrv0cr/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20v )​CopywritingCourse ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/9qhzhnhd4ex078t9/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20= )​​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/3ohphkh3xkr0wwbr/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3lUblpqU0d3elkyMXNNR0ZYTlc1Wk1qa3hZMjVPYkV4dFRuWmlVemc5 )​: Sell your stuff better. ​ ****** Swipe: ****** This guy said everyone wanted him to tone down his personality, so his real estate sign looked pretty standard and boring like this: ​ ​ ....but then he decided to go full OPPOSITE and created this amazing piece of insanity 😂 ​ ​@realtorscottieh ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/n2hohvhv2lgqwwa6/aHR0cHM6Ly93d3cuaW5zdGFncmFtLmNvbS9yZWFsdG9yc2NvdHRpZWgv ) leaned into his personality and it worked! It was more fun for him, his clients, and he got to be himself instead of toning it down. ​ ​ ******* Wisdom: ******* Wanna see how this newsletter exists every week, lands paid sponsors, and keep it growing every single month? ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/48hvhehmw79lz5hx/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1oRUt2N0lpZGNKOA== )In the video I take you behind the scenes, open up my Kit ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/reh8hohmko7d97i2/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) editor, and make this email from a set of pre-defined parameters. ​In this video, I break down my full newsletter workflow from idea to send so you can use the same system for your own list, even if you're just starting. ​ ​ ************ Interesting: ************ There's an enormous amount of hype around a lot of IPO's this year: ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/3ohphkh3xkrmodfr/aHR0cHM6Ly9zd2lwZWZpbGUuY29tLzIwMjYtaXBvcw== )​ ​ Pretty much all of them are AI related companies. This reminds me a lot of the year 2000 when every company going public was an internet company. Around March 2000 a peak hit, and everything went wayyyyy down for like 2 years. Now 26 years later the results are in, and the hype was real.....the internet WAS INDEED THE NEXT BIG THING! However, it took a bit longer to fully materialize than initially predicted. The "bubble" was formed by people thinking all the companies going public then were already super valuable, when in fact many of them barely had revenue or profit for a long time. But now the hype has caught up and so much of the world has gone online or digital since then. I suspect we'll see a similar trend with AI:- A lot of hype because everyone knows AI is the biggest thing ever.- A drawdown at some point as valued get too inflated.- Many companies go out of business and confidence wanes.- Several companies from this era will emerge at 10x, 100x, or 1,000x their size. My personal investing is pretty simple, and this was my thought from 5 years ago. My only change so far is I stopped buying a China index fund on a monthly basis. ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/08hwh9h2npxeozsl/aHR0cHM6Ly94LmNvbS9uZXZtZWQvc3RhdHVzLzEzOTk0MDI2MzQ2NTA0NjgzNTg= )​ ​​ ​ ******** Picture: ******** Me and my wife did a little trip with our 3 month old son, and he was a great little travel buddy! Drinking wine together 🤣 ​ ​ Look at him smiling!! He's starting to do that a lot now and I love it 😍 ​ ​ Wifey & baby 🙂 ​ ​ Fortunately he likes loud situations so when we take him out to places it hasn't been a big problem. Honestly the more noise there is I think he likes it more! ​ ​ ​ ​ ****** Essay: ****** Take a look at this graph of how JP Morgan (the bank) is bigger than it's top three competitors in the USA: ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/8ghqhohow73d0kfk/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2pwLW1vcmdhbi1pcy1iaWdnZXItdGhhbi1hbGwtdGhlLW90aGVyLWJhbmtzLWNvbWJpbmVk )​ ​ When a company is super well run, utilizes more technology, and moves faster, you get these weird outliers that become bigger than EVERYONE ELSE COMBINED. Apple did this a while ago as it took over nearly the entire smart phone industry: ​ ​ Tesla is currently doing this with cars, and it's soooooo far beyond the capabilities of legacy automakers. ​ A prediction that may happen soon is that companies who utilize AI and automation to a massive degree more than their competitors might not only eclipse their competitors, but 100x them. Like it might be very true in the next ten years the entire S&P 500 index of companies is literally like 5 or 10 giant companies....then 490 smaller ones that almost don't matter compared to the very big ones. ​ ​ ​ ******** Splurge: ******** This is a cool set of vintage American Express Ads ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/vqh3hrhomq40xmtg/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NhdGVnb3J5L2FtZXJpY2FuLWV4cHJlc3M= ) from when credit cards were a new thing. They actually had to educate the public that carrying around this piece of plastic could let you buy things versus carrying cash or a check book: ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/l2hehmhlqd420ec6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1jbGV2ZXItY29weS1iZWhpbmQtaG93LXRvLWJ1eS1qZWFucw== )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/m2h7h5h32l95g5fm/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hvdy1hLWNyZWRpdC1jYXJkLXNvbGQtdGhlLWRyZWFtLW9mLXNrYXRpbmc= )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/e0hph7h7mdevpgu8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2FtZXJpY2FuLWV4cHJlc3MtdHVybnMtYS1kaWFtb25kLWludG8tYS1wdW5jaGxpbmU= )​ ​ ( https://b9573ecb.click.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp/7qh7h8h9dx8lk2sz/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1jcmVkaXQtY2FyZC10aGF0LXNvbGQteW91LWplYW5zLWFuZC1ldmVyeXRoaW5nLWVsc2U= )​ Super cool headlines and imagery on this set of ads, love it! ​ Hope you have a great weekend!!!Sincerely, Neville Medhora ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp ) | Update your profile ( https://preferences.convertkit-mail4.com/gkuvnm2o95a5hlrooxpcrh8eele99cmh787kp ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

*************************** The 2026 S.W.I.P.E.S email! *************************** ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/x0hph6hek2pow2c5/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWphbnVhcnktMzB0aC0yMDI2 )​ Friday, January 30th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/6qheh8hlxr5z7euo/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​SwipeFile ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/25h2hoh3l9862kt3/aHR0cHM6Ly9zd2lwZWZpbGUuY29t )​​ ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/6qheh8hlxr5z7euo/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​: What's actually working in marketing.​​ ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/48hvhehmwlpvm5cx/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20v )​CopywritingCourse ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/wnh2hghqm7knqkf7/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20= )​​ ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/reh8hohmkd34m7a2/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3lUblpqU0d3elkyMXNNR0ZYTlc1Wk1qa3hZMjVPYkV4dFRuWmlVemc5 )​: Sell your stuff better. ​ ​ ​ ****** Swipe: ****** One of the most common questions inside CC ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/08hwh9h2ne9v2wil/Y29weXdyaXRpbmdjb3Vyc2UuY29tL2pvaW4= ) about sending emails (especially for cold outreach) is "how long should this email be for maximum response?" The answer is... ... ...... ......... ............ ............... .................. ..................... ......wait for it... ........................... .............................. ................................. .................................... ...you send out THREE ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/8ghqhohowd2zoxck/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vYmxvZ3MvMzY2LXNob3J0LWxvbmctbWVkaXVtLWVtYWlscy8= ) different emails! 1.) The Short Email: Ultra short, like a notification. 1 sentence, or 2 max. ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/8ghqhohowd2zoxck/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vYmxvZ3MvMzY2LXNob3J0LWxvbmctbWVkaXVtLWVtYWlscy8= )​ ​​2.) The Medium Email: Short, but with some added info. About 6 lines. ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/8ghqhohowd2zoxck/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vYmxvZ3MvMzY2LXNob3J0LWxvbmctbWVkaXVtLWVtYWlscy8= ) ​​3.) Long Email: Your full sales pitch. Long as you want. ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/8ghqhohowd2zoxck/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vYmxvZ3MvMzY2LXNob3J0LWxvbmctbWVkaXVtLWVtYWlscy8= )​ ​ ​You can read the full post here (with examples of each email) → ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/8ghqhohowd2zoxck/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20vYmxvZ3MvMzY2LXNob3J0LWxvbmctbWVkaXVtLWVtYWlscy8= )​ ​ ​ ******* Wisdom: ******* ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/l2hehmhlq2neloa6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2RpdGNoLXRoZS1odXN0bGUtbGVhZC1pbnN0ZWFk )​ ​I heard this quote on this ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/m2h7h5h325qv38bm/aHR0cHM6Ly9wb2RjYXN0cy5hcHBsZS5jb20vdXMvcG9kY2FzdC9teS1maXJzdC1taWxsaW9uL2lkMTQ2OTc1OTE3MD9pPTEwMDA3NDY4NjY1NzI= ) My First Million podcast at 13:30. Tommy Mello who founded a $1.7 billion dollar garage door repair company talks about how he was a hustler for the longest time, but didn't get much further than being a scrappy hustler UNTIL he stopped hustling and set up systems in his company and became a real leader. That's when the company started to mega grow. He also said: "Hustle culture says: work more, scroll more, grind more. Leadership says: think clearer, decide faster, and get out of your own way. If your calendar is full but your impact is small, it’s time to swap hustle for leadership." ​ ​ ​ ************ Interesting: ************ I thought this was a juicy peak into a communities revenue, expenses, and profit by Jay Clouse: ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/e0hph7h7mvl67qa8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2pheS1jbG91c2UtY3JlYXRvci1zY2llbmNlLXJldmVudWU= )​ ​ Here's where the money actually came from: ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/e0hph7h7mvl67qa8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2pheS1jbG91c2UtY3JlYXRvci1zY2llbmNlLXJldmVudWU= )​ ​ It's always kind of cool to get a peak under the curtain. ​ ​​ ​ ******** Picture: ******** I've still been having so much fun with my little 3 month old boy, and loving baby life more than I thought I would! We have been going to restaurants: ​ ​ Here he is giving me some side-eye 👀 ​ ​ Here he is pretending to eat like an adult 😂 ​ ​ We actually got some snow/ice this week in Austin! It's pretty rare for us, so it was fun to do some grilling in the nice cool weather :) ​ ​ ​ ​ ****** Essay: ****** The car I own (Tesla Model X) and the Tesla Model S have been discontinued: It's sad because they are such awesome cars, but it makes total sense: - They total barely 3% of Tesla's revenue: ​ - The Model Y and Model 3 do 95% of the sales it makes sense to just focus. - To go full autonomous you have to make some architecture changes such as fly by wire steering (like CyberTruck) so people using FSD don’t accidentally nudge steering wheel and disengage. Also doing Vehicle To Home charging so you can use that giant car battery backup as home backup power. Not worth the engineering time and production line changes on X/S if such small % of rev. - The introduction of full autonomy breaks our frame of what driving is. For a new Model X at $100k, you can buy TWO fully autonomous Model Y’s or THREE Model 3’s….that can shuttle you around to the airport and drive back home and wait for you, drop off your kids at soccer, pickup your parents for a visit, and moonlight as a RoboTaxi for some extra pocket money. Everyone in the family could have their own personal chauffeur. This wasn’t possible before, so we valued driving experience and coolness of the car. Full sit-in-the-backseat-and-fall-asleep autonomy requires a frame shift for our brains. - Autonomous taxis (RoboTaxi + Waymo) proliferation will make ride sharing so much cheaper and faster and better than it’ll become a very legit option for many over buying a car at all. I’ve taken 100+ Waymo rides and 10+ RoboTaxi rides and it’s so obvious this will make up a large amount of transport for people. - I own the Model X and paid wayyyy more than a Y for cool opening doors (great for putting baby in/out), better suspension, a little more space and a damn-fast drivetrain I never utilize its full power for (it’s literally TOO FAST)…..but to pay double the price for these things isn’t a trade off a majority of people would make. A new model Y is such a damn good car that it’s really hard to justify going with the X in a logical way. - At under $3billion in sales for Model S/X versus potential hundreds of billions for Optimus in the near future, the math just doesn’t work out. Elon is right now plow all the people, money, and space into Optimus. The Model S and X served as the examples the world could see that electric cars could be awesome, fast, non-dorky, and even more capable than gas cars. They served their purpose well. For now I’ll still enjoy being chauffeured around in my mostly-autonomous Model X (by regulation I still have to be in the drivers seat), but starting around 2027 when HW5 and new software updates rollout that may change! ​ ​ ​ ​ ​ ******** Splurge: ******** I was featured on Kit ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/owhkhqhwx96pw5av/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) in this blog post ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/z2hghnhe56kne5hp/aHR0cHM6Ly9raXQuY29tL3Jlc291cmNlcy9ibG9nL2hvdy1uZXZpbGxlLW1lZGhvcmEtdXNlcy1lbWFpbC1hdXRvbWF0aW9uLXRvLXNjYWxlLWhpcy1idXNpbmVzcw== ) about how I use email sequences. For example if I get hit by the proverbial bus today, for MONTHS my new subscribers would still get great emails thanks to automated sequences: ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/owhkhqhwx96pw5av/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== )​ ​ One cool thing about sequences is being able to send them to new users, or run promotions without having to manually send each email on the day of: ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/z2hghnhe56kne5hp/aHR0cHM6Ly9raXQuY29tL3Jlc291cmNlcy9ibG9nL2hvdy1uZXZpbGxlLW1lZGhvcmEtdXNlcy1lbWFpbC1hdXRvbWF0aW9uLXRvLXNjYWxlLWhpcy1idXNpbmVzcw== )​ ​ Sending people your previous BEST STUFF helps build trust, and also "provides value" to people before trying to sell something: ​ ​ It's also so when people see my name or company in their email inbox, they HOPEFULLY see it and immediately want to open it (btw thank you for opening this today) :-) ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/z2hghnhe56kne5hp/aHR0cHM6Ly9raXQuY29tL3Jlc291cmNlcy9ibG9nL2hvdy1uZXZpbGxlLW1lZGhvcmEtdXNlcy1lbWFpbC1hdXRvbWF0aW9uLXRvLXNjYWxlLWhpcy1idXNpbmVzcw== )​ I personally use Kit ( https://b9573ecb.click.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6/owhkhqhwx96pw5av/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) for all of my emails, and have been for ~6 years! ​ Hope you have a great weekend, see ya next week!Sincerely, Neville Medhora ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6 ) | Update your profile ( https://preferences.convertkit-mail4.com/8kupqxo9nlsoh2w8g37bkhk6pm399h3hmpmw6 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/wnh2hghqmqg64rf7/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWphbnVhcnktMjNyZC0yMDI2 )​ Friday, January 23rd, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/8ghqhohowo9n3quk/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​SwipeFile ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/dpheh0hede5nkvhm/aHR0cHM6Ly9zd2lwZWZpbGUuY29t )​​ ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/8ghqhohowo9n3quk/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​: What's actually working in marketing.​​ ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/owhkhqhwxwodnviv/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20v )​CopywritingCourse ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/6qheh8hlxloew3fo/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20= )​​ ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/25h2hoh3l3dw0rs3/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3lUblpqU0d3elkyMXNNR0ZYTlc1Wk1qa3hZMjVPYkV4dFRuWmlVemc5 )​: Sell your stuff better. ​ ****** Swipe: ****** Can you make what YOU sell into an awesome "us versus them" style photo? Because it will help you differentiate your product: ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/g3hnh5hmgmpwolur/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2NhbGwtanVuay1mb29kLXdoYXQtaXQtaXM= )​ ​ I collect soooo many of these "us versus them" style photos because these do great in ads, Amazon listings, and social media. See if YOU can use some of these as inspiration on your own marketing! ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/48hvhehmwmg8q2cx/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2hhcm5lc3NpbmctdmlzdWFsLWNvbnRyYXN0LWZhY3Rvci12cy1udXRy ) ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/8ghqhohowo9npquk/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Jvb3N0LXlvdXItcHJvZHVjdHMtYXBwZWFsLXdpdGgtY29tcGFyaXNvbi1hZHM= ) ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/e0hph7h7m74owvt8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2JlZm9yZWFmdGVyLWZyb3plbi1jb2ZmZWUtYWQ= ) ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/p8heh9h4r4xo5ncq/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3dpdGgtY2lyY2xlLXZzLW9uLWNpcmNsZS1jb21wYXJpc29uLWNoYXJ0 ) ​ ​ ******* Wisdom: ******* The company I use for email (Kit ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/kkhmh6hnznmv2ptl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== )) is big on promoting "flywheels" in all your content. That means if you make a piece of content, it should feed into another part of your business....like this: ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/9qhzhnhd4d9rlxt9/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1lbWFpbC1ncm93dGgtZmx5d2hlZWwtdHVybmluZy1zdWJzY3JpYmVycy1pbnRvLWFkdm9jYXRlcw== )​ ​An easy example is this email you're reading right now is part of a flywheel! I send out this email.⬇I make blog posts out of each section.⬇I send those blog post out via social media.⬇I make videos about the top social media.⬇More people see the content and signup. ⬇Now I have more subscribers.⬇My previous best stuff gets sent to new subscribers. I used to NOT have everything in a flywheel....so when I'd create a weekly newsletter the content would just go out into the ether and disappear a quiet death. Now the content can travel all across the internet. Out of 10 posts, 6 will do meh, 3 will do ok, and 1 might really pop! However if I keep this flywheel going, the content-luck-surface area increases. ​ ​ ************ Interesting: ************ It's fascinating that as fast as computers are, these still keep doubling in power roughly every 18 months as observed by "Moore's Law." ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/3ohphkh3x3zgn9ar/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2Zyb20tY2FsY3VsYXRvcnMtdG8tYWktY2hpcHMtMTMwLXllYXJz )​ ​ My dad went to Berkley in the 1970's to study engineering, and by the time I got my first computer in the year 2000 that single desktop computer had more computing power than nearly the whole Earth did in the early 1970's. So imagine how much compute a giant data center has right now, and imagine that is in your pocket or glasses in the next few years 🤯 ​ ​ ******** Picture: ******** I have a ~10 week old son and I'm completely obsessed with him :) I have a million-gazillion pictures and videos of him but here's a few: ​With a big Chinese Good Luck Cat: ​ ​ I took his baby gym into my real gym to workout together 🤣 ​ ​ He's literally the size of a stuffed animal: ​ ​ We've been taking him to lots of places and he's done great: ​ He's been such a fun addition to our family :) ​ ​ ****** Essay: ****** One of my favorite marketing concepts is the legendary copywriter Joseph Sugarman (RIP) who wrote out all the "psychological triggers ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/reh8hohmkmxze0h2/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2pvZS1zdWdhcm1hbi10cmlnZ2Vycw== )" that make people buy. ( https://b9573ecb.click.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz/reh8hohmkmxze0h2/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2pvZS1zdWdhcm1hbi10cmlnZ2Vycw== )​ ​ ----------------------------------------------- Here's his full list of Psychological Triggers: ----------------------------------------------- #1.) Feeling of Involvement or Ownership​#2.) Honesty​#3.) Integrity​#4.) Credibility​#5.) Value and Proof of Value​#6.) Justify the Purchase​#7.) Greed​#8.) Establish Authority​#9.) Satisfaction Conviction​#10.) Nature of Product​#11.) Current Fads​#12.) Timing​#13.) Desire to Belong​#14.) Desire to Collect​#15.) Curiosity​#16.) Sense of Urgency​#17.) Instant Gratification​#18.) Exclusivity, Rarity or Uniqueness​#19.) Simplicity​#20.) Human Relationships​#21.) Guilt​#22.) Specificity​#23.) Familiarity​#24.) Hope These triggers pretty much encapsulate almost every reason why someone would buy a produce or service. It's super helpful to peruse this list when looking for an "angle" to sell a product. ​ ​ ******** Splurge: ******** So I reviewed some 2025 expenses and here were some of my top expenses (besides vacations, employee salaries, and taxes). * $18,000: Short form video agency * $9,739: Mini-split AC for my garage * $8,443: Record studio rentals * $6,008: Amazon office purchases * $4,470: Kit for email sending * $4,091: Wistia for video hosting * $2,338: Future workout app * $1,926: Google Suite * $1,788: Invision forum software * $1,406: iPhone17 * $1,368: Intuit QuickBooks for bookkeeping * $971: Uber * $875: Phone service * $857: Tesla Full Self Driving Subscription * $824: Framer websites * $550: Ahrefs SEO software * $503: WP Engine hosting * $482: Vercel hosting * $455: Chipotle lunches (hahaha 🤣) * $383: Buffer for social media posting Most of my expenses are software which tends to be relatively cheap. ​ Hope you have a great weekend,Sincerely, Neville Medhora ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz ) | Update your profile ( https://preferences.convertkit-mail4.com/zluog39wz2unhk5x592sphwokq500b6hx6xvz ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ​ Friday, January 16th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/wnh2hghqmkd44ri7/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​Sponsor: Get a free year of Framer ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/8ghqhohow2833quk/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== ) for early-stage founders. ​ ****** Swipe: ****** One of my hobbies is collecting great LOOKING pages, and great PERFORMING pages. A fast way to get both is using Framer ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/8ghqhohow2833quk/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== ). Something like 250,000 live websites use it, and especially a ton of early stage companies. One of the top converting versions of our sales page was made on Framer: ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/8ghqhohow2833quk/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== )This was all made with Framer, even with live wins and post updates from my community on every load. ​A thing I like about Framer ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/8ghqhohow2833quk/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== ) is you can select a good looking template and just build off that. Just add titles, copy, images...and your website is ready (including mobile version automatically). ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/8ghqhohow2833quk/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== )​ ​If you're a startup this is awesome because you can launch a beautiful, production-ready site in hours with no dev team. Join hundreds of YC-backed startups who launched here and never looked back. Launch fast. Design beautifully. Build your startup on Framer, free for your first year: * One year free: Save $360 with a full year of Framer Pro, free for early-stage startups. * No code, no delays: Launch a polished site in hours, not weeks, without hiring developers. * Built to grow: Scale your site from MVP to full product with CMS, analytics, and AI localization. * Join YC-backed founders: Hundreds of top startups are already building on Framer. ​Get Framer free for a year! --> ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/8ghqhohow2833quk/aHR0cHM6Ly93d3cuZnJhbWVyLmNvbS9zdGFydHVwcz91dG1fc291cmNlPXN3aXBlZmlsZQ== )​​*Pre-seed and seed-stage startups, new to Framer. ​ ​ ******* Wisdom: ******* Noah Kagan simply copied a Shopify checkout page very closely, and AppSumo instantly saw a 13.01% conversion bump!! ​ This is what he said: Noah Kagan--> @noahkagan Turns out just copying Shopify works. Made our AppSumo cart and checkout pages more similar ro them. Improved conversion 13.01%. ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/dpheh0hedoxkkvbm/aHR0cHM6Ly94LmNvbS9ub2Foa2FnYW4vc3RhdHVzLzIwMTE4NDU5MzY4MzQ2MDk1MTE= ) 5:0 PM • Jan 15, 2026 0 Retweets 41 Likes Read 9 replies ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/dpheh0hedoxkkvbm/aHR0cHM6Ly94LmNvbS9ub2Foa2FnYW4vc3RhdHVzLzIwMTE4NDU5MzY4MzQ2MDk1MTE= ) ​ I love this, because so many times in my life I've tried to do the opposite of what everyone is doing and be crazy with it......which isn't bad.... BUT SOMEEEETTIMMEESSS if everyone is doing checkout pages the same way, it might mean that it just converts really well in that style. ​ ​ ************ Interesting: ************ If you wanna be a prolific emailer and send out a ton of GREAT emails like this guy blasting the out every week: ​ ​ .....you likely should set up an email sequence for people new to your email list. The reason is that "typical marketing" is just people trying to constantly sell a product, and then people get tired of your emails....like this: ​ ​ Instead, if you send emails people ACTUALLY WANNA CONSUME then you have a far better chance of them staying on board and reading for years. So when I make a banger email, I'll often add it to my Kit ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/owhkhqhwx6ennvtv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2tpdA== ) email sequence, so new subscribers will get amazing stuff first before I ever try to sell anything. This is "helpful" marketing: ​ ​This method means that people might read my emails for YEARS, and one day finally buy something that interests them. ​​ ​ ******** Picture: ******** A big fun part of my life lately has been hanging out with my 9 week old baby boy, and he's such a fun little guy! ​ ​We go out for walks with him all the time in the stroller: ​ ​ I love pics when it looks like he's doing adult things like sitting at the table or drinking wine 🤣 ​ ​ Here's me getting some work done in his room while he naps near me: ​ ​ I put him in a box for a picture and he was like "whhaa?!" 🤣 ​ It's been fun having my little buddy around all the time!! ​ ​ ****** Essay: ****** This was an interesting (and kind of long read) by Greg Isenberg ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/6qheh8hlx54ww3so/aHR0cHM6Ly94LmNvbS9ncmVnaXNlbmJlcmcvc3RhdHVzLzIwMTAzNjgzNjYyNTk2Mzg3MTg_cz00Ng== ) about "AI slop" - the flood of generic, AI-generated content saturating the internet. His insight is when everything feels mass-produced, differentiation and trust shoot up in value. Here is the essay fully reproduced (don't blame me for lack of punctuation I'm just reproducing it as is)!! ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/6qheh8hlx54ww3so/aHR0cHM6Ly94LmNvbS9ncmVnaXNlbmJlcmcvc3RhdHVzLzIwMTAzNjgzNjYyNTk2Mzg3MTg_cz00Ng== )​ ​​in a world where AI slop is everywhere and it’s easier than ever to build software what goes up: the value of known celebrities goes up the value of dotcoms goes up the value of strong distribution channels goes up the value of proprietary data goes up the value of taste and curation goes up the value of trusted brands goes up the value of community-built products goes up the value of niche media companies goes up the value of unique insights goes up the value of timeless design goes up the value of governance and trust layers goes up the value of asymmetric access (exclusive deals, private data sources) goes up the value of “un-Googleable” expertise goes up the value of anti-fragile business models (cash flow > valuation) goes up the value of contracts and legal protections goes up the value of real-world distribution (retail, events, meetups) goes up do you agree? what goes down: the value of generic ai wrappers goes down the value of low-barrier saas clones goes down the value of undifferentiated agencies goes down the value of fake followers and bots goes down the value of hype-only launches goes down the value of thin moats built on api arbitrage goes down the value of me-too newsletters goes down the value of mid-tier influencers without trust goes down the value of average content goes down the value of faceless brands goes down the value of low-effort meme pages goes down the value of audiences without trust goes down the value of design mimicry (clone aesthetics) goes down the value of top-of-funnel vanity metrics goes down do you agree? Observations: This is a trust compression moment not just a "tools got better" moment. When software becomes cheap and abundant, the human brain flips its filtering strategy. People stop asking “is this possible?” and start asking “who is behind this?” and “why should I believe this will work for me?” That’s why brands, communities, and known operators quietly matter more than raw features. Trust becomes the real onboarding. There’s also a timing effect people underestimate. In a world flooded with AI output, speed to market matters less than speed to clarity. The winning remove doubt faster. They feel opinionated, narrow, and almost stubborn. They trade breadth for conviction. This is why niche products feel calmer and convert better: they reduce decision fatigue instead of contributing to it. Another subtle shift: distribution is about repetition. Seeing the same idea, tool, or person show up consistently across contexts builds familiarity faster than any single viral spike. This favors founders who think like media operators and media operators who think like product builders. The loop tightens when content isn’t just marketing, but proof of work, proof of thinking, and proof of continuity. Fiiiiinally, the biggest unlock is psychological. When everything looks copyable, people stop competing on originality and start competing on alignment. Who understands my situation? Who speaks my language? Who feels like they’re building with me, not at me? That alignment is hard to manufacture and impossible to scale with ads alone. It’s earned slowly, then compounds quietly. This is why niche ideas will work really well in 2026 and beyond. And why more startup ideas work now than ever (and why you should sign up to Ideabrowser to get the creative juices flowing with startup ideas, trends etc) TLDR; this is the new normal. AI slop, AI slop everywhere. what’s happening underneath this list is a quiet inversion of how value is created. but if you look closely, there is tons of arbritrage in an AI slop world and that fires me up. I choose to look at the glass half full. Yes there is AI slop everywhere but... it's time to build. ​ ​ ******** Splurge: ******** Here's something interesting and juicy, these are the ad rates from a company called AdAge for some of their different newsletters: ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/kkhmh6hnz5peepcl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2IyYi1uZXdzbGV0dGVyLXByaWNpbmctZm9yLWEtYmlnLWVtYWlsLXB1YmxpY2F0aW9u )​ ​ $15,000 in Influencer Marketing email list, 90,000 subscribers, runs for 2 weeks. $25,000 in Wake Up Call email list, 115,000 subscribers, runs for 1 week $25,000 in Breaking News Alert email list, 55,000 subscribers, runs for 1 week. $25,000 in Agency News email list, 35,000 subscribers, runs for 2 weeks. $28,500 in Creativity email list, 40,000 subscribers, runs for 1 week. $28,500 in Technology Today email list, 50,000 subscribers, runs for 1 week. $32,500 in CMO Strategy email list, 40,000 subscribers, runs for 2 weeks. Normally you don't get to see how much money a company is making from email sponsorships, so it's kind of interesting to see peek behind the kimono. Also it shows that having a B2B publication that a whole industry reads could potentially be lucrative. For example look at their print ad rates: ( https://b9573ecb.click.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl/kkhmh6hnz5peepcl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2IyYi1uZXdzbGV0dGVyLXByaWNpbmctZm9yLWEtYmlnLWVtYWlsLXB1YmxpY2F0aW9u )​ ​ ​ Hope you have a great weekend,Sincerely, Neville Medhora ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl ) | Update your profile ( https://preferences.convertkit-mail4.com/75uz75kgvoi8h6dwewobzhweg7o66bnhozopl ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702

********************** The S.W.I.P.E.S email! ********************** ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/3ohphkh3vp7wqoar/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1zd2lwZXMtZW1haWwtZnJpZGF5LWphbnVhcnktOXRoLTIwMjY= )​ Friday, January 9th, 2026 ​​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/n2hohvhve73dnxf6/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​​SwipeFile ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/48hvhehmkxro09ax/aHR0cHM6Ly9zd2lwZWZpbGUuY29t )​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/n2hohvhve73dnxf6/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3pUak5oV0VKc1dtMXNjMXBUTldwaU1qQjI= )​: What's working in marketing.​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/wnh2hghq80wzrvc7/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20v )​CopywritingCourse ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/reh8hohmn608qeh2/aHR0cHM6Ly9jb3B5d3JpdGluZ2NvdXJzZS5jb20= )​​ ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/08hwh9h2qld8m7fl/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OXdjbVYyYVdWM0xtTnZiblpsY25ScmFYUXRiV0ZwYkM1amIyMHZZMnhwWTJzdlpIQm9aV2d3YUhwb2JTOWhTRkl3WTBSdmRrd3lUblpqU0d3elkyMXNNR0ZYTlc1Wk1qa3hZMjVPYkV4dFRuWmlVemc5 )​: Sell your stuff better. Writing this from home on a gloomy afternoon, let's get started! ****** Swipe: ****** So the government in the USA created a National Design Studio and got Joe Gebbia (a designer and founder of AirBnB) to run it. Now government websites look like this: RealFood.gov ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/8ghqhohokrl4gguk/aHR0cHM6Ly9yZWFsZm9vZC5nb3Yv )​ ​ ​It just looks slick and easier to consume when compared to previous government sites which look more like: ​ ​ By the way I asked AI to make a more "fun" food pyramid and this is what it did.....I'm down 🤣 ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/vqh3hrho8wp5npig/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoZS1uZXctZm9vZC1weXJhbWlkLWEtbW9kZXJuLXRha2Utb24tZWF0aW5nLXdlbGw= )​ ​ ​ ******* Wisdom: ******* I'm a big fan of writing things down, and anytime I'd wake up in a bad mood I'd often just write down why and end up figuring out why and how to get over it quickly. ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/m2h7h5h3w48romam/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3doeS13cml0aW5nLXRoaW5ncy1kb3duLWNsZWFycy1tZW50YWwtY2x1dHRlcg== )​ Nowadays I feel like writing (or talking) to ChatGPT has replaced me sitting down with a piece of paper.....and you can explain it any problem and it guides you through it! I'm not sure it's a full replacement for sitting with your thoughts, but it sure is helpful. ​ ​ ************ Interesting: ************ This is an interesting graph of which home service gets you the most ROI for your investment, meaning how much equipment and expertise you need before earning a buck: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/e0hph7h75r0xk5h8/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RvcC1oYW5keW1hbi1wcm9qZWN0cy10aGF0LWFjdHVhbGx5LXBheS15b3UtYmFjaw== )​ ​ ​ ​ ******** Picture: ******** The silent best ads are often not on Facebook, or Google, or Instagram, or YouTube.....but in PRINT. This is a completely overlooked sect of advertising because it's not sexy at all. But a $2,000 ad in a city-wide publication like this dropped to every homeowner can sometimes return 10x to 100x more than online ads. The most important element of all these types of ads is the call to action of the PHONE NUMBER: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/owhkhqhw5qrz4puv/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2xvY2FsLXBhdmVyLWFkLWtlZXBzLWl0LXNpbXBsZS1pbi1wcmludA== )​ ​ About 70% of these ads will offer a discount, like "10% off any job" to get people to call from the ad: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/p8heh9h48qzv9ohq/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3RoaXMtcmVtb2RlbGluZy1hZC1uYWlscy10cnVzdC1hbmQtc2ltcGxpY2l0eQ== )​ ​ Most of these ads are about simplicity and just showing a picture of what they do: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/6qheh8hl097qp8fo/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2JhY2t5YXJkLW9hc2lzLWFk )​ The downside is it's hard to instantly track performance, whereas online ads are instantly trackable and therefore much sexier. ​ ​ ****** Essay: ****** The internet keeps making instructional content cheaper, and now practically free. As information gets more and more free, there will be a shift in how monetizing knowledge happens: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/58hvh7hgl6me56a6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2RlYXRoLW9mLXRoZS1ob3ctdG8tYnVzaW5lc3MtbW9kZWw= )​ ​ As information gets more and more free, there will be less money in explaining HOW to do the thing (although more money for those who do it really well). The evolution of knowledge monetization:​​2000's: Sell a PDF on how to fix an Xbox.​2010's: Sell a video course on how to fix an Xbox.​2020's: Make videos how to fix an Xbox, get followers, do brand deal.​2025's: AI tells you how to fix your Xbox, for free, and helps you do it. So if you were teaching people how to fix Xbox's, you could sell that knowledge directly and making money from it easily: ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/58hvh7hgl6me56a6/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL2RlYXRoLW9mLXRoZS1ob3ctdG8tYnVzaW5lc3MtbW9kZWw= )​ ​ But now instead of needing a person’s video course or paid information, people just upload a picture and get a personalized fix from AI. So "How to do X" is no longer a good business model unless you’re packaging it with community, speed, trust, or entertainment. This means you have to either be: * The fastest (live help, done-for-you). * The most trusted (community or brand). * The most entertaining (personality-driven content). * Offer something non-replicable by AI (like physical service or hands-on support). This tracks with the concept of "RaaS" ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/qvh8h7hdqkrx83bl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3NvZnR3YXJlLWluLWFpLXJhYXMtcmVzdWx0cy1hcy1hLXNlcnZpY2U= ) where instead of selling people information, you sell the end result (Results As A Service). ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/qvh8h7hdqkrx83bl/aHR0cHM6Ly9zd2lwZWZpbGUuY29tL3NvZnR3YXJlLWluLWFpLXJhYXMtcmVzdWx0cy1hcy1hLXNlcnZpY2U= )​ ​ ​ ​ ******** Splurge: ******** So after Christmas there were only two things I returned: 1.) This Alexa Echo 11" with screen:​I've got an Alexa in pretty much every room and use it for very basic home control stuff like turning on fans, white noise machines, lights etc. I usually have the Echo Dot because it's tiny and just works. So I got this Alexa with an 11" screen thinking I could use it for a baby monitor and to show when people come to the door: ​ ​ I ended up returning it because: * It has a kind of glitchy screen. I'm used to a smooth iPad and this feels like a kinda crappy Android tablet. * I feel like the big screen in front of the speaker reduces the sound quality AND the ability to pickup your voice from anywhere. * The screen doesn't tilt! I have to crane my neck to use it by my counter. * It doesn't easily swivel. If I want to turn it it's just not easy. * With my baby monitor it wouldn't zoom via voice, and was just glitchy and slow. I ended up just not using it at all for a full week so I returned it. I ended up buying an iPad Air and sticking it on one of these cool tilt/swivel stands. It does all the things an Alexa does but better. ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/9qhzhnhdn5p7pku9/aHR0cHM6Ly9hbXpuLnRvLzRibmNIakI= )​ ​ 2.) Meta RayBan Wayfarer 2 Video Glasses I like the idea of a camera in your glasses, but I never had a use for it. But then I had a baby and thought I could take some cool point of view videos! ( https://b9573ecb.click.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3/n2hohvhve73d3xh6/aHR0cHM6Ly9hbXpuLnRvLzRwdHpsS0U= )​ I used it the first day, but was kinda surprised the quality was that of a mediocre phone. It felt like iPhone 10 quality. I'm so used to awesome pics and videos on the new phones that this was a let down (and I got the most recent refreshed version with a 3k camera). The other major problem is when you want to use these, you don't have em! I don't wanna wear these all the time or carry them around just to take a random POV video. A week went by without me using them at all. * They just don't do much else besides camera and built in speakers and AI. * There's not screen or text you can read while using them. * They have a built in AI thing but I can do that from my phone and not need glasses. * They have speakers, but other people can totally hear it if you're blasting music which is rude....so AirPods are better. Overall there just wasn't much I could with these that a phone couldn't do better.....so I returned them. I DO however think some dope glasses with an internal screen could be an awesome semi-replacement or enhancement for a phone at some point, but this wasn't there yet. ​ Hope you have a great weekend,Sincerely, Neville Medhora ​ ​ Unsubscribe ( https://b9573ecb.unsubscribe.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3 ) | Update your profile ( https://preferences.convertkit-mail4.com/xmulp9o2dgt6hpklwz3s5h2q34zllfnhvzvo3 ) | 2401 E 6th Street - STE #3037-157, Austin, TX 78702