Hola Maude,
You used to stand out.
Then everyone started saying the same thing... and somewhere
along the way, so did you.
Not because you stopped being good at what you do.
Not because your results aren't real. Not because you haven't put
in the work.
But because the thing that actually makes you different... the
depth, the pattern recognition, the way you see the problem
before your client can even name it... is sitting inside your
head.
And it's not translating in your message.
So what happens instead?
The right buyers land on your page, read your content, and feel
something vaguely interesting... but not the "THIS is exactly who
I've been looking for" moment that makes them reach out
immediately.
And you end up getting compared to people who've been doing this
for a fraction of the time.
That's not an expertise problem. That's a message problem.
The shift that fixes this is what I call your Angle of Mastery™.
It's the specific lens through which you see the problem...
the insight your clients can't get anywhere else...
the thing that positions you as a category of one.
When that's clear in your message, comparison becomes irrelevant.
Your Power Buyers™ stop shopping around. Because they can finally
see that you're not just another option... you're the answer to
the very specific thing they've been trying to solve.
And here's the good news: this is a faster fix than most people
expect.
I've helped over 860 established experts find this in more than
10 years of doing this work.
It's not about starting over. It's about finally making visible
what was always there.
If that's the shift you're ready for, let's talk.
Book your free Brand Message Assessment (
https://f678a3b7.click.convertkit-mail4.com/n4u3m8l20rivhx0e90lf6h64d309xalh7qvm/l2hehmhl7nzkp7t6/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2NhbGwv
)
On this call I take a close look at your current messaging and
show you exactly where your Angle of Mastery™ is hiding... and
how to bring it forward so the right people finally stop and say
yes.
Talk soon?
Con amor,
Fabi
ps. Check out my latest podcast episode here (
https://f678a3b7.click.convertkit-mail4.com/n4u3m8l20rivhx0e90lf6h64d309xalh7qvm/e0hph7h7ol2nz8b8/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
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Your expertise is invisible (and it's not your fault)
hola@fabipaolini.com4/16/2026
Hola Maude,
You know this pattern.
A friend sends someone your way... and they sign within days. No
objections.
No "let me think about it." Just: yes.
But when someone finds you through your content or your website
or your social media? Suddenly it's a whole different
conversation.
Here's what's actually happening.
When someone is referred to you, they arrive with borrowed trust.
Your friend already did the positioning work.
They told that person: this is the expert, this is why she's
different, this is why you need her.
Your marketing has to do that exact same job... from scratch.
And right now? It isn't.
Not because you're not good enough.
Not because you need better ads or a different platform.
But because the thing that makes you irreplaceable... your
specific lens, your pattern recognition, the way you see the
problem before your client can name it... isn't clearly visible
in your message yet.
That's what your Angle of Mastery™ does.
When it's clear, your content starts doing what your best
referrals do: pre-selling you before anyone gets on a call. Cold
traffic converts like warm leads. And you stop building your
business on hope and start building it on demand.
That shift starts with a 15-minute Brand Message Assessment with
me.
Let's talk and I will show you what the disconnect is (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b6hp0352gt5h2e9n2kwanhv286/8ghqhohon0oqkzik/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vY3VzdG9tLWJyZWFrdGhyb3VnaC1icmFuZC1hdWRpdC1jbG9uZQ==
)
(and to make it hyper clear...this isn't a sales call. This call
is only meant to diagnose and give you value. I will never pitch
or try to sell on this call)
Con amor,
Fabi
P.S. Check out my latest podcast episode right here (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b6hp0352gt5h2e9n2kwanhv286/vqh3hrhorxoe80fg/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
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Why your referrals say yes (and your marketing leads don't)
hola@fabipaolini.com4/15/2026
Hola Maude,
I'm going to keep this short because, honestly there isn't much
left to say.
I opened this offer to 5 people.
4 spots are gone.
There is ONE left.
And I want to make sure the right person takes it, because
whoever does is about to have something most coaches,
consultants, and laywers spend years wishing they had...
A webinar that actually works.
Not a webinar that sits in a Google Drive folder half-finished.
Not a webinar that gets 12 registrants and 3 show-ups. Not a
webinar that generates calls with people who "need to think about
it."
But instead, a done-for-you webinar that puts qualified,
ready-to-invest people on your calendar. People who watched,
already decided you're the right fit, and booked because they
were ready to move forward.
That's what this model has done in my business for 10 years.
Through algorithm changes, economic shifts, iOS updates, AI
taking over content... it has never stopped working.
And right now, for the last time, I'm building it for someone
else.
Here's everything that's included:
🔥 Your complete webinar script, written by me.
Built around your specific offer, your audience, and your unique
expertise. Not a template. A real script engineered to attract
the people who are focused on the payoff, not the price.
🔥 Slide design ready to record. Open the file, follow the script,
hit record.
🔥 Recording coaching I'll walk you through exactly how to set up
and feel confident on camera before you ever hit record.
🔥 Video editing send us the raw file, we send back a polished
final version.
🔥 Landing page copy written and ready to go.
🔥 Follow-up email sequence automated emails that move people from
"I just watched" to "I just booked."
🔥 5 promotional emails for your list/OR promotional posts to
drive sign-ups because a great webinar that nobody watches
converts nobody.
🔥 Complete tech setup every piece connected and working. You
don't touch a single integration.
3 sessions with me.
4-week turnaround. $5,000 pay in full. (Klarna and Affirm
available at checkout if you want payment plans)
And if you know this is what you want but the timing isn't
perfect right now...you can secure this spot today and activate
it any time within the next 12 months. Your spot is held. The
investment locks in at $5,000.
But there is only one spot.
When it's gone, this offer is gone. I won't be re-opening it.
If this is you, don't think about it. Go here right now (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h65wn38szhw437z56snhorm8/e0hph7h7o9576qu8/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmljbGllbnQuY29tL2NoZWNrb3V0cy93ZWJpbmFyLWRvbmUtZm9yLXlvdS8=
)
Con amor,
Fabi
P.S. Four coaches and consultants already said yes to this
without hesitation. The fifth spot belongs to someone who reads
this and knows immediately that it's them. If that's you ...the
link is right above.
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😳 Only ONE spot left
hola@fabipaolini.com4/14/2026
Hola Maude,
A few years ago, I made one small change in my business.
Not a new funnel. Not a rebrand. Not a new offer.
Just a change in WHO I was describing when I talked about the
problem I solve.
And my close rate went from 30% to 60%.
And the people getting on calls with me stopped saying "let me
think about it" and started saying "how do I get started."
One shift.
In my latest podcast episode, I break down exactly what that
shift was, because I see experts making the opposite mistake
every single day.
People who are genuinely brilliant at what they do.
People who have more experience than most.
People who should be attracting incredible clients, and can't
figure out why they're not.
If you've been doing all the right things and still not
attracting the clients you know you can help, this episode will
show you exactly where to look first.
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/qduglqd6r2h7h4pdl6eulh8gld4qot4h4kom/e0hph7h7vx6q0kb8/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
Click here to watch on YouTube right now (
https://www.youtube.com/@fabipaolinibrand/videos )
-----------------------------------------------------------------
Want to know exactly where your messaging is filtering for the
wrong buyer?
-----------------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me.
This isn't a sales call, it's an actual diagnostic.
I'll look at how you're describing your work and tell you
specifically what's calling in the wrong person and what to
change so the right people start showing up.
Book your call with me right here (
https://f678a3b7.click.convertkit-mail4.com/qduglqd6r2h7h4pdl6eulh8gld4qot4h4kom/7qh7h8h9lgqwoobz/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2NhbGw=
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
https://f678a3b7.click.convertkit-mail4.com/qduglqd6r2h7h4pdl6eulh8gld4qot4h4kom/owhkhqhw9zpgrwiv/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
)
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BTS April 13 + Why you keep attracting the wrong clients
hola@fabipaolini.com4/13/2026
Hola Maude,
I want to tell you about Josh.
Josh Elledge is the CEO of Up My Influence - a B2B consulting
agency. He already had a webinar. He'd invested in it. He
believed in the model.
But it wasn't converting the way it should.
He came to me to fix the message and the positioning.
We rebuilt the webinar using this exact strategy.
Two months later, here's what he told me:
"As a result of implementing Fabi's advice on our webinar, we've
created over $100K in new business in under 2 months. Our new
webinar continues to convert top-shelf clients ...we just closed
another $36K client."
Under 2 months. $100K. One $36K client.
And Josh isn't the only one.
Christina Delli Santi Miller had a webinar, a landing page, and a
full automated funnel. She'd set all of it up. And she had made
exactly one sale from all of it. After we fixed her message and
rebuilt her positioning, she now consistently generates calls and
clients from her webinar every single month.
Lynne Levy went from a 25% to a 70%+ sales call conversion rate.
She now has consistent $100K months in her business.
Taylor Reilly went from 30% to 60% conversion rate on her calls.
Her exact words: "It was like light bulb moment after light bulb
moment."
Here's what I see in every single one of these cases...
The webinar wasn't the problem. The message inside the webinar
was the problem.
When the message is right, people show up to the call already
decided. The call becomes a confirmation, not a sales pitch. And
your calendar fills with people who are focused on the result,
not the price.
That's what I'm building for 5 people.
You can see all the details right here (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h650x0mizhw46oz5vinhorm8/p8heh9h46p8l7esq/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZG9jdW1lbnQvZC8xUEhTSkMtUEhjMjhocnFWaUF3M3FFT01xaXN4cl9aRmpCSGotWF84Q1h6Yy9lZGl0P3VzcD1zaGFyaW5n
)
Reply to this email with the word WEBINAR and I'll personally
reach out to find out more about your business and whether this
is a good fit for you.
Con amor,
Fabi
P.S. I'm personally reviewing every reply and I'm being selective
about who I take on. If this feels right ...don't wait.
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$100K in new business from one webinar change
hola@fabipaolini.com4/10/2026
Hola Maude,
You know what I realized when I was thinking about this offer?
Most coaches and consultants have either tried a webinar that
didn't convert the way they hoped...
or they've been putting off building one because they don't know
where to start, the tech feels overwhelming, and it genuinely
never feels like the right time.
And the problem with both of those situations is the same.
A webinar that nobody watches converts nobody.
And a webinar with the wrong message fills your calendar with the
wrong people.
So let me tell you exactly what we're building, because this
isn't a course about how to build a webinar.
It's not a template. It's not a framework you have to figure out
yourself.
------------------------------------------------------------
I'm building it. My team is building it. All of it. For you.
------------------------------------------------------------
Here's what that looks like:
🔥 Your complete webinar script...written by me. Built around your
specific offer, your audience, and your unique expertise.
Calibrated to attract people who are focused on the payoff, not
the payment.
🔥 Slide design ready to record. You open the file, follow the
script, press record (and I coach you through how to record it
too)
🔥 Video editing send us the raw recording, we send back a
polished final version.
🔥 Landing page copy written and ready to drop into your funnel
builder.
🔥 Follow-up email sequence automated emails that move people from
"I just watched" to "I just booked a call."
🔥 5 promotional emails for your list (or which can be used as
social media posts) because a webinar that nobody watches
converts nobody. These drive real registrations before you even
go live.
🔥 Complete tech setup your landing page, your emails, your
webinar platform...all connected and working. You don't touch a
single integration.
And we do this together across 3 sessions.
Session 1 is our deep intake call.
Session 2 I walk you through the full script I've written for you
and explain the reasoning behind every single piece.
Session 3 is your promotion strategy...before anything goes live,
we map out exactly how you're getting the right people to watch
it.
4-week turnaround. 5 spots only.
This is for coaches, consultants and experts who have been doing
this for 3+ years, have a real offer with real results, and are
ready to stop waiting and put a real conversion system behind
their expertise.
You can see all the details right here (
https://f678a3b7.click.convertkit-mail4.com/o8uwz3l8vnuqh6d8z6davhqerzn98hohrdem/vqh3hrho0wrlxxag/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZG9jdW1lbnQvZC8xUEhTSkMtUEhjMjhocnFWaUF3M3FFT01xaXN4cl9aRmpCSGotWF84Q1h6Yy9lZGl0P3VzcD1zaGFyaW5n
)
Reply to this email with the word WEBINAR and I'll personally
reach out to find out more about your business and whether this
is a good fit for you.
Con amor,
Fabi
P.S. If you've tried a webinar before and it didn't convert...I
want you to know that's almost never a tech problem. It's almost
always a message problem. And that's exactly what we fix first.
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Here's EXACTLY what I'm building for you
hola@fabipaolini.com4/9/2026
Hola Maude,
Something is happening right now that I don't think enough people
are being honest about.
AI has made it cheaper and easier than ever to create content.
Which means the internet is absolutely flooded with it.
Posts that all sound the same. Emails that feel generated. Videos
that blur together after 10 seconds.
And your audience? They're more skeptical than they have ever
been.
They're scrolling faster. Trusting less.
And they've gotten really, really good at filtering out anything
that feels generic or surface level.
We are in a trust recession.
So here's the question I feel like nobody is actually asking...
In a world where everyone is creating content...what actually
makes someone stop and think "this person is the real deal. I
need to work with them."
It's not a better hook. It's not posting every day. It's not a
fancier funnel. It's not more ads.
It's depth.
It's giving someone 20 focused minutes of your real thinking.
Your methodology. Your specific perspective on why the problem
exists and how to solve it.
The kind of content that makes someone feel genuinely seen and
understood, not just targeted.
Something AI can't replicate. Because it lives in your lived
experience, your expertise, and your unique point of view.
That's a webinar.
And not just any webinar, the kind that makes you the obvious
choice before the call even starts.
I know what you might be thinking.
"I've tried webinars before and it didn't really work." Or "I've
been meaning to build one but it never happens."
I hear this constantly. And here's what I know after 10 years of
running this exact model in my own business...
The webinar almost never fails. The message inside the webinar
fails. And that's exactly what we fix.
Right now I'm offering to build this for 5 people...completely
done for you.
Script, slides, editing, landing page, emails, tech setup. All of
it in 4 weeks.
You can see all the details right here (
https://f678a3b7.click.convertkit-mail4.com/p9u9038vr2f9h2o7kxmfqhp0448gqtrhmr45/p8heh9h46nqezvfq/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZG9jdW1lbnQvZC8xUEhTSkMtUEhjMjhocnFWaUF3M3FFT01xaXN4cl9aRmpCSGotWF84Q1h6Yy9lZGl0P3VzcD1zaGFyaW5n
)
And if this is speaking to you, just reply to this email with the
word WEBINAR and I'll personally reach out to find out more about
your business and whether this is a good fit for you.
Con amor,
Fabi
P.S. 5 spots only. I'm being selective about who I take on.
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Why posting more is working less right now
hola@fabipaolini.com4/8/2026
Hola Maude,
I feel like most coaches and consultants I talk to are doing one
of two things right now...
They're posting content every day and hoping someone DMs them.
Or they're running ads and praying someone books a call.
And the brutal truth? Neither of those is actually a system.
They create activity.
They create the feeling of momentum.
But they don't create predictable calls on your calendar week
after week.
I know this because I lived it for years.
Until I figured out the one thing that changed everything.
I've averaged 7 qualified calls per week for 10 years.
Not from chasing. Not from convincing.
But rather, from a webinar that does the work for me. (in fact -
I bet you're reading this email because you likely found me
through that same webinar)
And that webinar has produced STELLAR results for us:
Under 10% no-show rate. 60% of sales calls that convert to
clients on offers ranging from $5K to $35K.
For a decade.
And I have never, not once, offered to build this system for
someone else.
Until now.
I'm opening 5 spots only to build your complete webinar system
end to end.
Done for you.
Script written by me, slides designed, video edited, landing page
copy, follow-up emails, 5 promotional emails to drive
registrations, and complete tech setup. All of it. In 4 weeks.
This is for established coaches, consultants and experts who
either have a webinar that isn't converting the way it should...
or who have been meaning to build one for months (or years?) and
it keeps getting pushed because there's always something more
urgent.
I get it. That's exactly why this offer exists.
You don't have to figure it out. I'll build it for you.
If you want to know more, reply to this email with the word
WEBINAR and I'll personally get back to you letting you know a
bit more.
Or if you want to see everything right now...all the details are
here (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t6h5v3d8khlhor4do3ma8hgx6p/owhkhqhw923eq9cv/aHR0cHM6Ly9kb2NzLmdvb2dsZS5jb20vZG9jdW1lbnQvZC8xUEhTSkMtUEhjMjhocnFWaUF3M3FFT01xaXN4cl9aRmpCSGotWF84Q1h6Yy9lZGl0P3VzcD1zaGFyaW5n
)
Con amor,
Fabi
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😳 I've never offered this before
hola@fabipaolini.com4/7/2026
Hola Maude,
I want to show you something today...because I think it will
click in a way that's hard to explain without actually seeing it.
Take a look at the before and after for Michael Wolsten.
The "before" message: "Michael Wolsten Consulting is for
High-Performing Leaders and Business Owners who are committed to
winning the war for talent."
It's fine. It's clear enough. It checks the boxes.
But here's the problem: it could be anybody. Any leadership
consultant in the market could put that sentence on their website
and it would fit.
Now read the after: "I help Credit Union C-suites stop wasting
time and energy putting out fires and install a system that
builds self-sufficient, high-performing leaders who can weather
any storm."
Feel the difference?
Suddenly you know exactly who this is for. You know the specific
problem. You know the specific result. You know this isn't a
generic leadership consultant, this is the person for a very
specific type of leader dealing with a very specific situation.
That's what happens when messaging finally catches up to
expertise.
Michael came in with a brand new business and no market position.
What he had was real, years of experience, a genuine methodology,
results he knew he could deliver. But none of it was showing up
in the way he was communicating about his work.
After we rebuilt his messaging and positioning from the ground
up, everything changed. He had clarity on exactly who his real
buyer was, what to say to reach them, and how to show up as the
obvious choice in a very specific market.
His words: "I now know exactly what I need to do to attract my
ideal client and the people I want in my business."
That kind of clarity doesn't come from posting more or spending
more on ads.
It comes from doing the foundational work of getting your message
exactly right.
If you want to see what that looks like for you specifically,
book a free Brand Audit. In 15 minutes, I'll show you where your
message is leaving your real buyers cold and what to shift. (
https://f678a3b7.click.convertkit-mail4.com/92uxv3e2nlunh6r6kr5c9hzdx7z8qawh9n0l/p8h0om5wb9h46o7wrvaq/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
PS. My latest YouTube video talks about how (
https://f678a3b7.click.convertkit-mail4.com/92uxv3e2nlunh6r6kr5c9hzdx7z8qawh9n0l/dpheh0he6n79vmfm/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
) to get people to buy your high-ticket offer now (without using
fake urgency)
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He sounded like EVERYONE else...
hola@fabipaolini.com4/3/2026
Hola Maude,
Here's what I'm seeing pop up SO MUCH right now...
Incredibly talented, deeply experienced experts...people with
decades of pattern recognition, unique methodologies, rare
combinations of background and insight... leading with the
weakest version of their value.
Things like:
→ "I've been doing this for 20 years" →
"I have a master's degree in this"
→ "I worked with Fortune 500 companies"
→ "I really care about my clients"
And I have to gently stop them every single time... because those
things are not your Angle of Mastery™.
Those are table stakes.
Here's the problem: when you lead with credentials, you enter a
competition you can almost always lose. Someone else has been
doing it for 30 years. Someone else has a PhD. Someone else
worked at a bigger company. Someone else also cares deeply about
their clients.
What nobody else has? Is your specific lens. Your pattern
recognition. The way your particular combination of experience,
background, and perspective makes you see the problem differently
than anyone else in your space.
That's what your Power Buyers are actually paying for.
Not the degree. Not the years. The insight that only you, after
all of those years and all of those clients, can deliver.
And when that's not in your message? You sound like everyone
else. And when you sound like everyone else, people hesitate.
They compare. They ask for discounts. They "need to think about
it."
Not because they don't value what you do.
Because your message hasn't made it undeniably clear why you,
specifically, are the answer.
If this is hitting close to hom...a Brand Audit call is the
fastest way to find your real angle and start leading with it.
→ Book your right here (
https://f678a3b7.click.convertkit-mail4.com/p9u9038vr2f9h2o32r6fqhp0k6egpsrhmr45/e0h893q4s7h7vv5mdmf8/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. Watch my video (
https://f678a3b7.click.convertkit-mail4.com/p9u9038vr2f9h2o32r6fqhp0k6egpsrhmr45/e0hph7h7vv5mdga8/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)on how to get people to buy your high-ticket offer now (without
using fake urgency)
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You're underselling yourself. Here's the proof.
hola@fabipaolini.com4/2/2026
Hola Maude,
If you're creating content, showing up in the market, and still
not attracting the quality of clients you know you deserve...
there's a specific reason. And it's findable in 15 minutes.
On a free Brand Message Assessment call, I'll personally analyze
your current messaging and show you:
→ Your Power Buyer blind spots who your message is actually
calling in vs. who you think it is
→ Your Angle of Mastery™ opportunity what makes you genuinely
different that isn't showing up anywhere in your message right
now
→ Your Need-to-Have gaps why your offer is landing as "sounds
great, someday" instead of "I need this right now"
This is not a sales call. I will not pitch you anything.
It's a diagnostic. Real, specific, personalized feedback you can
implement immediately — on whatever you have: your website, your
LinkedIn, your social content, even a Google doc.
People tell me all the time they can't believe we don't charge
for these calls.
I do it because I believe in giving value first. And because the
right people, after experiencing it, know exactly what they want
to do next.
Book the call. I'll see you really soon. (
https://f678a3b7.click.convertkit-mail4.com/92uxv3e2nlunh6rk64mc9hzdx5gxqbwh9n0l/9qhv0kr5snhdw0mkvks9/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. My latest YouTube video talks about how to turn your offer
into a TRUE NEED TO HAVE Watch it here (
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In 15 minutes, I'll show you exactly what's missing
hola@fabipaolini.com4/1/2026
Hola Maude,
There's a gap I see constantly with high-level experts...coaches,
consultants, lawyers, executives, speakers, and almost nobody is
talking about it.
It's not a skill gap. It's not a results gap. It's not even a
confidence gap.
It's the gap between how good you actually are and how you're
being perceived by the people you most want to reach.
You've spent years (sometimes decades) building real expertise.
You've done the work. You have the clients, the results, the
track record. You've earned your seat at every table you want to
be at.
But the right people can't find you.
The stages, the partnerships, the clients, the media
opportunities, the book deals, they're going to the person who is
positioned for them. Not necessarily the most qualified person.
The most visible and clearly positioned person.
And somewhere, quietly, you know this.
You know your brand hasn't kept up with who you've become.
You know the way you're showing up online doesn't reflect the
level you're actually operating at. You know that if the right
person Googled you right now...or landed on your website, your
LinkedIn, your social...they wouldn't immediately see what makes
you the obvious choice.
That gap is exactly what the Undeniable Brand was built to close.
This isn't a program for people who are just starting out.
This is for established experts who have already done the work,
and now need a platform that proves it
THIS IS FOR YOU (
https://f678a3b7.click.convertkit-mail4.com/8kupn35gewtoh2d422rukhkgnnqvnc3hmkx8/8ghqhohodwrvemuk/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3VuZGVuaWFibGUv
)
Con amor,
Fabi
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The gap nobody talks about (and why it's costing you the rooms you want)
hola@fabipaolini.com3/31/2026
Hola Maude,
THIS is going to change how you think about urgency in your
business completely.
Because most of what you've been taught about creating urgency?
It's backwards.
Countdown timers. Fast-action bonuses. "Only 3 spots left."
Limited time offers.
These tactics sometimes work. But they almost always attract the
wrong people (and they make you feel gross in the process)
Here's what I've learned after 10 years and over 800 clients:
You don't need to create urgency if you're speaking to people who
already have it.
Inside your audience right now, there are two types of people.
Thinkers...who research endlessly, consider all options, and
never actually move. And Doers...who recognize a problem, decide
to solve it, and take action.
What happens when you use fake urgency tactics? You attract more
Thinkers. People who respond to pressure but never follow
through.
What happens when you learn to speak directly to the Doers, your
Power Buyers, who already have internal urgency? They move
without being pushed. They buy without being convinced. They show
up ready.
In this episode, I walk you through exactly how to do that.
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hq5xqpnsmhr2omrglb3hw9d4/9qhzhnhdw4kod9t9/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
Click here to watch on YouTube right now (
https://www.youtube.com/@fabipaolinibrand/videos )
------------------------------------------------------
Ready to refine your message and positioning for 2026?
------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hq5xqpnsmhr2omrglb3hw9d4/rehwvpdghohmdk9gmna2/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hq5xqpnsmhr2omrglb3hw9d4/n2hohvhvq2wzv2c6/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
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BTS March 30 + How to get people to buy your high-ticket offer now (without fake urgency)
hola@fabipaolini.com3/30/2026
Hola Maude,
"Why would I pay you instead of just hiring a trainer?"
That was the question Gav kept getting on sales calls.
And he didn't have a great answer, not because he wasn't better
than a personal trainer. He absolutely was. But his messaging
didn't show why he was different.
To anyone reading his website or his content, he looked like one
more fitness coach making the same promises everyone else was
making.
Gav is a weight loss coach for busy professional men. He was
genuinely great at what he did. Real clients, real results. But
his content was all over the place...no clear audience, no clear
angle, no real reason for someone to choose him over the dozen
other coaches saying the same things.
So we did the work.
We went deep into who his real buyer actually was. Not just "a
man who wants to lose weight", but the specific man. The busy,
high-achieving professional whose physical decline wasn't just
affecting his energy. It was affecting his confidence, his
performance, his relationships. In ways he wasn't openly talking
about.
That was the angle nobody else in his space was touching.
We rebuilt his message around it. Sharpened his content to speak
directly to that person. Gave him a lead generation process that
matched his new positioning.
His calendar started filling up with the right people.
And then we put him on TikTok.
He went reluctantly. His first video hit 500,000 views. He went
from 28 followers to 6,000. And signed a client directly from
that video.
Same offer. Same expertise. Same platforms.
The only thing that changed was the message.
That's what a positioning upgrade actually does...it doesn't just
change who reaches out. It changes the entire conversation you
get to have.
If you're great at what you do but can't quite articulate why
you specifically are the right choice, let's hop on a quick,
15-minute call and I'll explain to you how to make it happen. (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3d62x9f2hdnkk8z4c7hwxog/48hqg765sehml6o975ux/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
PS. My latest YouTube video talks about how (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3d62x9f2hdnkk8z4c7hwxog/n2hohvhvq6dgl5t6/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
) to get people to buy your high-ticket offer now (without using
fake urgency)
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THIS is why they're not hiring you...
hola@fabipaolini.com3/27/2026
Hola Maude,
I did several audit calls this week...and one pattern kept
showing up, over and over, across completely different niches.
Every single person had a version of the same problem:
-----------------------------------------------------------------
Their message was trying to speak to two different audiences at
once.
-----------------------------------------------------------------
A triathlon coach speaking to beginners who want to "find joy in
running", and simultaneously trying to attract competitive,
experienced athletes who are ready to invest in performance
coaching.
A consultant targeting both early-stage founders who need basic
systems...and established operators who want strategic
infrastructure.
A coach whose content speaks to people who are curious about
change...and people who are committed to it.
Different offers. Different niches. Same exact mistake.
And here's what happens every single time:
→ The premium buyer, the one who would actually invest at your
highest level, reads your message and doesn't see herself in it.
So she keeps scrolling.
→ The beginner or the casual browser...the one who can't really
afford your premium offer, does see herself. So she books a call.
And then objects to the price.
And you're left wondering why you keep attracting people who
aren't the right fit.
It's not your offer. It's not your niche. It's not even your
price.
It's that your message is split, and a split message sends a
signal to your Power Buyer that says: "This isn't really for
someone like me."
The fix isn't complicated. But it does require making a real
decision: Who is your message actually for?
Not who you could help. Not who you have helped.
Who is the specific person your premium offer was built for, and
does every single word of your message speak directly to her?
When you make that decision and build your message around it,
everything changes.
The quality of calls changes. The quality of conversations
changes. The close rate changes.
If you're not sure who your message is actually speaking to right
now, a Brand Audit call is the fastest way to find out.
→ Book your right here (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hq5dqxocmhr2g6gxqt3hw9d4/z2hz6kdmhnhe6p7m2mfp/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. Watch my video (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hq5dqxocmhr2g6gxqt3hw9d4/p8heh9h46gdpn2hq/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)on how to get people to buy your high-ticket offer now (without
using fake urgency)
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Why speaking to everyone is costing you your BEST clients
hola@fabipaolini.com3/26/2026
Hola Maude,
Most of the experts I talk to are making the same mistake...and
they have no idea it's happening.
Their message looks good. Their offer is solid. Their results are
real.
But the right people aren't finding them. And the wrong people
keep showing up.
That's exactly what I look at on a free 15-minute Brand Message
Assessment.
This isn't a sales call. It's a strategic diagnostic, where I
personally analyze your current messaging and show you
specifically where the gaps are and what to do about them.
In 15 minutes I'll identify:
→ Your Power Buyer blind spots who you're actually speaking to
vs. who you think you are
→ Your Angle of Mastery™ opportunity what makes you genuinely
different that isn't showing up anywhere in your message right
now
→ Your Need-to-Have gaps why your offer is landing as "sounds
great, maybe someday" instead of "I need this right now"
These three things... Power Buyers, Angle of Mastery™,
Need-to-Have, are the difference between a message that attracts
and a message that just exists.
If you've been creating content, showing up consistently, and
still not attracting the quality of clients you know you deserve
this call will show you exactly why.
Book the call. I'll see you really soon. (
https://f678a3b7.click.convertkit-mail4.com/8kupn35gewtoh2d6p0vckhkgxzl55b3hmkx8/x0hd873za6he2ewe9ph5/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. My latest YouTube video talks about how to turn your offer
into a TRUE NEED TO HAVE Watch it here (
https://f678a3b7.click.convertkit-mail4.com/8kupn35gewtoh2d6p0vckhkgxzl55b3hmkx8/x0hph6he2ewe97t5/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
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THIS is keeping the right clients from finding you
hola@fabipaolini.com3/25/2026
Hola Maude,
You know you're good.
Your clients know it.
Anyone who's spent real time with your work knows it.
But the stages don't know it yet.
The media doesn't know it.
The high-caliber partners, the premium clients who arrive already
convinced, the rooms where your ideas actually belong, they don't
know it yet either.
And that gap between how good you actually are and how visible
that is in the market?
That's not a marketing problem. That's a platform problem.
Your expertise deserves architecture that matches it.
That's what I built The Undeniable Brand™ for.
It's my highest-level engagement, where my team and I take
everything you've built, everything you know, and the thinking
that makes you genuinely irreplaceable… and turn it into a
platform the right people simply can't ignore.
We build your COMPLETE intellectual foundation, your Angle of
Mastery™, your Power Buyer positioning, your Need-to-Have
messaging.
Your FULL brand presence, written and designed for you. A 90-day
authority strategy built around your specific goals. And for
those who want it, the complete done-for-you marketing funnel
that turns your platform into consistent premium clients.
You don't explain yourself anymore.
You don't compete.
You become the only obviou, undeniable choice.
If you've been building something real and you know the market
isn't seeing it the way it should
THIS IS FOR YOU (
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)
Con amor,
Fabi
P.S. This is a limited availability offer...we build everything,
which means we work with very few people at a time. If it
resonates, don't sit on it.
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For the expert who's EXCEPTIONAL... but overlooked.
hola@fabipaolini.com3/24/2026
Hola Maude,
I have something a little different for you today.
No training. No tips. Just me...being honest with you about
something I've been working on behind the scenes.
-------------------
I rebranded myself.
-------------------
And I want to tell you why, because I think it might resonate
more than you'd expect.
Here's the thing about messaging: the work I teach isn't just for
my clients. It applies to me too. And the truth is, I'd been
sitting with this feeling for a while...that my own message had
stopped fully capturing what I do, who I do it for, and the level
at which I do it.
My business had grown. My methodology had deepened. The clients I
was working with had evolved. But my brand was still saying
something smaller than what was actually happening.
Sound familiar?
This is exactly what I talk about with clients all the time. You
build something real, something significant, and at some point
your message doesn't quite match it anymore. Not because you did
anything wrong. Because you outgrew it.
That's not a failure. That's momentum.
So I did what I teach. I went back to the foundation. I looked at
my Angle of Mastery™, my Power Buyers™, what I'm actually
building for people now, and I rebuilt from there.
The new message is simpler. Stronger. More honest about what this
work actually creates.
-----------------------------------------------------------------
We help experts who are already exceptional become impossible to
overlook.
-----------------------------------------------------------------
That's it. That's what we do.
If you've been in my world for a while, you'll recognize the
frameworks, Power Buyers™, Angle of Mastery™, Need-to-Have
Formula™...they're all still here, deeper and sharper than ever.
What's changed is how everything comes together. And who it's
for.
I'd love for you to take a look at the new site and tell me what
you think.
-->Check it out here (
https://f678a3b7.click.convertkit-mail4.com/5qu760nx8mh7hnx29gqa6h9leegveanh4g0e/dpheh0he6qvdxwtm/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tLw==
)
Check it out here ( https://www.fabipaolini.com/ )
------------------------------------------------------
Ready to refine your message and positioning for 2026?
------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/5qu760nx8mh7hnx29gqa6h9leegveanh4g0e/p8h0om5wb9h469mreluq/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
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)
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BTS March 23 + I rebranded myself.
hola@fabipaolini.com3/23/2026
Hola Maude,
I want to tell you about Katie Papo...because her story breaks a
myth I hear all the time.
The myth that you only need to work on your messaging when things
are going badly.
When Katie found me, her business wasn't in trouble. She'd been
running her online business since 2018. She'd invested over
$200,000 in coaches and programs over the years...some good, some
great, some not worth mentioning. She knew what good coaching
looked like.
And her business was doing fine.
But she kept seeing my posts on Facebook. The ones talking about
the difference between speaking to someone who has the problem
you solve, and speaking to someone who has that problem and is a
specific type of person.
That distinction stopped her in her tracks.
Because Katie works with people who struggle with compulsive
overeating and binge eating. And she'd always marketed to the
problem. "Do you struggle with binge eating? Is this your issue?"
What she hadn't done was speak to who that person is.
Here's what we uncovered together: there are two very different
people who have the same problem. One group says they want change
but won't really invest the time, effort, or money to get there.
The other group? Their life is otherwise in great shape...great
career, great relationships...but this one area is holding them
back from being the truest version of themselves. And they are
committed to solving it.
Katie knew which group she was meant to serve. She just hadn't
been speaking to them specifically.
That shift changed everything about who started showing up in her
world.
And it wasn't the only thing we worked on. Katie was also done
with coaches telling her she had to do sales calls, launches, and
webinars the "right" way. Every program she'd been in tried to
mold her into their system.
I told her: what works best is what you enjoy doing and what
works for you.
We worked with her personality instead of against it. Tested
different things. Found what felt natural and what was actually
converting. And built her a website that, her words, is
"beautiful" and makes her laugh every time she sees the before.
Katie came in when things were fine because she knew they could
be extraordinary.
If you're at that point where things are okay but you know your
message isn't doing your expertise justice, a Brand Audit call is
the place to start.
In 15 minutes, I'll show you exactly what's missing and what to
shift.
→ Book your Brand Audit here (
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)
Con amor,
Fabi
PS. My latest YouTube video talks about how to get premium
clients to chase YOU watch it here (
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This BEFORE-AFTER is sooo insane
hola@fabipaolini.com3/20/2026
Hola Maude,
If you're getting any of these on your sales calls:
→ "I need to think about it"
→ "Now's not the right time"
→ "I love this...let me get back to you next month"
→ "I know I need this, I'm just not ready yet"
I want you to hear this clearly:
That is not a timing problem. That is a positioning problem.
Your prospects aren't lying to you. They genuinely believe it's
not the right time.
And that belief? Your message created it.
When your offer is positioned as something smart to do
eventually, rather than something critical to do right now,
people will always find a reason to wait. There will always be
another month, another quarter, another "once things settle
down."
The problem is that your message never gave them a compelling
reason why now is the moment.
This is what I call the Nice-to-Have Trap.
Your offer sounds valuable. It sounds impressive.
People genuinely see the benefit of working with you.
But value without urgency doesn't close.
It just creates a very long, very polite pipeline of people who
mean to get around to it.
The experts who stop hearing "not right now" aren't pushing
harder on sales calls. They aren't adding fake scarcity or
pressure tactics.
They've built what I call a Need-to-Have message...one that
connects the problem they solve to what's actively being lost,
missed, or damaged every single month it goes unsolved.
When your message does that job correctly, the conversation on
the call is completely different.
Your prospect isn't deciding whether to solve the problem.
They've already decided that, before they ever got on the phone
with you.
They're just deciding if you're the right person to solve it
with.
That's the shift. And it starts in your message, looooong before
anyone books a call.
If "not right now" has become the most common thing you hear, a
Brand Audit is exactly where to start.
In 15 minutes, I'll show you specifically where your message is
letting people off the hook, and what to shift so your offer
stops feeling optional.
→ Book your Brand Audit here (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h6ld94duzhwr99m97snhorm8/7qhvlne0s8h9lpn2kmcz/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. Watch my video on how to get premium clients chase you (
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Why your prospects keep saying "not right now"
hola@fabipaolini.com3/19/2026
Hola Maude,
My friend, knowing that your messaging needs to speak to Power
Buyers, that you need an Angle of Mastery™️, and that what you do
needs to feel like a need to have...that's one thing.
Actually having messaging that does all three of those things?
That's a completely different thing.
And that's exactly the gap I want to help you close.
So here's what I'd love to do: I want to invite you to book a
free 15-minute Brand Message Assessment call with me.
I've worked with over 800 coaches, consultants, and experts and
done thousands of these diagnostic calls over the past 10 years.
...And what I've found is that when you've seen that many brands,
you start to see patterns...blind spots that are invisible to the
person on the inside, but completely obvious to someone who's
been doing this long enough.
On this call, here's exactly what we're going to look at
together:
→ Who your power buyers actually are, and whether your current
messaging is speaking to them or completely missing them
→ What your Angle of Mastery™️ is (or what it could be), and
whether you're communicating what makes you different in a way
that's clear and compelling
→ How you're talking about your offer, does it sound like a nice
to have, or does it feel like a need to have? I'll tell you
exactly what I'd shift.
And just to be very clear: This is not some generic feedback
session.
I'm literally going to prepare before our call. I'll look at your
specific business, your messaging, your content...and I'll show
up ready to give you the most valuable 15 minutes you've invested
in your business.
If that sounds like something you need right now, go ahead and
find the calendar link below.
Find a spot, fill out the form with as much context as you
can...because the more I know going in, the more specific and
powerful the feedback I can give you.
Book the call. I'll see you really soon. (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3dnxqnh2hdnzmdzzh7hwxog/p8h0om5wb9h465294xcq/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. My latest YouTube video talks about how to get clients to
chase after YOU. Watch it here (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3dnxqnh2hdnzmdzzh7hwxog/owhkhqhw9l64wxsv/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
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THE most valuable time 👀
hola@fabipaolini.com3/18/2026
Hola Maude,
Quick reminder:
Jake Adam Davey’s live Instagram training is happening today, and
this is your last chance to join.
👉 Register here before we start (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwtghk78r69s7hnz97rdra8hq2lp/g3hnh5hm9nvq3mcr/aHR0cHM6Ly9zdGFydC5qYWtlYWRhbWRhdmV5LmNvbS9mcmVlLXRyYWluaW5nLXJlZ2lzdHJhdGlvbj9hbV9pZD1mYWJpcGFvbGluaTk1Nzk=
)
If any of this sounds familiar…
* “Instagram isn’t bringing me clients.”
* “I don’t have time to post every day.”
* “I’m not techy enough for this.”
* “I’m not trying to be an influencer.”
…then this training is perfect for you.
In Clients From Instagram in 2026, Jake will show you how to:
* Make your profile do the heavy lifting
* Get more leads with less content
* Turn simple DMs into paying clients
* Follow a repeatable plan that works even if you’re starting
small
Jake’s helped clients generate over $22M using this approach, and
he’s giving away the full system on today’s session.
But once it starts, that’s it.
See you inside,
Con amor,
Fabi
P.S. If Instagram feels messy, overwhelming, or unpredictable,
this session will give you clarity in one hour.
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Last chance to join Jake’s IG class
hola@fabipaolini.com3/18/2026
Hola Maude,
If you’ve ever felt like Instagram “just isn’t for people like
you,” this might change your mind.
When AnneMarie started, she had 308 followers and zero clients
from Instagram.
She wasn’t confident on camera. She didn’t know what to post. And
she genuinely didn’t believe Instagram would work for her
business.
She joined Jake’s training, applied the simple system he teaches,
and everything shifted.
Here’s what happened next:
* She grew from 308 followers to 5,000+, then past 40,000
* Her content now reaches 3M+ people every month
* Instagram became her main source of leads and clients
* She had her best week ever: $20,000 in sales
* She’s on track for $100K+ from Instagram in under 6 months
* And she bought her dream car with the profits
Same person. Same platform. Just a better system.
Jake is teaching that system live this week in:
Clients From Instagram in 2026
👉 Grab your free seat (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9ezngoulhv8x8m26unhx850/p8heh9h46d92mkbq/aHR0cHM6Ly9zdGFydC5qYWtlYWRhbWRhdmV5LmNvbS9mcmVlLXRyYWluaW5nLXJlZ2lzdHJhdGlvbj9hbV9pZD1mYWJpcGFvbGluaTk1Nzk=
)
You’ll learn:
* What to adjust on your profile so people instantly “get” what
you do
* The type of content that actually leads to clients (not just
likes)
* How to start simple, natural DM conversations
* A content + DM plan you can follow this month
* How to create a steady flow of quality clients without posting
all day
If your audience feels stuck, invisible, or overwhelmed, this is
the reset they need.
See you there!
Con amor,
Fabi
P.S. AnneMarie isn’t a unicorn. Jake’s helped clients generate
over $22M using this same approach. You’ll hear more stories like
hers during the live class.
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3M monthly views, 40K followers, clients every week
hola@fabipaolini.com3/17/2026
Hola Maude,
Since you checked my calendar, didn't book a call and haven't
responded to this PRETTY AMAZING automated email sequence, my
hunch is that you were maybe trying to hack my funnel.
So now that we got that out of the way - how about you hack our
sales process too?
Hop on a call with my incredible team and we'll talk about what
you need to do to never have to hack anyone's funnel again.
Here's the calendar link again (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6um97xmt7hnz9xx52b8hq2lp/x0hph6hn6r5qp3f5/d3d3LmZhYmlwYW9saW5pLmNvbS9jYWxs
)
Con amor,
Fabi
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Are you trying to hack my funnel 😬😅?
hola@fabipaolini.com3/16/2026
Hola Maude,
What would it feel like for your ideal clients to chase YOU
instead of the opposite way around?
There used to be a time where I really struggled with this. Sales
cycles took FOREVER. I had to constantly message people and do
multiple calls before clients would close...
...and even then, at times, it was hard to get a solid yes.
Until I started doing things differently. I changed my strategy,
optimized my approach...and suddenly, my inbox was full of leads
asking me to work with them.
On this weeks' episode, I explain to you what the ONLY way to get
premium clients to chase after YOU.
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3dw407s2hdn492zpu7hwxog/n2hohvhvqx6dwrs6/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
Click here to watch on YouTube right now (
https://www.youtube.com/@fabipaolinibrand/videos )
------------------------------------------------------
Ready to refine your message and positioning for 2026?
------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3dw407s2hdn492zpu7hwxog/8ghnr8v6fohod2q4ekhk/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
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BTS March 16 + The ONLY way to get premium clients to chase YOU for once
hola@fabipaolini.com3/16/2026
Hola Maude,
If you're here, it means for whatever reason, you haven't booked
your Brand Strategy Session just yet.
I get it - hopping on a call with a stranger can feel weird to
you.
BUT that being said - I CAN tell you that this call is unlike
ANYTHING you have EVER experienced before
If you don't want to take my word for it - take theirs:
I could go on - because I've gotten DOZENS of messages like the
ones above.
Click here to book your audit right now (
https://f678a3b7.click.convertkit-mail4.com/38ud5rn2mgbdumo40rurh4pxqp84f7hrzx2/3ohphkhqgwkq4mhr/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
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You need to check this out
hola@fabipaolini.com3/13/2026
Hola Maude,
I have to share this with you because it's exactly the kind of
thing that makes me obsessed with this work.
Ana just joined the program.
She hadn't launched yet. She hadn't run new ads. She didn't have
a big audience or some fancy new funnel.
What she did have was a course she'd been sitting on, and a
message that, honestly, wasn't doing it justice.
So we got to work.
She made some very specific tweaks to her messaging. Not a
rebrand. Not a complete overhaul. Targeted, strategic shifts to
how she was positioning her offer and who she was speaking to.
Then she sent one email to her list.
40 people enrolled.
One email.
I get goosebumps every time I think about this...because this is
exactly what happens when your message finally clicks into place.
You stop pushing. You stop convincing. You stop wondering if the
offer is the problem or the price is the problem or the platform
is the problem.
The message does the work.
And the people who were already on the fence, already watching,
already interested, they move. Fast.
This is what I want for you.
Not more content. Not more hustle. A message that's so precise,
so specific, so perfectly calibrated to the right person — that
one email can sell 40 spots.
If you want to find out what's actually standing between you and
results like this, book a free 15-minute Brand Audit.
I'll personally review what you've got and tell you exactly what
to shift.
→ Book your Brand Audit here (
https://f678a3b7.click.convertkit-mail4.com/8kupn35gewtoh2dldw2bkhkg46lvnu3hmkx8/owhzm675hqhw93gp2osv/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
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Con amor,
Fabi
ps. All the top free trainings are in the vault (
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She sold 40 spots with one email. Here's what changed.
hola@fabipaolini.com3/13/2026
Hola Maude,
I want to show you something today instead of just telling you.
Over the last 10 years, I've worked with over 800 coaches,
consultants, and experts to transform the way they show up,
position themselves, and communicate their value.
And I've documented it.
I just updated a page on my website with over 30 before-and-after
messaging transformations...plus 20+ examples of full brands
we've built from the ground up.
Real clients. Real shifts. Real results.
CHECK IT OUT RIGHT HERE (it's pretty cool to see!) (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwtghk7r238h7hnzl2rrnh8hq2lp/p8heh9h4mv8740tq/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2JlZm9yZS1hZnRlci8=
)
I want you to go spend a few minutes on this page, not just to
see the visuals, but to feel the difference between what
messaging looks like before and after someone finally gets clear
on who they are and who they're speaking to.
Because something happens when you see it side by side.
You stop thinking of messaging as just words on a page. You start
seeing it for what it actually is: the thing that determines
whether the right clients find you immediately — or scroll right
past you.
If you look at that page and recognize yourself in any of those
"befores"...let's talk.
A free 15-minute Brand Audit is the fastest way to understand
exactly what's happening in your message right now. I will take a
look at your content, message or marketing and give you highly
specific and personalize feedback on exactly what to shift to
make sure you attract buyers AND differentiate yourself from
everyone else in your space.
(this is not a sales call by the way - I will NEVER pitch on this
call)
→ Book your Brand Audit here (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwtghk7r238h7hnzl2rrnh8hq2lp/z2hz6kdmhnheng0deqbp/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. The free training vault has everything you need to start
going deeper right now (
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800+ clients. 10 years. See what actually changes.
hola@fabipaolini.com3/12/2026
Hola Maude,
Do you have any questions about the call you were interested in
scheduling the Brand Strategy Session with my team?
I was a bit confused as to why you checked out that page, but
never booked a time.
I know, I know, these "calls" have often gotten a really bad rep
- but what I want you to know is that this IS NOT a call where we
are going to push you or try to sell you something you don't even
need
It LITERALLY isn't a sales call AT ALL. In fact, what we focus on
is on delivering REALLY HIGH VALUE.
Don't believe me? Click here to watch an audit we did a few
months ago so you can see for yourself! (
https://f678a3b7.click.convertkit-mail4.com/68uoz3l68nhouxvrnocohp0vvog6b9h7dp5/reh8hohqzo4ll3b2/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2JyYW5kLWF1ZGl0LXZpZGVvLw==
)
Con amor,
Fabi
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Did you forget something?
hola@fabipaolini.com3/11/2026
Hola Maude,
I want to clear something up, because I get this question more
than you'd think.
A lot of people assume the Brand Audit call is only for people
who already have a website, a landing page, a full funnel set up.
It's not.
If you're at an earlier stage, or you've been in business for
years but you're just not showing up online yet, this call is
just as valuable for you. Maybe more so.
Here's what we can do in 15 minutes even if you have zero web
presence:
→ You send me your LinkedIn or Instagram profile before the call
and I'll review how you're showing up and positioning yourself
there. If you don't have this either, share as much detail as you
can about you & your business in the form
→ We talk through who your Power Buyer clients actually are...the
specific person whose problem you solve better than anyone else
→ We start uncovering your Angle of Mastery™, the unique
perspective and positioning that makes you incomparable in your
market
That last one? It's the thing most experts have spent years
building through their work, and have never once been able to
articulate clearly.
That's what this conversation unlocks.
Because here's the truth: if you don't have a website yet, this
is exactly where to start. Getting clear on your message before
you build anything means everything you create going forward
actually works.
Book your 15-minute call here...no website required. (
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)
Con amor,
Fabi
ps. All the top free trainings are in the vault (
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You don't need a website to do this call with me
hola@fabipaolini.com3/11/2026
Hola Maude,
If you’ve been posting on Instagram and still not getting the
clients you want, this will help.
My friend Jake Adam Davey is hosting a free live webinar called:
Clients From Instagram in 2026: A Simple System To Get Quality
Clients Consistently (Even With A Small Audience And If You’re
Just Getting Started)
👉 Save your free seat here! (
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)
Jake’s helped coaches and online business owners generate more
than $22M from Instagram using a simple, predictable process.
He’s breaking it all down live.
On the session, you’ll learn:
* How to turn your profile into a clear client magne
* What to post so the right people reach out
* How to start natural DMs that feel easy, not salesy
* A weekly content plan you can actually stick to
* A simple way to get quality clients consistently in 2026
If your audience wants clients, not just followers, they’ll love
this.
👉 Save your free seat here! (
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)
If Instagram feels confusing or unpredictable right now, this
will simplify everything.
Con amor,
Fabi
P.S. This is especially good for anyone who feels “late to the
party” or overwhelmed by Instagram. Jake makes the whole thing
feel clear, doable, and beginner-friendly.
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A clearer way to get clients from Instagram (free class)
hola@fabipaolini.com3/10/2026
Hola Maude,
Since you haven't booked your Brand Strategy Session just yet, I
thought I would send you some details so you know EXACTLY what
happens on this call.
We begin by taking a close look at what you have to show us. This
might be:
* Your website
* Your landing page
* Your sales page
* Your social media profile
* Your Google Doc of ideas and information
* Your sign-up page
LITERALLY - whatever you have to show us
With this, we start by giving you clarity on EXACTLY how to
communicate to the RIGHT audience. As in - the people who are
action-takers and buyers.
If you aren't already doing this, we will show you the exact
pieces that need to shift to help you communicate to the right
people.
Then, we look at how you are presenting your offer. Your offer
might literally be your program OR it might be your Call To
Action.
We help you clarify how to present your offer in the most
effective and irresistible way possible.
Finally - we talk about which marketing strategy will help you
get the highest conversion levels. We give you feedback and ideas
to help you make sure you're building a high-touch experience
that guarantees high-ticket sales.
Seriously, Maude - it is THE most effective 15 min you will EVER
experience.
AND to reassure you - it is NOT a sales call. We will NOT sell
you anything on this call, ever, ever, ever.
IF at the end of the call we feel you could benefit from our
help, we will invite you on a separate call to talk about our
programs. However, even for this, we will send you detailed
information about our program FIRST so there are no surprises.
(You can always say no to the second call if you don't feel it's
the right time for you, too).
Anyways -click here to book that call right away (
https://f678a3b7.click.convertkit-mail4.com/d0uk2prd9mtmu6486gimhz2gn278ilhn5gl/48hvheh08x0nlpix/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
I promise you will thank me for it afterwards.
Con amor,
Fabi
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What happens on a Brand Strategy Session
hola@fabipaolini.com3/9/2026
Hola Maude,
Last year, I made a big shift in my business...I decided to start
focusing on LinkedIn for most of my organic content creation and
brand growth...
...and it paid off! Not only did I go from 4,000 to over 20k
followers + over a million impressions...
But I enrolled multiple 5-figure clients from Linkedin...which
was amazing.
So in this week's episode, I give you the FULL breakdown on what
to focus on within Linkedin to find growth & high-paying clients
in your business.
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9ew8o9ilhv8o0m2wbnhx850/l2hehmhlexg6g4f6/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
Click here to watch on YouTube right now (
https://www.youtube.com/@fabipaolinibrand/videos )
------------------------------------------------------
Ready to refine your message and positioning for 2026?
------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9ew8o9ilhv8o0m2wbnhx850/6qhz45rgh8hlz9qnq7bo/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9ew8o9ilhv8o0m2wbnhx850/x0hph6heoqg9g3b5/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
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BTS February 16 + How to CRUSH it on LinkedIn in 2026
hola@fabipaolini.com3/9/2026
Hola Maude,
I think there must have been some weird glitch or mistake in our
system, because I noticed that you clicked on the button to book
your FREE Brand Strategy Session
a call with me and my team...
...but for some reason, I didn't see your call come in.
I just wanted to be absolutely SURE that you didn't miss the
opportunity to book that call with us as I'm REALLY excited to
offer you all the support you need for your business success.
Anyways, here's the link once again so that we don't miss you
this time! (
https://f678a3b7.click.convertkit-mail4.com/38ud5rn2mgbdux6m47irh4pz0e2rs7hrzx2/p8h0om5wb9h9g22056sq/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5kLWF1ZGl0
)
Talk soon!
Fabi :)
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Re: Maude - did I miss you?
hola@fabipaolini.com3/6/2026
Hola Maude,
If this has ever crossed your mind, even once, I need you to read
this carefully.
You have a decade (or more) of expertise.
Real results. A track record that speaks for itself.
Clients who call you the best investment they've ever made.
And yet somehow, you're losing opportunities to coaches who have
been in the industry for two years.
You're showing up on the same platforms, competing for the same
attention, getting compared in the same "who should I hire?"
conversations.
And it feels wrong. Because it is wrong.
Here's what's actually happening:
----------------------------------------------------
Your positioning hasn't caught up to your expertise.
----------------------------------------------------
Your message is still playing on the same field as everyone else,
talking about the same outcomes, using the same language, showing
up the same way. And when everything looks the same, people
default to price.
Which means your decade of experience becomes invisible.
The experts who stop competing, who become the obvious choice for
the right clients, aren't more credentialed. They haven't been in
the industry longer than you. They've just done one thing
differently:
They've translated their experience into a positioning that makes
them incomparable.
They've found their Angle of Mastery™, the specific, proprietary
lens that makes every other option feel like a downgrade.
When that's clear in your message, the conversation changes
completely.
→ You stop getting compared to less experienced "experts"
→ You stop defending your price
→ You stop attracting people who "just want to try it"
And you start hearing: "I've been looking for someone like you
specifically."
That shift starts with understanding exactly where your current
message is failing to communicate your real authority.
That's what I'll show you on a free Brand Audit call.
A free, 15 minute conversation in which I will PERSONALLY (not an
assistant), evaluate your current message and content, and give
yuo highly specific and personalized feedback on the blindspots
you have and where your message is breaking down and not
positioning you as THE obvious choice.
→ Book your free Brand Audit here (
https://f678a3b7.click.convertkit-mail4.com/68uoz3l68nh8h5rwke9tohp0qpv3lu9h7dp5/owhzm675hqhwpmzzz8hv/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. The free training vault (
https://f678a3b7.click.convertkit-mail4.com/68uoz3l68nh8h5rwke9tohp0qpv3lu9h7dp5/e0hph7h763xxx0s8/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
)has everything you need to go deeper
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10+ years of experience. Still competing with people who started yesterday.
hola@fabipaolini.com3/6/2026
Hola Maude
Someone needs to say this out loud:
-----------------------------------------------------------------
Most of the marketing advice being taught to coaches and
consultants right now was designed for people selling $200
products.
-----------------------------------------------------------------
And if you're selling $5K, $10K, $15K, or $25K services, you've
been following a playbook that was never written for you.
Think about it.
→ The "post more content" advice works when you need volume. When
you're selling premium, you need resonance, not reach.
→ The "speak to pain points" formula works when buyers need to be
convinced they have a problem. Your Power Buyers already know
they have a problem. They're evaluating whether you are the right
person to solve it.
→ The funnel strategies, the lead magnets, the nurture
sequences...all of it was engineered to move someone from cold to
$197. Not to $20K.
Here's what actually changes when you're selling at the premium
level:
Your buyers don't need more information.
They need to feel certainty about you.
They're not deciding whether to solve the problem.
They're deciding whether you're the right expert to trust with
it.
And that requires a completely different message. One that
doesn't just explain what you do, but positions you as the only
logical choice for the specific person you serve.
The coaches and consultants I work with who are signing
high-ticket clients consistently aren't out-marketing everyone
else. They've out-positioned everyone else.
That's what we look at together on a Brand Audit call.
In 15 minutes, I'll tell you exactly where your current message
is leaving premium buyers cold, and what to shift to change that.
→ Book your free Brand Audit here (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b6hp2pd94t5h2dr7v87unhv286/9qhv0kr5snhd0vlqx7f9/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. All the top free trainings are waiting for you in the vault
(
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Hot take: most marketing advice wasn't built for you
hola@fabipaolini.com3/5/2026
Hola Maude,
I regularly see coaches with 15 years of experience, incredible
client results, and a track record that should speak for
itself... charging $2,000 for their services.
And I see coaches with 3 years in the industry...less experience,
fewer results, a fraction of the expertise, charging $20,000.
And the clients? They're choosing the newer coach.
Here's what most people get wrong when they try to explain this:
they assume it's confidence. Or mindset. Or some kind of
"energy."
------------------------------------
It's none of that. It's positioning.
------------------------------------
The $20K coach has learned how to make their expertise feel
specific, urgent, and irreplaceable to the exact person they
serve.
The $2K coach, no matter how brilliant they are, is still
communicating in a way that makes them sound like one of many
options.
And when you sound like one of many options, people negotiate.
They compare. They ask for discounts. They "need to think about
it."
Not because they don't value you.
But because your message hasn't given them a reason to see you as
the only logical choice.
This is what I look at on a free 15-minute Brand Audit call.
I'll personally review your website, your social content, or your
landing page, and I'll show you exactly where your message is
undercharging your expertise and what to shift so that your
positioning finally reflects the level you're actually at.
This is NOT a sales call. No pitch, no pressure, just real,
specific, expert feedback you can implement immediately.
→ Book your free Brand Audit here (
https://f678a3b7.click.convertkit-mail4.com/92uxv3e2nlunh6wqg6zt9hzdlgpedbwh9n0l/7qh30q9gf8h9q79n9vsz/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2NhbGwv
)
Con amor,
Fabi
ps. Your years of experience deserve to be paid accordingly.
Let's make sure your message communicates that. And if you want
to go deeper in the meantime, everything's in the vault (
https://f678a3b7.click.convertkit-mail4.com/92uxv3e2nlunh6wqg6zt9hzdlgpedbwh9n0l/7qh7h8h9q79n9kaz/aHR0cHM6Ly9mYWJpcGFvbGluaS5jb20vdmF1bHQ=
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15 years of experience. Charging $2K. Here's why.
hola@fabipaolini.com3/4/2026
Hola Maude,
I want to speak directly to a specific type of person on my list
today.
You've been around my content for a while. You get what I do.
And you probably have an audience of coaches, consultants, or
experts who are exactly the type of people I help.
If that's you, I want to talk about partnering together.
On March 11, I'm hosting a live webinar, and I'm looking for
strategic partners who want to promote it to their audience. It's
a genuine win-win: your people get access to a high-value
training, and you earn a commission for every enrollment that
comes through your link.
No chasing. No complicated tech. Just real partnership.
If you're interested, everything you need to know, including how
the affiliate program works, the commission structure, and how to
sign up, is right here:
→ PARTNERSHIP INFO (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hq5k3oksmhr2669qos3hw9d4/3ohphkh30gxpp0br/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3BhcnRuZXJz
)
You can sign up directly from that page and grab everything you
need to get started (including emails, links, etc)
The webinar is March 11. Spots are limited and I want the right
partners in on this early.
Con amor,
Fabi
ps. Questions? Just hit reply...I read every email.
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Are you the right person for this?
hola@fabipaolini.com3/3/2026
Hola Maude,
I just posted something on Instagram that I think is going to hit
close to home for a lot of you.
It's about something I've observed after working with hundreds of
coaches and consultants, and it explains why so many talented,
experienced experts are attracting clients who need payment
plans, ask for discounts, and take forever to decide.
I broke the whole thing down in a new carousel post, and if
you've ever wondered why your content gets engagement but not the
right buyers, this is going to make a lot of things click.
And here's the bonus:
Comment "PROMPTS" on the post and I'll send you 25 AI prompts to
help you diagnose exactly where your message might be breaking
down, and what to shift to start attracting buyers instead of
browsers.
It's worth the 60 seconds to go leave that comment.
(While you're at it, follow me on Instagram so you don't miss
when I drop things like this)
-->Click here to see the Instagram post (
https://f678a3b7.click.convertkit-mail4.com/5qu760nx8mh7hnqekg7f6h9l8ropzcnh4g0e/reh8hohm4drk48s2/aHR0cHM6Ly93d3cuaW5zdGFncmFtLmNvbS9wL0RWUmJhekJGQmpFLz9pbWdfaW5kZXg9MQ==
)
Click here to see the Instagram post (
https://www.instagram.com/p/DVRbazBFBjE/?img_index=1 )
------------------
Want to go deeper?
------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/5qu760nx8mh7hnqekg7f6h9l8ropzcnh4g0e/7qhvlne0s8h9ql7dl8fz/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
https://f678a3b7.click.convertkit-mail4.com/5qu760nx8mh7hnqekg7f6h9l8ropzcnh4g0e/dpheh0hev6gd6mcm/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
)
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BTS March 1st + I dropped something for you on Instagram 👀
hola@fabipaolini.com3/2/2026
Hola Maude,
Today is the last day to submit your website for the 5 Minute
Loom Messaging Audit, and I want to say something before I close
it.
Most of the experts I work with are really, truly excellent at
what they do.
Their results speak for themselves. Their clients love them.
And yet, they're working too hard to get each client.
The sales cycle is too long.
The calls are too draining.
The leads are inconsistent.
And they think the answer is more content.
A better funnel. A new strategy. More visibility.
But the real answer is almost always simpler than that.
-------------------------------------------------
When your messaging is right, everything changes.
-------------------------------------------------
The leads that come in are already pre-qualified. They already
understand why what you do matters. They already see themselves
in your content. They're not asking "how does this
work"...they're asking "how do I start."
That's the shift. And it doesn't require you to build anything
new.
It requires you to say what you already know, in the exact way
that your Power Buyers actually need to hear it.
That's what a 5-minute Loom from me will start to unlock for you.
TODAY is the LAST day to submit your website. All you have to do
is click on the link below, fill out the form so I get more
context on you and what you do. I will look at your website and
record a 5 minute video showing you ONE thing you can immediately
tweak to make sure your message is optimized to
a. speak to actual buyers
b. show what makes you inequivocally different or
c. make what you do sound like a need to have (not a nice to
have)
-->Click here to submit your website for review (
https://f678a3b7.click.convertkit-mail4.com/lmupqvg0nltmhned30xa6h8vnnxlkfgh84de/g3hnh5hmrg9q36ar/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3RoZS1sb29tLWF1ZGl0Lw==
)
Click here to submit your website for review (
https://www.fabipaolini.com/the-loom-audit/ )Today is the LAST
DAY to submit your website.
Con amor,
Fabi
P.S. Check out my latest YouTube videos & trainings (
https://f678a3b7.click.convertkit-mail4.com/lmupqvg0nltmhned30xa6h8vnnxlkfgh84de/n2hohvhvm2q732t6/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
P.S.2- YES - even if I have already done an Audit for you in the
past, you can submit your website for review :)
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This is the last one (and probably the most important thing I'll say all week)
hola@fabipaolini.com2/27/2026
Hola Maude,
Today at midnight, this offer closes.
$4K becomes $5K.
All bonuses disappear.
The window is gone.
If you've been thinking about it...
if you watched the webinar and felt something click...
if you KNOW your message isn't reflecting the fullness of what
you offer...
Today is the day to act.
Book your call with Eileen now - even if the call has to happen
later today, we'll honor the rate as long as you book before
midnight (OR email her ASAP eileen@fabipaolini.com to see what we
can do if you can't find anything on her calendar)
Book your call NOW - closes at midnight >> (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwtghknlkg7b7hnzoov8da8hq2lp/25h2hoh36lnggku3/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
I'll leave you with this:
One year from now, you'll either look back and be glad you made
this decision today.
Or you'll still be wondering why your message isn't landing, why
premium clients aren't finding you, why your expertise isn't
translating into the revenue you deserve.
The difference between those two futures comes down to a decision
you make today.
Once again....here's what you get when you enroll by TONIGHT
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
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)
Watch the replay & read the program details here
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Con amor,
Fabi
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⏰ TODAY IS THE LAST DAY
hola@fabipaolini.com2/27/2026
Hola Maude,
I want to show you something today.
Not a pitch.
Not a framework.
Just what becomes possible for real experts when their message
finally reflects the fullness of what they do.
Gary Miles - attorney-turned-coach with 40+ years of experience -
went from 5 clients and $45K in revenue to 13 clients and a
projected $129K. Now lawyers he's never met find him through AI
searches and book calls with him directly.
Janeen Alley - went from signing $500 clients just 18 months
before to enrolling her first $20,000 client. One shift in how
she communicated her value changed everything.
Gav Gilliband - went from well under $10K per month to consistent
$20K months. His words: "Working with Fabi has been a game
changer and it has been worth every penny."
Christina DellaSanti-Miller - started with a few hundred
Instagram followers. After finding her message, she went viral
with the right audience and filled both her 1:1 and group
programs with Power Buyer clients who say "this is exactly me."
Emma Hall - went from an audience full of freebie seekers to an
80% sales call conversion rate. One of her clients: the CEO of a
billion-dollar company.
Keshia Rice - raised her rates from $500 to $3,000, generated
over $40K, and had the confidence to leave her 9-5. Built a
process that brings in qualified leads every single day without
ads.
Michael Wolsten - launched his leadership consulting business and
generated 6 figures in under 10 months.
Josh Elledge - created over $100K in new business in under 2
months after implementing new messaging on his webinar.
Sandra Gonzalez - signed three $3K clients in her very first
month.
Assétou Xango - generated over $30,000 in their first month of
launching.
These are not outliers. These are coaches, consultants, and
experts across wildly different niches - weight loss, financial
coaching, relationships, leadership, career development, law, and
more - who had one thing in common before working together:
They had genuine expertise.
They were showing up.
But their message wasn't reflecting their true value.
Once it did, everything changed.
Read more of their stories here >> (
https://f678a3b7.click.convertkit-mail4.com/zluozr8qe5hnhknlnq5cphwgqw0q9b6hx72n/e0hph7h76mpwp7f8/aHR0cDovL2ZhYmlwYW9saW5pLmNvbS90ZXN0aW1vbmlhbHM=
)
Here's what you get when you enroll into Breakthrough Brand
Messaging:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
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)
Watch the replay & read the program details here
Then book your call. (
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Con amor,
Fabi
P.S. Every single result in this email is 100% authentic and
verifiable. No client is ever compensated for their feedback.
These are real people you can look up.
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What's actually possible when your message is right
hola@fabipaolini.com2/26/2026
Hola Maude,
Tomorrow at midnight, the price of Breakthrough Brand Message
goes up to $5K.
The website bonus? Gone.
The extra months of coaching? Gone.
The 1:1 calls? Gone.
The first-2 content creation bonus? Most likely gone already.
You have one day left.
And I want to ask you something directly:
What has to change in your business for 2026 to be different from
2025?
Because if you're still spending hours crafting content that
doesn't convert...
If you're still getting on calls with people who can't "justify
the investment"...
If you're still watching less qualified competitors attract the
clients you want...
The answer isn't more content.
It isn't better ads.
It isn't a different platform.
It's your message.
When your message is right, everything else becomes easier.
Your content resonates. Your ideal clients find you.
Premium buyers say yes because working with you feels like a need
- not a nice-to-have someday.
That's what Gary experienced when he went from $45K to $129K.
That's what Janeen experienced when she went from $500 clients to
a $20K client.
That's what Gav experienced when he went from struggling to
consistent $20K months.
This can be your story in 2026.
But you have to book your call with Eileen today.
Once again....here's what you get when you enroll by February
27th:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Who this is for:
✅ You're an expert who knows your stuff but can't communicate it
in a way that lands
✅ You're attracting "think about it" responses instead of "how do
I sign up"
✅ You're losing clients to competitors who are less qualified but
better positioned
✅ You feel like what you do sounds like a "nice to have" instead
of a must-have
✅ You want to stand out in an AI-saturated market with a message
that's authentically yours
Book your call with Eileen NOW >> (
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)
Watch the replay & read the program details here
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)
Con amor,
Fabi
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FINAL 24 HOURS: Last call before price increases
hola@fabipaolini.com2/26/2026
Hola Maude,
There are two types of offers in the market right now.
Nice-to-Haves things people like the idea of, think about, maybe
bookmark for later. They say "this sounds amazing" and disappear.
They ask about payment plans and then ghost. They show up on
sales calls already halfway out the door.
Need-to-Haves things people feel they cannot afford NOT to do.
They reach out ready. They ask when can we start instead of can
you tell me more. They don't need convincing because they already
feel the urgency.
Here's what most experts don't realize: the difference between
these two is almost never the offer itself. It's the messaging.
The way you describe what you do either creates urgency or kills
it.
The way you talk about the problem either speaks to a Power Buyer
or attracts someone who's just browsing.
The words on your website either position you as the obvious
choice...or make you sound like one of ten options they're
"looking into."
And this affects EVERYTHING.
Your conversion rate.
The quality of leads on your calls.
How much you have to sell on those calls.
Whether people push back on price or don't even blink at it.
One messaging shift can move your offer from nice-to-have to
need-to-have.
That's not an exaggeration... I see it happen all the time.
That's what I'm looking for when I review your website for the 5
Minute Loom Messaging Audit
Basically, you fill out the form below, submite your website to
me, and I'll record a 5 minute video with ONE shift you can make
in your message & content to make sure what you do feels more
like a NEED TO HAVE (not a nice to have).
Yes, I will PERSONALLY record a video for you :)
-->Click here to submit your website for review (
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)
Click here to submit your website for review (
https://www.fabipaolini.com/the-loom-audit/ )Submissions close
TOMORROW.
Con amor,
Fabi
P.S. Check out my latest YouTube videos & trainings (
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)
P.S.2- YES - even if I have already done an Audit for you in the
past, you can submit your website for review :)
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The difference between "sounds interesting" and "send me the link to pay"
hola@fabipaolini.com2/26/2026
Hola Maude,
I want to make sure you haven't glossed over this bonus - because
it's the one that consistently makes people's jaws drop when they
realize it's included.
When you join Breakthrough Brand Message before February 27th at
midnight, our team designs your complete premium website and
brand identity for you. For free.
That means:
✅ A fully built, premium website designed by our team
✅ Brand identity - logo, color palette, fonts, the whole visual
package
✅ If you already have a website, we revamp it and rebuild it
around your new messaging
✅ You don't touch the tech. We handle everything.
This is worth $5,000-$8,000 on its own.
And I'm not saying that to inflate the value of the offer.
I'm saying it because that's genuinely what a premium,
done-for-you brand and website costs when you hire someone good.
Here's why this matters more than most people realize:
Your message can be perfect. Your frameworks can be brilliant.
Your track record can be extraordinary.
But if a potential premium client lands on your website and it
looks DIY, inconsistent, or like it hasn't been touched since
2019 - there's a moment of hesitation that happens before they
even read a word.
Premium buyers make decisions based on visual signals before they
make them based on words.
They're investing $5K, $10K, $20K+ with you.
They want to know - before they ever get on a call - that you
take your brand as seriously as you take your work.
A premium website signals that.
And right now, building one is included in Breakthrough Brand
Message at no extra charge.
But this bonus is only possible because we can only take on a
limited number of website projects at a time while maintaining
the quality we're known for. When the February 27th deadline
passes, this bonus is gone - and I genuinely don't know when or
if we'll offer it again.
See examples of websites we've built >> (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h6qr5zqczhwr7xn62anhorm8/9qhzhnhd0nle7lt9/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3dlYnNpdGVzLw==
)
If you want a premium brand that looks as good as your expertise
is - and you want it done for you while you focus on the
messaging work - this is your moment.
Here's what you get when you enroll into Breakthrough Brand
Messaging:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h6qr5zqczhwr7xn62anhorm8/3ohphkh30vnkwdhr/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
P.S. To be clear on how enrollment works: you book your call AND
speak with Eileen before February 27th at midnight to lock in the
$4K rate and this bonus. After that, both disappear.
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Your free website disappears February 27th
hola@fabipaolini.com2/25/2026
Hola Maude,
Let me tell you what's actually happening when your leads aren't
converting.
It's not that people don't need what you offer. It's not that
your price is too high.
It's not even that your content isn't good enough.
It's that your messaging is speaking to the wrong version of your
ideal client.
And when that happens, here's what you get: people who are
"interested" but not buying.
Discovery calls with people who need to "think about it."
Followers who consume everything you post and never reach out.
Leads who feel like they need to be convinced.
Here's the truth: your messaging is either attracting Power
Buyers or it's attracting everyone else.
Power Buyers are the clients who see their problem clearly, take
it seriously, and make decisions fast.
They're not comparing your price to someone else's. They're
asking one question: is this the right person for me?
But here's the thing...if your website, your content, or your
offer description doesn't immediately speak to WHERE THEY ARE
right now, they scroll right past you. Not because you're not
good enough. Because your words didn't signal that you're the
right fit.
That's exactly what I look for in the 5 Minute Loom Messaging
Audit.
I look at your site and identify what your messaging is actually
communicating ...and who it's really speaking to.
Then I record for you a 5 minute video giving you ONE specific
shift to make so you start attracting the people who are actually
ready to invest.
Here's what someone said recently:
That is what's available to you this week.
-->Click here to submit your website for review (
https://f678a3b7.click.convertkit-mail4.com/d0uk2prd9mt0hovl5wlumhz2ewkp2slhn5gl/reh8hohm4n2kqna2/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3RoZS1sb29tLWF1ZGl0Lw==
)
Click here to submit your website for review (
https://www.fabipaolini.com/the-loom-audit/ )Submissions close
Friday.
Con amor,
Fabi
P.S. Check out my latest YouTube videos & trainings (
https://f678a3b7.click.convertkit-mail4.com/d0uk2prd9mt0hovl5wlumhz2ewkp2slhn5gl/08hwh9h2vqonmnul/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
P.S.2- YES - even if I have already done an Audit for you in the
past, you can submit your website for review :)
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Why you keep attracting tire kickers
hola@fabipaolini.com2/25/2026
Hola Maude,
48 hours.
That's what's left before the price of BTB goes up to $5K and all
the current bonuses disappear.
Let me lay it all out one more time clearly:
What you get when you enroll by February 27th:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Who this is for:
✅ You're an expert who knows your stuff but can't communicate it
in a way that lands
✅ You're attracting "think about it" responses instead of "how do
I sign up"
✅ You're losing clients to competitors who are less qualified but
better positioned
✅ You feel like what you do sounds like a "nice to have" instead
of a must-have
✅ You want to stand out in an AI-saturated market with a message
that's authentically yours
Who this is NOT for:
❌ You're looking for a quick fix without doing real work
❌ You're not willing to show up and implement
To lock in this rate and bonuses, you need to book your call with
Eileen AND speak with her by February 27th.
Book your call with Eileen NOW >> (
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)
48 hours. Then it's gone.
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
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⏳ 48 hours left: Here's everything you get
hola@fabipaolini.com2/25/2026
Hola Maude,
Let me tell you something about premium buyers that most
marketing advice gets completely backwards.
They don't need to be convinced that their problem is bad enough.
They already know.
Premium buyers - the clients who invest $5K, $10K, $20K without
blinking - didn't get to where they are by sitting around feeling
stuck. They got there by being action-oriented, decisive people
who solve problems.
They're not looking for someone to rescue them.
They're looking for someone who can take them to the next level.
And that means if your entire message is built around pain -
around "are you overwhelmed? are you stuck? do you feel like you
can't figure it out?" - you're speaking to the wrong person.
You're speaking to someone in victim mentality.
The premium buyer sees your pain-focused message and keeps
scrolling. Not because they don't have the problem. But because
that's not how they relate to it.
The premium buyer relates to their problem as a gap between where
they are and where they're going.
They have urgency because they're ambitious and time-conscious,
not because they're suffering and desperate.
When you understand this - when you rebuild your message to speak
to THAT person - everything changes.
Callie rebuilt her message this way and enrolled a $24,000
client. Her highest ever.
Janeen rebuilt her message this way and went from $500 clients to
a $20,000 client.
Assétou rebuilt her message this way and generated over $30,000
in their first month of launching.
The common thread isn't their niche or their offer price or their
audience size.
It's understanding how premium buyers think and building a
message that speaks directly to that.
This is what the Need-To-Have Formula™ inside Breakthrough Brand
Message teaches you to do - not create fake urgency or
manufacture pain, but learn to speak to the internal urgency that
your Power Buyers already have.
Here's what you get when you enroll into Breakthrough Brand
Messaging:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
https://f678a3b7.click.convertkit-mail4.com/lmupqvg0nltmhnemmz7h6h8v4zk0digh84de/vqh3hrholge07lcg/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
P.S. To be clear about how this works: you book your call AND
speak with Eileen by February 27th at midnight to lock in the $4K
rate and all bonuses. The calendar is filling up fast today. Book
your slot now.
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One thing that has NEVER been true about premium clients
hola@fabipaolini.com2/24/2026
Hola Maude,
Here's something most people don't think about:
While you're reading this email, someone is landing on your
website OR sales page and making a snap decision about whether
you're the right person for them.
Not based on your results.
Not based on your experience.
Based on your WORDS.
And premium clients...the ones who are ready to invest, who make
decisions fast, who don't need to be convinced...they know within
seconds whether they're in the right place or not.
That's why I opened up the 5 Minute Loom Messaging Audit this
week.
You submit your website, I record a 5-minute personal video
reviewing your messaging, and I tell you the ONE thing to shift
right now so your site starts working for you instead of against
you.
This is available this week only...and I'm already going through
submissions.
-->Click here to submit your website for review (
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Fabi
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Your website is making a first impression right now
hola@fabipaolini.com2/24/2026
Hola Maude,
I recorded something for you today.
A lot of people wonder what Breakthrough Brand Message actually
looks like on the inside - the modules, the frameworks, how
Fabi.ai works, what the coaching experience is like.
So I did a Loom walkthrough of the entire backend of the program.
🎥 Watch the behind-the-scenes walkthrough here >> (
https://f678a3b7.click.convertkit-mail4.com/38ud5rn2mgbkh205vg4srh4povlnwc7hrzx2/08hwh9h2vz70m3tl/aHR0cHM6Ly93d3cubG9vbS5jb20vc2hhcmUvYTk3NmQ1MzVjOTA3NDdjMjk1ZWQxMDhlOGZjYjRmZDE=
)
In the video I show you:
👉 The exact module structure and what you work through each week
👉 How the Power Buyers™ framework works and why it changes
everything about your content
👉 The Angle of Mastery™ process - this is where most clients have
their biggest breakthrough
👉 What Fabi.ai actually looks like and how you use it once your
positioning is built
👉 The milestone feedback process (where I personally review your
work at every key stage)
👉 What the coaching calls look like and how the WhatsApp support
works in practice
This isn't a polished sales video.
It's me walking you through what's actually there so you can see
exactly what you're getting before you commit.
The program is 12 weeks, with 2 EXTRA months of total support.
It's designed for experts who are already great at what they do.
If that's you, watch the walkthrough.
Then book your call with Eileen if you want to talk about whether
BTB is the right fit.
Here's what you get when you enroll into Breakthrough Brand
Messaging:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
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Watch the replay & read the program details here
Then book your call. (
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Con amor,
Fabi
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Come inside the program with me (I'm showing you everything)
hola@fabipaolini.com2/24/2026
Hola Maude,
There's a pattern I see constantly with the experts I work with.
They watch someone in their space who is less qualified, less
experienced, and doing less impactful work - signing clients at
$10K, $15K, $20K.
And they think: "What am I doing wrong?"
They study that person's content.
They analyze their approach.
They start to unconsciously mirror their language, their
positioning, their vibe.
And then their message gets even more generic.
Even less like them.
Even less resonant.
This is the comparison trap.
And it's especially dangerous right now because AI has made it
easier than ever to sound like everyone else. The same
structures. The same phrases. The same "I help [X] achieve [Y]
without [Z]" formulas cycling through the entire industry.
Here's what I want you to understand:
The person you're watching who's enrolling premium clients isn't
winning because of their system or their funnel or their
strategy.
They're winning because they've found their Angle of Mastery™️.
They know exactly what makes them different - not generically
different, but specifically, unmistakably, irreplaceably
different - and they've built their entire message around that.
And when you know YOUR Angle of Mastery, you stop watching other
people.
Not because you're arrogant.
But because you understand that nobody else can be you - and
that's actually your greatest competitive advantage.
John Graham, a high-performance coach, used to attract clients
who were stuck in anxiety and pain - because that's what his old
message called in. He wasn't speaking to his true Power Buyers.
Once we found his real Angle of Mastery™️ and rebuilt his message
around it, he started attracting clients who were ready to
invest, results happened with more ease, and he stopped feeling
like he was competing with anyone.
"She was able to draw out my message. Now I love that I am
transparent and attracting my true ideal clients."
That's what's available on the other side.
Here's what you get when you enroll into Breakthrough Brand
Messaging:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
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)
Watch the replay & read the program details here
Then book your call. (
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Con amor,
Fabi
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The comparison trap (and how to get out of it for good)
hola@fabipaolini.com2/23/2026
Hola Maude,
Emma Hall is an RTT Coach helping successful men and women
overcome heartbreak and attract love.
She was creating content.
She was showing up.
She had a real gift for her work.
But her audience was full of freebie seekers - people who engaged
with everything and bought nothing. Her sales calls were
exhausting, her conversion rate was low, and she couldn't figure
out why.
🎥 Watch Emma tell her own story here >> (1 min video) (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hqvpvkoamhr2009nwa3hw9d4/qvh8h7hdzodq5pil/aHR0cHM6Ly93d3cubG9vbS5jb20vc2hhcmUvYWFlN2FjZDEzN2VhNDg4YmIzYjY1YjRjMjAzNThkY2I=
)
Here's what was happening: Emma's message was speaking to people
in victim mentality around their relationships. People who wanted
to talk about the problem endlessly but weren't ready to do
anything about it.
Once she shifted her message to speak directly to her Power
Buyers - the people who already had an internal urgency to change
their situation and were ready to invest in that change -
everything flipped.
She opened a brand new Instagram account and quickly went viral
with the right audience. She enrolled clients including the CEO
of a billion-dollar company. Her sales call conversion rate hit
80%.
Think about what that means.
Not spending hours convincing people.
Not doing 10 calls to enroll 1 person.
Having real conversations with people who were already pre-sold
on working with her because her message had done the filtering.
This is what changes when your message speaks to buyers instead
of browsers.
And here's the thing - Emma didn't need a bigger audience.
She needed the right audience. And that came from the right
message.
If your calendar is full of calls that don't convert, or your
content is getting engagement without clients, this is likely
exactly what's happening for you.
Here's what you get when you enroll into Breakthrough Brand
Messaging:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hqvpvkoamhr2009nwa3hw9d4/g3hnh5hmr6mx55cr/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Watch the replay & read the program details here
Then book your call. (
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Con amor,
Fabi
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"I was attracting freebie seekers. Then everything changed."
hola@fabipaolini.com2/23/2026
Hola Maude,
"I've tried other programs - how is this different?"
I get this question a lot. And I love it - because it means
you've been paying attention and you've invested in yourself
before.
So let me be really direct.
Most messaging programs give you frameworks designed for someone
else.
They give you a template for your "ideal client avatar" that ends
up being a fictional person who doesn't represent your real
buyers.
They give you copywriting formulas that work... for whoever
invented them.
They give you content strategies that maybe worked in 2021 but
are now contributing to the same noise everyone else is creating.
Breakthrough Brand Messaging is different because we go INWARD
first.
We don't start with what the market is doing.
We start with YOU - your expertise, your unique perspective, your
authentic story, the specific way you understand your clients'
problems that nobody else does.
Gary put it this way: "You focused on the messaging in a way I
haven't seen before. The different worksheets you put together,
the AI improvements - it just works. I don't think if I left to
my own devices, without your coaching, without your tools, I
could have come up with this on my own."
And Christine said: "Fabi took my brand and message to the next
level. I finally feel my digital representation reflects who I am
as a professional. Fabi gave me so much more than I expected."
This isn't about learning a new system.
It's about finally having someone see what's truly powerful about
you - and helping you say it in a way that lands.
So let's me tell you what's included when you join Breakthrough
Brand Messaging:
📍 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™, Becoming
Magnetic
📍 Fabi.ai Messaging - custom AI trained on my 10 years of
experience and all my frameworks, then trained on YOUR specific
positioning once we build it together
📍 Weekly mentoring calls - everyone gets their questions
answered, every call
📍 Milestone reviews - submit your work and I personally reply
with detailed feedback
📍 Direct WhatsApp access to me - voice notes back and forth
throughout the week
📍 Monthly mindset calls - because this work goes deeper than
tactics
📍 Complete premium website designed by our team - worth $5K-$8K,
included free
📍 2 extra months of coaching - 6 months total
📍 2 x 1:1 calls with me if you pay in full
📍 $1,000 off - $4K instead of $5K (through February 27th only)
📍 First 2 enrollees get 2 weeks of content created by me
personally at the end of the program
Book your call with Eileen to learn how to make your offer
irresistible >> (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh34zpqls2hdnm046df7hwxog/x0hph6heoevoo7s5/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Price increases February 27th at midnight.
Don't let "I need to think about it" be the story of your entire
2026.
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
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"I've tried other programs - how is this different?"
hola@fabipaolini.com2/22/2026
Hola Maude,
Everyone's talking about how AI can help you create more content.
More posts.
More emails.
More videos. Faster.
But here's what nobody's talking about:
When everyone uses the same AI prompts, everyone sounds the same.
And that's already happening.
Scroll through LinkedIn right now.
Count how many posts start with "In today's fast-paced world..."
or "As a [niche] expert, I've learned..." or "Here are 5 ways
to..."
It's not just that there's more content. It's that the content is
increasingly identical.
And in that environment, having MORE content is not the answer.
The answer is having a message that sounds unmistakably like YOU
- that comes from your unique perspective, your specific
frameworks, your authentic angle that nobody else can replicate
even with the best AI prompt in the world.
This is your Angle of Mastery™.
And this is what makes Breakthrough BrandMessage different from
every other marketing or messaging program out there.
We don't give you templates to fill in.
We don't give you formulas that 500 other coaches are using.
We don't help you sound like your mentor.
We help you uncover what's already within you - and build a
message around THAT.
Then, once your positioning is built? THAT's when Fabi.ai becomes
powerful - because now AI is amplifying YOUR unique voice instead
of diluting it into the same noise as everyone else.
Think of it like a printing press.
It can only distribute YOUR book.
We help you write the book first.
So let's me tell you what's included when you join Breakthrough
Brand Messaging:
📍 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™, Becoming
Magnetic
📍 Fabi.ai Messaging - custom AI trained on my 10 years of
experience and all my frameworks, then trained on YOUR specific
positioning once we build it together
📍 Weekly mentoring calls - everyone gets their questions
answered, every call
📍 Milestone reviews - submit your work and I personally reply
with detailed feedback
📍 Direct WhatsApp access to me - voice notes back and forth
throughout the week
📍 Monthly mindset calls - because this work goes deeper than
tactics
📍 Complete premium website designed by our team - worth $5K-$8K,
included free
📍 2 extra months of coaching - 6 months total
📍 2 x 1:1 calls with me if you pay in full
📍 $1,000 off - $4K instead of $5K (through February 27th only)
📍 First 2 enrollees get 2 weeks of content created by me
personally at the end of the program
Book your call with Eileen to learn how to make your offer
irresistible >> (
https://f678a3b7.click.convertkit-mail4.com/zluozr8qe5hnhknxqppsphwg5gm0eb6hx72n/vqh3hrholo02n2fg/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Price increases February 27th at midnight.
Don't let "I need to think about it" be the story of your entire
2026.
Watch the replay & read the program details here
Then book your call. (
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Con amor,
Fabi
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The AI problem nobody's talking about
hola@fabipaolini.com2/22/2026
Hola Maude,
I want to share something with you today.
Christina DellaSanti-Miller is a career coach for women in STEM
and financial careers.
When we started working together, she had a few hundred Instagram
followers and felt like she was creating content into the void.
She had deep expertise.
She had a genuine mission.
But her message wasn't landing with the right people.
🎥 Watch Christina share her story here >> (2 min video) (
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)
After working on her message together, here's what happened:
She went viral.
Not once - consistently.
And not just any followers flooded in - the right ones did.
Women who were her exact Power Buyers.
Her calendar filled up with calls. Both her 1:1 and group
programs filled up.
In her own words: "I finally discovered the message I wanted to
be truly known for. Now people come to me saying 'this is exactly
me!'"
That last part is everything.
"This is exactly me."
That's what happens when your message is dialed in.
People don't just like your content - they feel seen by it.
They feel like you wrote it specifically for them.
And those are the people who reach out ready to invest.
The difference between Christina before and after wasn't her
expertise (always excellent), her work ethic (always strong), or
even her platform (same one).
-------------------
It was her message.
-------------------
When she stopped speaking to everyone and started speaking
directly to her Power Buyers - the women in STEM and finance who
are ready to invest in their advancement - everything shifted.
This is what we do in Breakthrough Brand Message.
If you're creating content and not getting the response you know
you deserve, the issue almost certainly isn't the content volume
or the platform. It's the message underneath it.
Here's what you get when you enroll right now:
🔥 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™
🔥 Fabi.ai Messaging - custom AI trained on YOUR positioning to
scale your message authentically
🔥 Complete premium website & brand identity - designed by our
team, worth $5K-$8K (included FREE)
🔥 2 extra months of coaching - 6 months total support
🔥 2 x 1:1 calls with Fabi - if you pay in full
🔥 $1,000 off - $4K instead of $5K
Book your call with Eileen NOW >> (
https://f678a3b7.click.convertkit-mail4.com/p9u9038vr2f9h2mog5vuqhp09zw3vtrhmr45/e0hph7h767lxmqa8/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
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Christina went from a few hundred followers to viral
hola@fabipaolini.com2/21/2026
Hola Maude,
"I need to think about it."
"Let me talk to my partner."
"Maybe after I get a few more clients first."
Listen, I get it - investing in your business is a real decision.
I respect that.
But here's what I've noticed after years of working with experts:
-----------------------------------------------------------
"I need to think about it" is almost never about the money.
-----------------------------------------------------------
It's about not being 100% certain that what you're offering is
different enough, compelling enough, valuable enough to justify
the investment.
It's about a part of you that knows your message isn't quite
landing yet - and you're not sure if investing in yourself will
actually change that.
Here's the thing though....
If your ideal clients are saying "I need to think about it" to
YOU...
That's the same thing happening in reverse.
The reason premium clients hesitate is the same reason YOU might
be hesitating right now:
The offer doesn't feel like a need-to-have yet.
And THAT is exactly what BTB fixes.
We implement what I call The Need-To-Have Formula™ - the process
of closing the gap between how your audience sees their problem
and how you see it. So they stop treating your offer as optional
and start feeling like they NEED it right now.
When Justin implemented this, he enrolled a $5K client in week
one.
When Emma implemented this, her sales call conversion rate hit
80%.
When Callie implemented this, she enrolled a $24K client - the
highest investment she'd ever had.
So let's me tell you what's included when you join Breakthrough
Brand Messaging:
📍 12 weeks of BTB Messaging - Power Buyers™, Angle of Mastery™,
Premium Framework & Offer, Need-To-Have Formula™, Becoming
Magnetic
📍 Fabi.ai Messaging - custom AI trained on my 10 years of
experience and all my frameworks, then trained on YOUR specific
positioning once we build it together
📍 Weekly mentoring calls - everyone gets their questions
answered, every call
📍 Milestone reviews - submit your work and I personally reply
with detailed feedback
📍 Direct WhatsApp access to me - voice notes back and forth
throughout the week
📍 Monthly mindset calls - because this work goes deeper than
tactics
📍 Complete premium website designed by our team - worth $5K-$8K,
included free
📍 2 extra months of coaching - 6 months total
📍 2 x 1:1 calls with me if you pay in full
📍 $1,000 off - $4K instead of $5K (through February 27th only)
📍 First 2 enrollees get 2 weeks of content created by me
personally at the end of the program
Book your call with Eileen to learn how to make your offer
irresistible >> (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9vrmr3tlhv8k5p5dbnhx850/8ghqhohozl4v8lik/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Price increases February 27th at midnight.
Don't let "I need to think about it" be the story of your entire
2026.
Watch the replay & read the program details here
Then book your call. (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9vrmr3tlhv8k5p5dbnhx850/m2h7h5h3v8rpxebm/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3JlcGxheS8=
)
Con amor,
Fabi
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"I need to think about it" (and what it really means)
hola@fabipaolini.com2/21/2026
Hola Maude,
There's a specific type of person who comes to work with me.
They're not beginners.
They're actual experts - coaches, consultants, professionals -
who have a real track record of transforming results for their
clients.
But here's their problem:
-----------------------------------------------
They're the best-kept secret in their industry.
-----------------------------------------------
Their ideal clients don't know they exist.
The ones who do find them don't immediately understand the value.
And the few who get on calls sometimes need to be heavily
convinced - which feels exhausting and misaligned.
And moving through 2026 as Ai has created more noise than ever -
where everyone is generating content with the same prompts and
sounding increasingly identical - this problem is only getting
worse.
The experts who are winning right now aren't the ones creating
the most content.
--------------------------------------------
They're the ones whose message cuts through.
--------------------------------------------
Heather went from clients questioning her brand value to
consistently generating $25K+ months.
Janeen went from signing $500 clients to signing her first $20K
client.
Gav went from making "well under $10K per month" to consistent
$20K months.
Sandra signed three $3K clients in her FIRST MONTH.
The common thread? None of them got more followers first.
None of them hired a new ads agency.
None of them created more content.
They got their message right.
And that's exactly what BTB is designed to do for you.
Book your call with Eileen and let's find your breakthrough
message >> (
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)
⚠️ Price increases February 27th at midnight.
Bonuses (website, extra months, 1:1 calls, first-2 content
creation) disappear too.
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
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When you're the best-kept secret in your industry
hola@fabipaolini.com2/20/2026
Hola Maude,
You've spent years building your expertise.
You know your field inside and out.
You've gotten results - for yourself, for your clients, for your
company.
People in your world have always come to you for advice.
And yet...
When you sit down to write your LinkedIn bio, your website
headline, your Instagram caption - it comes out sounding generic.
Flat. Like every other coach in your space.
Or you write something that feels accurate and complete... but
nobody responds.
Or you get on discovery calls with people who seem interested but
can't quite "justify the investment."
You can talk about your work for hours with peers who get it
immediately. But when you try to market to potential clients,
everything either sounds too technical (you lose them) or too
simplified (you sound like everyone else).
The problem isn't your expertise. The problem isn't your offer.
The problem isn't even your marketing effort.
The problem is that you haven't found your Angle of Mastery™️
yet.
Your Angle of Mastery™️ is the big idea - the core message that
is completely different from anyone else out there. Not just
different from your direct competitors, but different in a way
that makes YOU the only logical choice for the clients you want
to attract.
When Gary Miles (an attorney-turned-coach with 40+ years
experience) finally found his Angle of Mastery™️, he went from
having 5 clients and generic messaging to projecting $129K in
revenue and attracting inbound clients he'd never even met.
When Christina, a career coach for women in STEM, found hers -
she went viral, gained thousands of ideal-client followers, and
filled her calendar with Power Buyer calls.
When Justin, a weight loss coach, found his - he enrolled a $5K
client within the FIRST WEEK.
This is what we do in BTB.
We don't just help you "fix your messaging."
We help you uncover the message that was always within you - and
that no one else can replicate.
Especially as AI makes everyone else sound more and more the
same.
Book your call with Eileen to find YOUR Angle of Mastery >> (
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)
Price increases February 27th at midnight.
Watch the replay & read the program details here
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Con amor,
Fabi
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You're the expert. So why isn't your message working?
hola@fabipaolini.com2/20/2026
Hola Maude,
I want to tell you about Gary.
Gary Miles is an attorney with over four decades of experience.
He transitioned into coaching lawyers - helping them find freedom
in their practice. He had a wealth of expertise, a LinkedIn
following of 25,000, and a genuine passion for the work.
But when I first connected with him, he had 5 coaching clients
and felt completely stuck.
Here's how he described it: "While I had a lot to offer, my
message didn't seem like it was really resonating. Anyone could
have said what I was saying. My message probably wasn't much
different from anyone else's and it didn't really set me apart."
Sound familiar?
That's the invisible expert problem.
Deeply qualified.
Genuinely talented.
But unable to communicate what makes you different in a way that
lands with the right people.
Here's what happened after we worked on his message together:
He went from 5 clients to 13 - surpassing his "big, big goal" of
10.
His revenue went from $45K to a projected $129K - almost tripling
in one year.
He went from 100% outbound marketing to attracting inbound
clients who find him through his content, having never met him
before.
In his own words: "The investment is going to pay off 50 times
for me, probably over time. Simply an incredible return on
investment."
What changed? Not his expertise.
Not his work ethic. Not his LinkedIn following.
------------
His message.
------------
When you get crystal clear on your Angle of Mastery™️, when you
learn to speak directly to the specific problem your Power Buyers
are experiencing, when your message finally reflects the fullness
of who you are...
Everything changes.
That's exactly what we do in BTB.
Book your call with Eileen to get started >> (
https://f678a3b7.click.convertkit-mail4.com/qduglqd6r2h7h4zwgrrilh8ddxdkkc4h4kom/p8heh9h4m90p0mhq/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
It's $1,000 off for a super limited time...
Price increases February 27th at midnight. Don't wait.
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
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"I had a lot to offer - but my message wasn't resonating"
hola@fabipaolini.com2/19/2026
Hola Maude,
know what you've heard:
"You don't need a website to build a coaching business."
"I built six figures with just Instagram.""
A website is the last thing you need to focus on."
And sure - some people have done that.
But here's what they're NOT telling you: how much money they left
on the table in the process.
Because for every person who doesn't care about a website,
there's a premium client who does.
👉 The person who loves your content but wants to do their
research before booking a call - and can't find you anywhere
professional
👉 The high-level buyer who checks out your online presence before
investing $5K-$10K and quietly decides you're not quite "premium
enough"
👉 The potential client who Googled you after hearing you on a
podcast - and found a website that doesn't match the quality of
what you actually deliver
Your brand needs to LOOK like it's worth the investment before
people MAKE the investment.
This is why one of the most loved bonuses in BTB is this: when
you enroll, our team designs your complete premium website and
brand identity for you.
Logo, color palette, fonts, the whole thing.
If you already have a website, we revamp it and embed all of your
new messaging into it.
We've built hundreds of these websites (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t6h5rr028clhorrer77f8hgx6p/g3hnh5hmrexxk5ar/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3dlYnNpdGVzLw==
) over the years.
We know exactly how to make a brand look premium, high-end, and
positioned to attract the exact clients you want.
(here's a BUNCH of before/afters (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t6h5rr028clhorrer77f8hgx6p/wnh2hghqnr883db7/aHR0cHM6Ly93d3cuY2FudmEuY29tL2Rlc2lnbi9EQUUzdFQ0YmJCNC95Z1BhUzZJSEdpNF9IanFDMGYtQUJBL2VkaXQ_dXRtX2NhbXBhaWduPWRlc2lnbnNoYXJlJnV0bV9jb250ZW50PURBRTN0VDRiYkI0JnV0bV9tZWRpdW09bGluazImdXRtX3NvdXJjZT1zaGFyZWJ1dHRvbg==
) from some of our previous clients)
This alone is worth $5,000-$8,000.
And it's included free when you join BTB before February 27th.
Book your call with Eileen here >> (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t6h5rr028clhorrer77f8hgx6p/08hwh9h2vmqq70sl/aHR0cHM6Ly9jYWxlbmRseS5jb20vZmFiaS1wYW9saW5pLXRlYW0vYnJlYWt0aHJvdWdoLWJyYW5k
)
Here's everything you get:
* 12 weeks of BTB Messaging
* Fabi.ai Messaging (custom AI trained to help you create YOUR
positioning)
* Complete premium website & brand identity ← this one
* 2 extra months of coaching (6 months total)
* 2 x 1:1 calls with me if you pay in full
* $1,000 off ($4K instead of $5K)
* First 2 enrollees: 2 weeks of content created by me personally
Price increases February 27th at midnight.
Con amor,
Fabi
Book your call with Eileen to get started >> (
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)
Watch the replay & read the program details here
Then book your call. (
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)
Con amor,
Fabi
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We're building your entire website for you (for free)
hola@fabipaolini.com2/19/2026
Hola Maude,
If you missed today's live training - the replay is up right now.
Watch the replay here > (
https://f678a3b7.click.convertkit-mail4.com/27ul9dnokqboh866gddi3hg338344hghq8k4/3ohphkh30dwn57br/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3JlcGxheS8=
)
But I want to be upfront with you: this replay won't be up
forever. So if you felt something click during the training
today, or you want to go back and catch what you missed, watch it
now.
Here's what we covered:
Why having expertise is no longer enough in 2026 - and the ONE
thing that separates the experts who attract premium clients from
the ones who stay invisible
The AI saturation problem: why everyone sounds the same right
now, and the specific framework that makes you impossible to
replicate
How to turn what you do from a "nice-to-have" into an
"I-need-this-right-now" offer - without being pushy or salesy
And at the end of the training, I shared details about how we can
work together in Breakthrough Brand Message.
Here's a quick summary of what's included:
✅ 12 weeks of BTB Messaging - everything you need to create a
message that attracts Power Buyer clients
✅ Fabi.ai Messaging - custom AI trained on YOUR positioning to
help you scale authentically
✅ Complete premium website & brand identity designed by our team
(this alone is worth thousands)
✅ 2 extra months of coaching (6 months total)
✅ 2 x 1:1 calls with me if you pay in full
✅ $1,000 off - program is $4K instead of $5K
PLUS: The first 2 people who enroll also get 2 weeks of content
created by me personally at the end of the program - so you know
exactly how to implement your new message immediately.
⚠️ Price increases on February 27th at midnight.
After that, this offer and all its bonuses disappear.
To enroll, you need to book a call with Eileen and speak with her
by February 27th.
Book your call with Eileen here >> (
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)
Watch the replay.
Then book your call.
Con amor,
Fabi
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🎥 The replay is up (watch before it comes down)
hola@fabipaolini.com2/18/2026
Hola Maude,
I am live RIGHT NOW on Zoom sharing:
Get More Leads, More Clients & More Visibility in 2026
👉 The Power Buyers™ framework...how to attract ready-to-invest
clients who don't need convincing
👉 The Angle of Mastery™ strategy...how to become unforgettable
and sought after (this is what took my YouTube to 300K views and
LinkedIn to 1M impressions in 2025)
👉 The Need-to-Have Formula™...how to eliminate "I need to think
about it" objections
👉 How I diversified lead flow and doubled my income and clients
while the market got harder for everyone else
Click here to join us in Zoom (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh34k8dmh2hdnn8n66s7hwxog/wnh2hghqnoeo0nb7/aHR0cHM6Ly91czAyd2ViLnpvb20udXMvai84NTEwMTMxMzkzNQ==
)
Con amor,
Fabi
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🚨 We are LIVE! (do NOT miss this!!) 🚨
hola@fabipaolini.com2/18/2026
Hola Maude,
TODAY is the day!
In just a few hours, I'm going live with:
Get More Leads, More Clients & More Visibility in 2026
This is the training where I'm sharing:
✅ How I grew to 30K+ YouTube subscribers and 1M LinkedIn
impressions last year
✅ The positioning strategy that doubled my client enrollments and
income
✅ The Power Buyers™ framework for attracting premium,
ready-to-invest clients
✅ Your Angle of Mastery™ (your unique visibility engine)
✅ The Need-to-Have Formula™ (strategic urgency without
manipulation)
✅ How to diversify your lead flow for 2026
Click here to make sure you have the Zoom link and reminders (
https://f678a3b7.click.convertkit-mail4.com/n4u3m8l20rivhxm27llf6h6ww0wggalh7qvm/58hzzdz6c7hgq98vz4t6/aHR0cHM6Ly93d3cuYWRkZXZlbnQuY29tL2V2ZW50L2RwODlma2cwOXFmdw==
)
This is happening TODAY at 1pm EST.
I'll see you there!
Con amor, Fabi
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🚨 TODAY at 1pm EST (are you ready?)
hola@fabipaolini.com2/18/2026
Hola Maude,
OMG...this is happening TOMORROW!
Wednesday, February 18th at 1pm EST
I'm beyond excited to share with you the strategies that
completely transformed my business in 2025 AND have brought us
over $150k in revenue so far in 2026.
Get More Leads, More Clients & More Visibility in 2026
This isn't a webinar with a bunch of slides.
This is me walking you through...screen share style...exactly
what we did last year to double our income and clients while the
market got harder for most coaches.
I'll be showing you:
👉 The Power Buyers™ framework and how to optimize your message to
speak to high-caliber leads (so it's easier to make sales with
FEWER calls booked)
👉 The Angle of Mastery™ and how we used this to COMPLETELY
differentiate ourselves and explode our visibility (30K+ YouTube
subscribers, 1M LinkedIn impressions)
👉 The Need-to-Have Formula™ and how to position your offers so
people feel urgency instead of saying "I need to think about it"
👉 How we diversified our lead flow and went from relying on
Facebook ads to having multiple sources feed our business
IT'S GOING TO BE EPIC.
Click here to add it to your calendar right now and I'll see you
there (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b6hpoxm42c5h2ddrdlltnhv286/9qhmmgmvinhd0l5e3nh9/aHR0cHM6Ly93d3cuYWRkZXZlbnQuY29tL2V2ZW50L2RwODlma2cwOXFmdw==
)
Tomorrow. 1pm EST. Don't miss it.
Con amor,
Fabi
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🔥 This happens TOMORROW!
hola@fabipaolini.com2/17/2026
Hola Maude,
What if you could find a way to get MORE visibility, MORE leads &
MORE clients in your business? Last year, our business literally
DOUBLED.
Our linkedin grew by over 15k followers. Our YouTube channel
gained almost 30k subscribers. Our income doubled. Our clients
doubled...
...and I did it all while actually working less.
That's why, in just TWO days, I'm hosting a FREE live training
on February 18th at 1pm EST called "How to Get More Leads, More
Visibility & More Clients in 2026"
I'll be walking you through the 4 strategic pillars that will
separate invisible experts from unforgettable authorities in
2026, the market shifts that broke traditional client attraction
strategies, and I'm doing live hot-seat coaching to help you
implement this for your specific business.
-->Click here to be automatically signed up (
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)
Click here to be automatically signed up (
https://www.addevent.com/event/dp89fkg09qfw )
Con amor,
Fabi
P.S. Want to see if your current content is creating demand or
just getting engagement? Get your free AI Brand Message
Diagnostic here (
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)- it analyzes whether your messaging is positioned to attract
Power Buyers who are ready to invest, or just browsers who
consume but never buy.
P.S.2. Ready to get personalized feedback on how to optimize your
messaging to drive actual sales? Book a free 15-min Brand Message
Assessment here (
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) where I'll analyze your content and show you exactly what to
shift.
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More visibility. More Leads. More Clients.
hola@fabipaolini.com2/16/2026
Hola Maude,
I have successfully built a business that generates around
$50k/month and in today's episode, I walk you through EXACTLY how
we do that...
Without spending a gazzilion dollars on ads
Without having to dance on TikTok
and in fact...I will share with you why your expertise &
knowledge (especially if you're an expert over 40...but this
applies if you're younger too loo)
is the BIGGEST asset you could have
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/n4u3m8l20rivhxmew7gh6h6ww0wggalh7qvm/owhkhqhwp73v00av/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
Click here to watch on YouTube right now (
https://www.youtube.com/@fabipaolinibrand/videos )
------------------------------------------------------
Ready to refine your message and positioning for 2026?
------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
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)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
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BTS February 16 + How to make $50k/month as an expert
hola@fabipaolini.com2/16/2026
Hola Maude,
I just wanted to send you a QUICK message because next Wednesday,
February 18th at 1pm EST, I'm hosting my live training:
Get More Leads, More Clients & More Visibility in 2026
...and it looks like you haven't registered yet?
It's time to look at what's needed in 2026 to get...
✅ Your Power Buyers™ positioning locked in
✅ Your Angle of Mastery™ framework (what makes you unforgettable)
✅ Your Need-to-Have Formula™ (strategic urgency)
✅ A diversified visibility strategy
✅ The plan to start 2026 executing...not strategizing
In this training, I'm sharing exactly what I did last year to:
* Grow YouTube to 30K+ subscribers and 300K views
* Hit 1M LinkedIn impressions
* Double my client enrollments
* Double my income
* Completely diversify my lead flow
We've already had HUNDREDS of people sign up...and the energy is
incredible.
But you're not in there yet, my friend.
Click here to automatically sign up AND add to your calendar (
https://f678a3b7.click.convertkit-mail4.com/zluozr8qe5hnhknp4qguphwgg8g00b6hx72n/9qhmmgmvinhd06vwv8h9/aHR0cHM6Ly93d3cuYWRkZXZlbnQuY29tL2V2ZW50L2RwODlma2cwOXFmdw==
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The replay will ONLY be available to people who register.
So even if you can't make it live, make sure you sign up.
See you there?
Con amor,
Fabi
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Re: mistake?...
hola@fabipaolini.com2/13/2026
Hola Maude,
If AI made content creation so easy, why aren't MORE coaches
succeeding?
Think about it:
Everyone has access to ChatGPT, Claude, Jasper, and a dozen other
AI tools.
Everyone can now create polished posts, professional-looking
graphics, and compelling copy in minutes instead of hours.
So why are most coaches STILL struggling to get quality leads and
premium clients?
Because AI solved the WRONG problem.
The problem was never that you couldn't create enough content.
The problem was (and still is):
→ You're not speaking to the RIGHT people (Power Buyers™)
→ You sound like everyone else in your space
→ Your messaging doesn't create urgency or demand
AI can help you create faster.
But it can't give you a unique perspective.
It can't position you strategically. It can't make you MEMORABLE.
This is what I focused on last year...and it's why I was able to:
✅ Grow YouTube to 30K+ subscribers and 300K views
✅ Hit 1M impressions on LinkedIn with 10K+ new followers
✅ Bring in clients through ChatGPT (!!)
✅ DOUBLE my client enrollments
✅ DOUBLE my income
✅ Completely diversify my lead sources (Facebook ads now bring in
the MINORITY of my clients)
I didn't create 10x more content than everyone else.
I created MORE STRATEGIC content that spoke directly to Power
Buyers™, showcased my unique Angle of Mastery™, and positioned my
offers as Need-to-Have.
And that's exactly what I'm teaching on Wednesday, February 18th
at 1pm EST:
Get More Leads, More Clients & More Visibility in 2026
Click here to save your spot now & add it to your calendar (
https://f678a3b7.click.convertkit-mail4.com/92uxv3e2nlunh60dx89i9hzdd4d33swh9n0l/vqhqq6qobrholx57z7ig/aHR0cHM6Ly93d3cuYWRkZXZlbnQuY29tL2V2ZW50L2RwODlma2cwOXFmdw==
)
AI is a tool. But strategy is the differentiator.
Con amor,
Fabi
ps. We NEED to do the 15-Min Brand Strategy Call where I evaluate
your messaging, and give you SUPER specific feedback on exactly
what needs to shift in order to make sure your content speaks to
ACTUAL buyers. Click here to book your call (
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Everyone has AI. So why aren't they all successful?
hola@fabipaolini.com2/12/2026
Hola Maude,
You want to know what's truly SCARY?
In 2026, I see that everyday there seems to be MORE AI. Even MORE
content. Even MORE noise.
What used to take hours now takes minutes. And that gap will keep
shrinking.
Which means:
→ More coaches, consultants & service providers creating more
content
→ More "experts" showing up on every platform
→ More polished, professional-looking posts flooding your feed
→ More competition for the same attention
And if you're relying on volume to stand out? You're going to get
buried.
Because here's the truth that most coaches don't want to hear:
You can't out-volume the market anymore. You have to out-POSITION
it.
While everyone else was using AI to create 10x more content, I've
been focused on creating strategically positioned content that:
✅ Speaks directly to Power Buyers™ (not everyone, just the 5%
ready to invest)
✅ Showcases my Angle of Mastery™ (my unique perspective that
can't be replicated by AI)
✅ Creates Need-to-Have urgency (positioned my offers as timely,
strategic, and essential)
The result last year alone?
YouTube: 30K+ subscribers, 300K views
LinkedIn: 1M impressions, 10K+ new followers
Clients: DOUBLED
Income: DOUBLED
Lead sources: Completely diversified
I didn't create the MOST content in my space. I created the most
STRATEGIC content.
And that made all the difference.
This is exactly what I'm teaching on Wednesday, February 18th at
1pm EST:
Get More Leads, More Clients & More Visibility in 2026
In this training, you'll learn:
→ How to position yourself in a market flooded with AI-generated
noise
→ The Power Buyers™ framework (attract quality over quantity)
→ Your Angle of Mastery™ (become unforgettable, not just visible)
→ The Need-to-Have Formula™ (eliminate "I need to think about it"
objections)
→ How to build a diversified visibility engine that makes you
SOUGHT AFTER
Click here to register & to add it to your calendar (if you
haven't already) (
https://f678a3b7.click.convertkit-mail4.com/5qu760nx8mh7hnqm9k5s6h9llgl44bnh4g0e/e0hnndn8b7h76pw2oki8/aHR0cHM6Ly93d3cuYWRkZXZlbnQuY29tL2V2ZW50L2RwODlma2cwOXFmdw==
)
The replay will ONLY be available to people who register.
Don't let 2026 bury you in the noise.
Con amor,
Fabi
ps. If you haven't booked it already, let's hop on my quick
15-min Brand Audit where I will take a look at your brand message
and tell you EXACTLY how to upgrade it so it speaks to buyers.
This isn't a sales call - it's ALL value. Click here to book it
right now (
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The scariest thing I'm seeing in 2026 (and how to fix it)
hola@fabipaolini.com2/11/2026
Hola Maude,
Let me be really honest with you:
Getting more leads, more visibility, and more clients means
NOTHING if they're not the RIGHT leads, the RIGHT visibility, and
the RIGHT clients.
Because last year, AI made it possible for everyone to be
"visible."
Everyone can post daily. Everyone can be on every platform.
Everyone can create professional-looking content.
But being visible to the wrong people? That's just wasted effort.
Creating content that blends into the noise? That's invisible
visibility.
Attracting leads who will never invest? That's a pipeline full of
tire-kickers.
This is the mistake I see coaches making with AI:
They use it to CREATE MORE...more posts, more content, more
visibility.
But they're not being strategic about WHO they're visible to,
WHAT makes them different, or WHY someone should work with them
NOW.
Here's what actually works:
Quality over quantity. Strategy over volume. Positioning over
noise.
Last year, I didn't focus on being visible to MORE people.
I focused on being UNFORGETTABLE to the RIGHT people (Power
Buyers™).
I didn't try to sound like everyone else using the same AI
prompts.
I owned my unique Angle of Mastery™ that made me impossible to
confuse with anyone else.
I didn't just promise outcomes.
I positioned my offers as strategically urgent Need-to-Haves.
The result?
→ 30K+ YouTube subscribers, 300K views
→ 1M LinkedIn impressions, 10K+ new followers
→ DOUBLE the clients
→ DOUBLE the income
→ Diversified lead flow that doesn't depend on one source
And on Wednesday, February 18th at 1pm EST, I'm breaking down
this ENTIRE strategy:
Get More Leads, More Clients & More Visibility in 2026
Click here to register now & add it to your calendar (
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)
This training will show you how to cut through the AI-generated
noise with strategic positioning that makes you SOUGHT AFTER.
Con amor,
Fabi
ps. On our 15-min brand audit, I will take a look at your
messaging and tell you exactly what to shift in order to make
sure that your content makes you visible to the RIGHT people.
Click here to book the call (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t6h5r8874ulhorrer77f8hgx6p/owhzm675hqhwp3rmznbv/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
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More visibility ≠ More clients (here's what does)
hola@fabipaolini.com2/10/2026
Hola Maude,
People think that in order to scale their business to over $500k
what they need to do is out-hustle a 20-year old....
Most more.
Create more content.
Show up more.
Newsflash...that's going to be REALLY hard.
So on today's episode, I walk you through the fastest way to
scale your business to over $500k as an expert online. I tried
something different in this episode - and I'm excited for you to
watch :)
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/p9u9038vr2f9h2m7zpwcqhp008033hrhmr45/vqh3hrhom5g562fg/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1yZHZRLTRXZF94UQ==
)
Click here to watch on YouTube right now (
https://www.youtube.com/watch?v=rdvQ-4Wd_xQ )Also - I've been
turning my episodes into articles - so if you prefer reading -
you can do it here (
https://f678a3b7.click.convertkit-mail4.com/p9u9038vr2f9h2m7zpwcqhp008033hrhmr45/m2h7h5h32rerxqbm/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2hvdy10by1idWlsZC01MDBrLWNvYWNoaW5nLWJ1c2luZXNzLW92ZXItNDAv
) (AND download the guide I created as a companiont to the
episode as well)
------------------------------------------------------
Ready to refine your message and positioning for 2026?
------------------------------------------------------
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
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)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
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BTS February 9 + How to build a $500k per year business
hola@fabipaolini.com2/9/2026
Hola Maude,
Here's the paradox nobody's talking about:
In 2025, AI made it possible to create content in MINUTES that
used to take HOURS.
Posts? Minutes.
Emails? Minutes.
Videos? Minutes.
Graphics? Minutes.
In theory, this should mean MORE leads, MORE visibility, MORE
clients for everyone.
But that's not what happened.
Most coaches I know are in the SAME place they were before
AI...or worse.
Why?
Because AI gave YOU the ability to create faster... but it also
gave EVERYONE ELSE the same ability.
So now you're not just competing with the handful of coaches in
your niche who were creating content consistently.
You're competing with THOUSANDS of people flooding every platform
with AI-generated posts.
The result? Exponentially MORE noise.
Making it exponentially HARDER to stand out.
And here's what I learned in 2025 after growing to 30K+ YouTube
subscribers, hitting 1M LinkedIn impressions, and doubling my
client enrollments:
-----------------------------------------------------------------
More content volume doesn't get you more quality leads or
clients.
-----------------------------------------------------------------
Strategic positioning does.
On Wednesday, February 18th at 1pm EST, I'm teaching you exactly
how to cut through the AI-generated noise with:
✅ Power Buyers™ positioning (attract ready-to-invest clients, not
tire-kickers)
✅ Your Angle of Mastery™ (become unforgettable, not just visible)
✅ The Need-to-Have Formula™ (create urgency without manipulation)
Get More Leads, More Clients & More Visibility in 2026
Click here to register and add to your calendar (
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)
Because in 2026, what I'm seeing ALREADY is that volume won't
save you.
Strategic positioning will.
Con amor,
Fabi
ps. If we haven't had our 15-min Brand Message Assessment - this
is the PERFECT time to do it. Why? Because I will evaluate your
content & messaging strategy and give you HIGHLY specific
feedback on EXACTLY what to say to make sure you bring in more
leads, more clients and more effective visibility. Book it here (
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AI made content creation easier (but not sales)
hola@fabipaolini.com2/6/2026
Hola Maude,
Let me show you something:
YouTube: Grew to 30K+ subscribers, nearly 300K views in 2025
LinkedIn: Added 10K+ followers, generated over 1M impressions
Client enrollment: DOUBLED from 2024
Revenue: DOUBLED from last year
Lead diversification: Facebook went from majority to minority
Want to know the strategy behind all of this?
It's not what you think.
I didn't hire a team of content creators.
I didn't spend 12 hours a day on social media.
I didn't run expensive ad campaigns everywhere.
I did ONE thing differently:
I mastered strategic positioning FIRST, then put it everywhere
SECOND.
Most experts do it backwards.
They try to be everywhere before they know what they're saying.
They add platforms before they nail their message.
They chase visibility before they own their position.
The result? Diluted messages. Exhausted experts. Minimal results.
When you nail your positioning first...your Power Buyers™, your
Angle of Mastery™, your Need-to-Have positioning...THEN every
platform you touch becomes a visibility multiplier.
Same effort. Exponential results.
This is exactly what I'm teaching on February 18th at 1pm EST:
→ How to position yourself so clearly that every piece of content
cuts through the noise
→ How to diversify your lead sources without diluting your
message
→ How to turn visibility into actual clients (not just vanity
metrics)
Click here to be automatically registered & to add it to your
calendar (
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These aren't theories. This is what is working in 2026 ALREADY.
Ready to do the same in yours?
Con amor,
Fabi
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30K subscribers, 1M impressions, doubled income (here's how)
hola@fabipaolini.com2/5/2026
Hola Maude,
Most experts are playing the visibility game…chasing algorithms,
testing hooks, analyzing what went viral last week.
Meanwhile, Power Buyers aren’t scrolling for entertainment.
They’re looking for signal. Authority. Someone who can help them
think differently about their business.
And generic “relatable” content? It doesn’t register as that.
The real issue isn’t that you need better tactics. It’s that your
messaging is positioned like everyone else’s, which means even
your best insights get ignored.
Here’s what shifts when you fix this: Your content starts
attracting the right attention.
Not more likes.
Better conversations.
The kind that turn into $5K, $10K, $20K+ investments.
That’s exactly what we diagnose in a Brand Message
Assessment…where your positioning is bleeding authority and what
to do about it.
click here to talk to ME directly (not my team… this call is
with Fabi :) (
https://f678a3b7.click.convertkit-mail4.com/mvuekqlm8pa5hqvq5pnimhr22m2qqf3hw9d4/x0hph6hek5om5ri5/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL2NhbGwv
)
Con amor,
Fabi
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Why your content isn’t converting (and how it will)
hola@fabipaolini.com2/4/2026
Hola Maude,
Last week, someone asked me: "Fabi, what's the ONE thing that
changed for you in 2025?"
I didn't even have to think about it.
I stopped relying on ONE lead source.
For years, Facebook ads were our main engine.
They worked.
We got clients. B
ut I was always one algorithm change away from panic.
Then in early 2025, I made a decision: I'm going to diversify e v
e r y t h i n g.
Sure - we had already been doing organic work for years, but in
2025, we went ALL IN.
But here's what most people miss when they try to "be
everywhere":
They spread themselves thin.
They dilute their message.
They chase platforms instead of owning their position.
I did the opposite.
I got MORE clear on my positioning.
MORE specific about who I speak to.
MORE strategic about my Angle of Mastery™.
Then I took that ONE clear message and put it everywhere.
YouTube? Same message, different format.
LinkedIn? Same positioning, different platform.
Podcast? Same frameworks, video/audio delivery.
Emails? Same power, inbox placement.
The result?
✅ 30K+ YouTube subscribers (nearly 300K views)
✅ 10K+ new LinkedIn followers (1M+ impressions)
✅ Facebook ads now the MINORITY of our leads
✅ Double the clients, double the income
Here's what I learned: Visibility without strategic positioning
is just noise. But when you nail your positioning FIRST, every
channel multiplies your results.
On February 18th at 1pm EST, I'm breaking down exactly how to do
this in 2026
Click here to be automatically signed up (
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This is how you get more leads, more clients, and more visibility
in 2026 right now, without burning out or spreading yourself
thin.
See you there...
Con amor,
Fabi
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The positioning shift that doubled EVERYTHING
hola@fabipaolini.com2/4/2026
Hola Maude,
I need to tell you something that's been on my mind.
2025 was unlike any other year in my business.
Not because I worked harder (I actually worked less).
Not because I got lucky (though I'm grateful every day).
But because I finally cracked the code on something most experts
get completely wrong: strategic positioning over more marketing.
Here's what happened when I made this shift:
🚀 My YouTube channel exploded to over 30K subscribers and nearly
300K views
🚀 LinkedIn grew by 10K+ followers with over 1M impressions
🚀 We doubled the number of clients we enrolled
🚀 We doubled our income
🚀 And here's the biggest shift: Facebook ads used to be the
majority of our lead flow. Now? They're the minority. We've
completely diversified.
This didn't happen by accident.
It happened because I stopped trying to be everywhere and started
being unforgettable somewhere. I stopped optimizing for
algorithms and started OWNING my positioning.
And now I want to show you exactly how to do the same thing.
"Get More Leads, More Clients & More Visibility in 2026"Live
Training - Wednesday, February 18th at 1pm EST
This isn't about adding more tactics to what's not working.
This is about the fundamental positioning shift that makes
everything else work better.
Click here to automatically add it to your calendar (
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)
Because what worked in 2025 will DEFINITELY not be the same in
2026.
And I'm going to show you exactly what does.
Con amor,
Fabi
PS: Replay will ONLY be available to people who register. So even
if you can't make it live, claim your spot now.
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THIS changed everything for me
hola@fabipaolini.com2/3/2026
Hola Maude,
Welp. I've come to the CLEAR realization that traditional
Marketing Funnels are NOT working anymore in 2026.
Every week I have conversations with people about this online.
I see it in Facebook groups, Reddit threads, TikTok videos..
Things have changed.
And if you want to make it big in 2026, you have to do things
differently.
That's why this weeks' episode goes into EXACTLY what to do for
marketing since traditional funnels aren't working the same way
anymore.
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/27ul9dnokqboh86rp82i3hg338344hghq8k4/3ohphkh3xll0kkfr/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)
Click here to watch on YouTube right now (
https://www.youtube.com/@fabipaolinibrand/videos )Ready to refine
your message and positioning for 2026?
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
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)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
https://f678a3b7.click.convertkit-mail4.com/27ul9dnokqboh86rp82i3hg338344hghq8k4/48hvhehmweev7osx/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
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BTS February 2 + Marketing Funnels Are Broken (here's why)
hola@fabipaolini.com2/2/2026
Hola Maude,
I just got off a call with one of my clients and I had to share
this with you immediately.
When he first came to me about 6 months ago, he had 5 coaching
clients.
He'd been stuck at that number for a while.
He was talented, experienced, had expertise that genuinely
transformed people's lives - but his message wasn't landing.
He told me: "While I had a lot to offer, maybe my message didn't
seem like it was really resonating. I felt stuck."
Sound familiar?
Here's what was happening: His message was generic.
Anyone could have said what he was saying.
He was speaking to people in victim mentality instead of people
who were ready to invest and do the work.
Here's what happened:
* He went from 5 clients to 13 (with more prospects in the
pipeline)
* His revenue is about to TRIPLE - going from $45,000 to $129,000
* He went from 100% outbound marketing to having clients reach
out to HIM
But here's what gets me most excited about his transformation:
He didn't have to push anymore. He didn't have to feel
uncomfortable about what he was saying. He started attracting a
completely different caliber of client - people who are doing
well and in a position to invest in their growth.
You know what changed?
His message got specific.
Instead of talking about being "overwhelmed" or "stuck" (generic
symptoms anyone could claim), he started speaking to the ACTUAL
problem his ideal clients experience in vivid, specific detail.
He created what I call his Angle of Mastery™ - a unique framework
that sets him completely apart from everyone else in his space.
You don't need to work harder.
You don't need to do more outbound.
You don't even need to be everywhere.
You just need to be CLEAR.
Clear on who you serve.
Clear on the specific problem you solve.
Clear on why your approach is different.
If you're sitting there right now feeling like you have so much
to offer but your message isn't resonating, I want you to know:
This could be YOUR story.
I've opened up a few spots for my Brand Message Clarity Sessions
(
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3kpkkwa2hdovqm66h7hwxog/08h8qd7ms9h2nem99vsl/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
). In just 15 minutes, I'll take a look at your current messaging
and give you personalized feedback on what needs to shift to
attract those ready-to-invest clients who find YOU.
This isn't a sales call – it's pure value to help you get clarity
on your next steps.
Let's get your message so clear that the right people can't help
but reach out, shall we?
Con amor,
Fabi
P.S. If you haven't seen it yet -these are the 4 strategies I'm
focusing on in 2026 to grow my business (
https://f678a3b7.click.convertkit-mail4.com/r8u9wqkn0xfoh3kpkkwa2hdovqm66h7hwxog/48hvhehmwl0pplix/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1RMHo3UHlVZDVmVQ==
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From 5 clients to 13++
hola@fabipaolini.com1/30/2026
Hola Maude,
Most experts think they're talking about their audience's
problems.
They're not.
They're talking about symptoms.
And there's a MASSIVE difference.
Let me show you what I mean:
Symptoms sound like this:
→ "I'm overwhelmed"
→ "I'm stressed"
→ "I feel stuck"
→ "I'm burned out"
→ "I lack confidence"
These are feelings.
Emotions.
States of being.
They're non-actionable.
Problems sound like this:
→ "I'm in back-to-back meetings from 9am to 6pm and haven't eaten
a real lunch in three days"
→ "I avoid speaking opportunities because I spend the entire week
before stressing about what to wear instead of preparing my talk"
→ "I spend 90 minutes on sales calls defending my price instead
of enrolling clients"
See the difference?
Symptoms describe how the problem FEELS.
Problems describe how the problem SHOWS UP in real, specific,
decision-level situations.
And here's why this matters:
Most experts market to feelings because they think feelings
create resonance.
But Power Buyers don't make buying decisions just based on
emotion.
They make buying decisions based on RECOGNITION.
When you speak to the problem, they recognize themselves, and
more importantly, they see you as someone who deeply understands
their specific situation.
When you ground your messaging in actual problems instead of
symptoms, everything changes:
→ Your content stops attracting people who "relate" and starts
attracting people who are ready to invest
→ Your sales calls shift from "convincing" to "confirming"
→ Your positioning moves from "nice to have" to "I need this NOW"
Most people can't see which symptoms they're speaking to versus
which problems they should be grounding in.
That's exactly what I help you identify on my free 15-minute
Brand Message Assessment.
I'll look at your content and tell you:
→ Where you're speaking to symptoms instead of problems
→ What specific, situational language will resonate with Power
Buyers
→ Exactly how to shift your messaging to trigger decision-level
recognition
This isn't a sales call. This is a diagnostic where I give you
SPECIFIC, immediately actionable feedback.
Click here to book your 15-minute Brand Message Assessment right
now → (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h6dxlm0tzhweg7o66bnhorm8/l2hqxk6zsmhlqe63xdf6/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Because the difference between "I relate to that" and "I need to
hire you" is Problem Grounding™.
Con amor,
Fabi
ps. These are the 4 strategies I'm focusing on to grow my
business in 2026 (without ads) (
https://f678a3b7.click.convertkit-mail4.com/75uzv3x284u8h6dxlm0tzhweg7o66bnhorm8/08hwh9h2nvgdl4ul/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1RMHo3UHlVZDVmVQ==
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You're talking about symptoms, not problems
hola@fabipaolini.com1/29/2026
Hola Maude,
Most experts I talk to are exhausted.
They're posting daily.
Showing up on stories.
Creating value content.
Engaging with their audience.
And still not attracting the caliber of clients they want.
So they think the answer is more.
More content. More visibility. More platforms. More effort.
But here's what I see when I look at their messaging:
They're not doing the wrong volume. They're saying the wrong
things.
Their message is designed to attract people who need education
and nurturing. But Power Buyers don't need education, they need
strategic differentiation. They need to understand what makes you
irreplaceable, not "better than."
And most experts are positioning themselves as "better than"
without realizing it.
That's what I help you identify on a Brand Message Assessment.
In 15 minutes, I'll look at your current positioning and show you
exactly where your message is repelling investment-ready clients,
even though it sounds good to everyone else.
Then I'll show you the specific shifts that make sophisticated
buyers stop comparing you to anyone else.
Not more content. Just different positioning.
If you're tired of working harder without attracting better
clients...book your 15-minute Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/v8umo0x7rpfrhvmwr8xcghv3xwmllh9hk0ld/e0h893q4s7h7mmmd65b8/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
I'm opening up a few spots this week and doing these calls
personally.
Con amor,
Fabi
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You don't need more content. You need better positioning.
hola@fabipaolini.com1/28/2026
Hola Maude,
I sent an email earlier this month about strategic partnerships
for 2026.
I've already had several conversations booked (which is exactly
what I was hoping for), but I wanted to reach out one more time
before I close this down.
Quick recap:
I'm looking for 3-5 strategic partners who teach marketing
tactics, (webinars, ads, social media, launches, etc.), mindset
(life coaching, spiritual coaching, NLP, breakthrough), finances,
or other whose audience is made up of coaches, consultants or
professional service providers (doctors, lawyers, etc)
The model: I present my positioning framework to your audience in
exchange for commission on enrollments.
You add massive value to your clients by addressing the missing
piece (their MESSAGE), and we both win.
Plus - there might be an opportunity to also showcase YOU to MY
audience as well.
If you're interested, reply telling me a bit more about what you
do and I'll send you more info.
You don't have to have a big audience to make this work - let's
talk and I'll tell you more.
Con amor,
Fabi
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Still looking for 2-3 more strategic partners
hola@fabipaolini.com1/27/2026
Hola Maude,
Last year was transformational for my business.
We doubled our revenue.
We diversified our lead sources across multiple channels.
We grew our LinkedIn following by almost 17,000 people.
We gained nearly 30,000 YouTube subscribers and got over 300,000
views.
We enrolled multiple $25K clients.
It was the kind of growth year that validates everything I teach
about premium positioning and strategic messaging.
But here's what I'm thinking about as I look ahead to 2026: How
do I continue this momentum? How do I take what worked and
amplify it while also addressing what I didn't do as well as I
could have?
In my latest podcast episode, I'm sharing the four strategies I'm
focusing on in 2026 to continue growing my business, and why I
think these same strategies will work for you whether you're a
coach, consultant, or professional service provider.
Here's what makes these strategies powerful: None of them require
paid ads.
Every single one is about strategic positioning, organic
visibility, and building genuine relationships with Power Buyers
who are ready to invest.
Listen now and discover which of these four strategies could
create the biggest impact in your business this year.
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/68uoz3l68nh8h5x8845cohpedgnkkh9h7dp5/wnh2hghqmg0070h7/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1RMHo3UHlVZDVmVQ==
)
Click here to watch on YouTube right now (
https://www.youtube.com/watch?v=Q0z7PyUd5fU )Ready to refine your
message and positioning for 2026?
Book a free 15-minute Brand Message Assessment with me where I'll
personally analyze your current messaging and show you exactly
what to shift to attract more premium clients this year.
I'll look at your website, LinkedIn, or social media and give you
specific feedback on what's working and what's keeping you from
the growth you want.
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/68uoz3l68nh8h5x8845cohpedgnkkh9h7dp5/dph204lvf0hed5pp63sm/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
https://f678a3b7.click.convertkit-mail4.com/68uoz3l68nh8h5x8845cohpedgnkkh9h7dp5/m2h7h5h32e44zqbm/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
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BTS January 26 + 4 strategies for 2026 growth (without ads)
hola@fabipaolini.com1/26/2026
Hola Maude,
I need to share something with you because honestly, I'm still
processing how incredible this year has been.
2025 was the year everything I'd been building finally clicked
into place.
* We doubled our income
* We doubled our client base
* LinkedIn exploded - 12,000+ new followers with over a million
impressions
* YouTube hit 30,000 subscribers with 300,000+ views
* We even went viral on TikTok (still scratching my head on that
one...and went viral again last week)
But here's what gets me most excited - we enrolled clients from
EVERYWHERE.
Facebook. Instagram. YouTube. TikTok. LinkedIn. And yes, even
ChatGPT.
People are literally finding me through AI searches and booking
calls.
But the REAL wins? My clients.
Watching my clients transform their businesses this year has been
absolutely incredible.
* Lisa ran her first webinar using my methodology and had a 78%
show-up rate with 40% of attendees booking calls immediately
* Gary used the Fabi AI tool, reworked his messaging, and signed
THREE new clients while his content reached 43,000 impressions
(multiple times his usual reach)
* One client told me "Thank you for letting me pay you" - she was
GRATEFUL for the opportunity to invest
* Another said "I've been looking for you for the last 4 years"
and enrolled in a $20k offer
These aren't just numbers.
These are real people stepping into their power, owning their
expertise, and creating the businesses they've always dreamed of.
And you know what made all of this possible?
Getting crystal clear on our message.
When you speak directly to Power Buyers, when you own your Angle
of Mastery, when your content creates demand instead of just
engagement - everything shifts.
But here's what I'm MOST excited about:
What we're building for 2026.
This year, we're taking everything we've learned and scaling it
in ways that are going to completely transform how my clients
grow their businesses.
We're implementing:
* New AI-powered tools that will help my clients create magnetic
content in a fraction of the time
* Advanced systems for LinkedIn that systematically build
relationships and convert followers into clients
* Strategic partnership frameworks that leverage each other's
audiences for massive growth
* Expanded programs that serve professionals beyond just coaches
- lawyers, doctors, consultants who are ready for premium
positioning
If you're ready to make this your year - the year your message
finally clicks, your ideal clients start flowing in consistently,
and your business becomes what you've always known it could be -
let's talk.
I've opened up a few spots for my Brand Message Clarity Sessions
(
https://f678a3b7.click.convertkit-mail4.com/8kupn35gewtoh2wnmg0ukhk6pm399h3hmkx8/3oh56wz8hkh3x3lqqvhr/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
).
In just 15 minutes, I'll take a look at your current messaging
and give you personalized feedback on what needs to shift to make
2026 your biggest year yet.
This isn't a sales call... it's pure value to help you get
clarity on your next steps.
If you're ready to step into the next level of your business,
click here to book your free session now.
Let's make 2026 the year everything changes for you, shall we?
Con amor,
Fabi
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What's coming for 2026
hola@fabipaolini.com1/23/2026
Hola Maude,
Most people think a "Brand Message Assessment" is going to be
generic feedback or vague suggestions.
It's not.
It's 15 minutes where I look at your actual positioning, your
LinkedIn profile, your website, your social media, whatever
you've got, and I show you the three specific gaps that are
blocking investment-ready clients from seeing you as the obvious
choice.
Here's exactly what we'll do:
1. Identify your Power Buyer disconnect
I'll show you who you're ACTUALLY attracting right now versus who
you WANT to attract. Most experts are unknowingly filtering for
browsers and tire-kickers instead of decision-makers. I'll show
you exactly where your messaging is creating this disconnect.
2. Reveal your Angle of Mastery
I'll look at your background, your story, and your current
positioning, and I'll tell you what makes you genuinely
irreplaceable. Not "better than" your competitors. Irreplaceable.
Most experts have this but can't articulate it. I'll show you
exactly what it is.
3. Diagnose your "Nice-to-Have" problem
If what you offer sounds discretionary instead of essential,
people will wait. I'll show you why your offer currently sounds
like a "nice-to-have-someday" and how to reposition it as a
"need-to-have-right-now."
Then I'll read you an example of what your message could sound
like when it's optimized to attract Power Buyers.
No script. No generic advice. Just strategic, personalized
feedback you can implement immediately.
Click here to book your 15-minute Brand Message Assessment (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b6hpk245da5h2q34zllfnhv286/08h8qd7ms9h2nd6npxfl/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
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What happens on a Brand Message Assessment (it's not what you think)
hola@fabipaolini.com1/22/2026
Hola Maude,
I'm going to tell you something that most marketing "experts"
won't say out loud:
The playbook that got you here is about to stop working.
What I'm seeing right now is that, in 2024, Ai democratized
content creation.
Suddenly everyone could pump out polished posts, professional
captions, and beautiful graphics.
The market got FLOODED with content.
And in 2025, we all adjusted. We posted more. We showed up on
more platforms. We tried to out-content the content.
But that means that in 2026, buyers will behave differently...
→ They're no longer impressed by "valuable free content"
(everyone has that now)
→ They're not convinced by polished graphics and professional
branding (AI made that accessible to everyone)
→ They don't care about your certifications or credentials
anymore (they assume you're qualified)
What they're looking for now is something AI can't replicate:
Your LIVED experience.
Your UNIQUE perspective.
Your PROPRIETARY frameworks that come from years of actually
solving this problem.
They're looking for evidence that you've THOUGHT DEEPLY about
their problem in ways no one else has.
I believe that in 2026, the experts who win won't be the ones
creating MORE content.
They'll be the ones with messaging that's IMPOSSIBLE TO
REPLICATE.
Most people can't see what needs to shift in their own messaging
because they're too close to it.
That's exactly why I created my free 15-minute Brand Message
Assessment.
I'll look at your current messaging and tell you:
→ Where you're stuck in "2025 marketing" instead of positioning
for 2026
→ What's making you sound like everyone else (even if you don't
realize it)
→ Exactly what needs to shift to position yourself as impossible
to replicate
This isn't a sales call. This is a strategic diagnostic where I
give you SPECIFIC, immediately actionable feedback.
Click here to book your 15-minute Brand Message Assessment right
now (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9nepegtlhvze4k55hnhx850/e0h893q4s7h7m035xzh8/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Because the coaches who get ahead of this shift NOW will dominate
in 2026.
The ones who keep doing what worked last year?
They'll wonder why it suddenly got so much harder.
Con amor,
Fabi
P.S. If you want to understand how to position yourself as THE
authority in your space (not just another expert), check out my
top training videos in the secret vault (
https://f678a3b7.click.convertkit-mail4.com/0vu98zx3k5f9h9nepegtlhvze4k55hnhx850/m2h7h5h32862kkhm/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
) these will show you exactly what I'm talking about.
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What you need to know about the market in 2026
hola@fabipaolini.com1/22/2026
Hola Maude,
I've done hundreds of these Brand Message Assessments over the
years, and here's what I've noticed:
I can usually spot the exact positioning problem within the first
3 minutes of looking at someone's messaging.
It's either:
→ They're speaking to the wrong audience (attracting browsers
instead of buyers)
→ They're not differentiating themselves clearly (so they get
lumped in with everyone else)
→ Their offer sounds optional instead of essential (so people
wait instead of invest)
And the crazy part?
Most business owners can't see it themselves because they're too
close to their own message. They think they need more content,
more visibility, more credibility...when really, they just need
one strategic positioning shift.
That's what I do on these 15-minute calls.
I look at your LinkedIn profile, your website, your content
(whatever you've got) and I tell you exactly what's creating the
disconnect between your expertise and the clients you want to
attract.
No fluff. No generic advice. Just specific, strategic feedback on
what needs to change.
Book your Brand Message Assessment here (
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Con amor,
Fabi
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I can usually tell in about 3 minutes
hola@fabipaolini.com1/21/2026
Hola Maude,
I have to tell you the story of my client Lynne, who came to me
already having built a pretty successful business. As a Coach
helping Product Managers get promoted to leadership levels, she
was already consistently enrolling clients into her business.
Yet...she was experiencing a few problems:
* It was costing her a ton of money to make sales, because the
majority of people she was talking to weren't really looking for
help - so her calls would take forever just overcoming objections
* She was enrolling people who needed a lot of handholding -
which was hard for her because she wanted to spend less time
working in her business (and boundaries were becoming hard to
set)
* She was feeling burnt out, uninspired, and not really that
connected. She was struggling with content creation and feeling
excited about her business
* The biggest problem? She was converting at around 20-25% of her
calls into clients. This meant that 75% of her time was spent on
conversations that would not lead ANYWHERE
At first, Lynne was hesitant to start this process. After all,
she had a strategy that was technically working?
However - deep inside, she KNEW she was meant for more. She knew
that she had it in her to build a message and brand that would
attract better quality leads.
She knew she could get excited and feel connected with her
business...so she jumped right in.
We started working together and the MOMENT I looked at her
message, I could IMMEDIATELY tell why she was feeling so
disconnected.
About 90% of her content was speaking to a disempowered version
of her audience who would inevitably attract people that *on
paper* were the right fit - but in truth, they weren't.
We upgraded her message, tweaked her way of communicating and
created a new, more aligned process for selling that freed up
more of her time.
The results? Pretty powerful. Pretty fast.
She generated $125k in month 1, and in month 2 over $100k again.
Her conversions shot up to 71% - YES - YOU READ THAT CORRECTLY!!
And her content was SO GOOD, she was now getting DAILY emails and
DMs from people saying how much they resonated with her new
changes.
The best part? She felt EXCITED about creating content - and was
able to grow her business while spending less time on the phone.
Here's the bottom line: All it could take for you to get the
results you desire in your business could be a shift in how you
communicate to your people.
And the truth is that if what you want is to speak to people who
are READY TO INVEST right now
Then we need to get on a call
Click here to book your Brand Message Assessment Session (
https://f678a3b7.click.convertkit-mail4.com/27ul9dnokqb9u9w2v3h3hgz5m744hghq8k4/qvhekk2ri7h89o0r9pbl/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vYXBwbHk=
)
You can show us your messaging and content - and we'll tell you
EXACTLY what you can upgrade right now to attract ready-to-invest
leads.
Click here to book that session (
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)(and prepare to be blown away by the amount of value we deliver
on this call too!)
Con amor,
Fabi
ps. Click here to access the replay vault (
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)with some of the BEST training videos I have on premium
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more.
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Back-to-back $100k+ months consistently
hola@fabipaolini.com1/20/2026
Hola Maude,
I really want to talk to you next week - I think you will be
surprised about what I have to say.
You see, in my Brand Message Assessments/Audits, I give you a
SUPER personalized look into your business you have likely never
experienced before.
These aren't your typical "strategy sessions" disguised as sales
calls.
This is me personally reviewing your content (website, social
media profile, landing pages...or whatever you want to show me)
and giving you VERY VERY specific, implementable feedback on
exactly what needs to shift in your messaging to attract better
quality leads.
I actually take the time BEFORE the call and look at your stuff
(sometimes I even listen to your webinar & videos) and tell you
EXACTLY what I would do to make sure you attract higher quality
leads.
LITERALLY - I will give you a written portion of your message
which you can keep afterwards (I send it to you after our
conversation)
👉 I'll tell you if you're accidentally speaking to "Ursulas" (the
poor unfortunate souls) instead of Power Buyers
👉 I'll identify the gaps in your Angle of Mastery™ that are
making you sound like everyone else
👉 I'll show you exactly why your offer feels like a
"nice-to-have" instead of a "need-to-have"
👉 I'll give you specific language shifts that will immediately
elevate the quality of clients you attract
To be clear - this is NOT a sales call.
I won't pitch you anything.
If by the end you want to know more about working together, we
can schedule a separate conversation for that.
And to be honest with you - the amount of people who tell me that
they have never received SO much value from a call (even more
than marketing programs that they paid for in the past!)...it's A
TON!
That's exactly what these calls are designed to do.
All that to say...
Click here to book YOUR call right now (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b3urr4e3zs5h2q34zllfnhv286/08hwh9h2we2rr8tl/aHR0cHM6Ly9wcmV2aWV3LmNvbnZlcnRraXQtbWFpbC5jb20vY2xpY2svZHBoZWgwaHpobS9hSFIwY0hNNkx5OWpZV3hsYm1Sc2VTNWpiMjB2Wm1GaWFTMXdZVzlzYVc1cExYUmxZVzB2WTNWemRHOXRMV0p5WldGcmRHaHliM1ZuYUMxaWNtRnVaQzFoZFdScGRDMWpiRzl1WlE9PQ==
)
Talk soon?
Con amor,
Fabi
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Let's talk next week?
hola@fabipaolini.com1/19/2026
Hola Maude,
Have you noticed that referrals aren't flowing the way they used
to?
You're doing great work. Your clients are getting incredible
results.
You're asking for referrals at the right times, making it easy
for people to send others your way.
But somehow, the referrals have slowed to a trickle. Or when they
do come in, they're not as qualified as they used to be. Or the
people being referred are shopping around instead of ready to
work with you.
I hear this issue on my Brand Message Assessments more than you
can imagine. In fact, each week it comes up more and more.
So - on this episode I explain exactly why that's happening .
-->Click here to watch on YouTube right now (
https://f678a3b7.click.convertkit-mail4.com/27ul9dnokqboh8ll8xoi3hgz5m744hghq8k4/08hwh9h2nkrn4zfl/aHR0cHM6Ly93d3cueW91dHViZS5jb20vd2F0Y2g_dj1tcndhTnl3S3ppVQ==
)
Click here to watch on YouTube right now (
https://www.youtube.com/watch?v=mrwaNywKziU )Ready to shift from
referral-dependence to Strategic Category Ownership?
The first step is understanding exactly where your positioning
stands right now. Book a free 15-minute Brand Message Assessment
with me where I'll personally analyze your current messaging and
show you the specific gaps keeping you from owning your category.
I'll look at your website, LinkedIn, or social media and give you
concrete feedback on:
* Whether your positioning creates category ownership or makes
you just another option
* How to articulate what makes you different in a way that's
instantly compelling
* What to shift immediately to start attracting clients who see
you as THE obvious choice
Book your free 15-min Brand Message Assessment here (
https://f678a3b7.click.convertkit-mail4.com/27ul9dnokqboh8ll8xoi3hgz5m744hghq8k4/dph204lvf0hedmndxrum/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. Want to dive deeper into premium positioning? I've unlocked
my entire vault of trainings and resources at
fabipaolini.com/vault....including my Angle of Mastery™
framework, Power Buyers™ method, and advanced positioning
strategies. Access it all for free here (
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BTS January 19+ why referrals aren't converting lately
hola@fabipaolini.com1/19/2026
Hola Maude,
My client Christine Luken is an INCREDIBLE financial coach. She
helps high-earning professionals master their money and recover
their financial dignity. But the truth is that Christine needed
to be rescued as well (see what I did there?).
When she came to me, she had - in theory - everything she needed
in place to have a successful business. But, in reality, it was
far from it. As a financial coach, she was almost embarrassed to
admit that her finances were really taking a toll.
She didn't want to have to go back to working in her family
business doing bookkeeping, but if she didn't make changes,
that's exactly what was going to end up happening.
Her brand was hot mess. Her messaging was confusing, her offers
were all over the place and her credibility and expertise were
getting lost in the noise of it all. There simply was too much
going on and it left people completely lost which made it even
harder for people to trust her online.
She had never really invested in her business - because - of
course, a financial coach, she was careful about where she was
spending every penny. In fact, her old website and brand were
done by a friend for free. But, Christine realized that if she
wanted to bring in high-end clients to her business, 'being
cheap' wasn't going to do it.
We needed to go in-depth and we needed to move FAST. We did a
deep dive into her business and got clear on:
*Exactly WHO her audience was
*How to position herself as an AUTHORITY to that audience
*AND...exactly what needed to happen so that she could attract
that audience with ease
Once we finished working together, Christine's confidence was
COMPLETELY transformed. She was showing up boldly in her
business, taking massive action, and charging premium prices all
while seeing her bank account go up without pause.
She was excited to know that her bookkeeping days were completely
over, and she could now focus on building her business and
serving her clients.
Last year Christine reached out to me again. Since working
together the first time, she had generated over $300k in her
business and wanted to upgrade her message, branding and
presence.
Once again, we worked closely to see refresh her brand and,
seriously - it looks AMAZING.
Since then, Christine has launched several programs online and
her income has completely taken off making multiple 5 figures per
month - she has even started growing her team!
Understand this, the visual part of her brand, making sure it was
there to build her credibility? That's important.
BUT, more important than that, was getting the confidence to
realize your true value - and this is what we did through
developing her complete brand and marketing strategy.
That's exactly what I want for you. I want your brand to speak
for itself BUT I also want you to feel absolutely confident and
excited about the success of your business.
You should be able to feel proud of your brand while knowing it's
building your credibility every single day.
Let's be honest, it's a powerful way to build trust online,
right?
So book a Brand Message Assessment and let's craft a plan to
take your confidence to the next level. (
https://f678a3b7.click.convertkit-mail4.com/n4u3m8l20riquq038mf6h68qvkggalh7qvm/9qh8qqlninhgozlpovf9/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vYXBwbHk=
)
Look - your brand might not look as bad as Christine's (or it
might look a lot worse), but I can tell you that if all the
pieces aren't in place (messaging, marketing and visuals), it's
going to be really hard for you to feel confident in what you are
doing online.
Let's make that happen together, okay? Book your Brand Message
Assessment right here (
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)
Con amor,
Fabi
ps. Click here to access the replay vault (
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)with some of the BEST training videos I have on premium
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more.
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From embarrassing DIY to powerhouse authority
hola@fabipaolini.com1/18/2026
Hola Maude,
My team and I were talking, and we were able to open up a bunch
of new spots next week if you want to take advantage of your free
Brand Message Clarity Assessment (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6u78l63t7hnq2okxxs8hq2lp/08h8qd7ms9hdkdzx3dfl/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
) so that you can get clarity on exactly what your brand message
needs to say/do in order to attract more ready-to-invest, premium
coaching clients.
These calls are 100% FREE and it's open to anyone who knows:
* You are a true EXPERT at what you do and yet you feel like you
have a hard time explaining how you help others without sounding
like everyone else
* You feel like even though you're taking action, your content
doesn't stand out - so you aren't getting the conversions you
expected
* Even though you have something great to offer, you spend a lot
of time overcoming objections and having to convince people to
buy
I know that you might feel all over the place with your ideas and
vision, but talking these things out with someone who has had the
experience and vision might be EXTREMELY helpful for you and will
give you SO much clarity.
One thing I promise is that this is JUST a laid back conversation
about you and your brand message.
That's IT. This is NOT about trying to sell you anything - IF we
think you might benefit from something that I have to offer,
we'll invite you to a SEPARATE call where we'll tell you the
details of how we can work together.
If we DON'T have anything to offer you or believe it won't be the
right fit, we will quite LITERALLY point you in the right
direction and help with clarity.
There's NOTHING more important than clarity - so I'm excited to
help you out with this!
As a warning - this calendar has been pretty full lately (hence
us opening up more spots) - so I would take action FAST as these
calls are LIFE-CHANGING - and as proof, here's a message we
received a few days ago - THIS is what we are totally about.
Anyway, go ahead and book your call with me and my amazing team
right here. (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6u78l63t7hnq2okxxs8hq2lp/08h8qd7ms9hdkdzx3dfl/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
ps. If for some reason you can't find a spot that works for you,
you will find a button to fill out a form. Go ahead and fill that
out and my team will PERSONALLY reach out to you to find the best
available time :)
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Re: Open space
hola@fabipaolini.com1/17/2026
Hola Maude,
Today I want to tell you ALL about my incredible client Jo, who
went from years of being in the corporate world to making over
$62k from home, while being present for her sweet daughters
#goals
Jo had been a superstar in the corporate world. She had worked in
marketing for Fortune 500 companies such as Nickelodeon, and
Univision. However, she was tired.
She wanted to have more freedom in her life. She wanted to be
present for her family, especially her 2 young daughters. She was
tired of spending hours at the office while missing every
important milestone. It was genuinely taking a toll on Jo
emotionally.
But she was nervous. As much as she knew what she knew, she
didn't know how to build an online business. So when we first
started working together, she was super skeptical. Could it be
possible for her to have success on her own?
We started working together building every single piece of her
business and brand. From defining the business model that would
work best for her, to determining the digital marketing
strategies that would bring her more clients, to creating an
impactful brand capable of attracting the right audience.
We also created a bullet-proof offer from scratch.
It was SO bulletproof in fact, that within 2 sessions of us
working together, she signed her first $10k client.
Jo went on to make $62k in her business within just months.
The best part? Being able to be do it while being 100% present
for her family, so she could still take her daughters to school,
and play with them and their dog Milo in the afternoons.
On a total side note, I'm OBSESSED with how her brand turned out
visually. Isn't it super fun and refreshing?
So here's the bottom line: it doesn't matter if you have been in
corporate for years and feel like you know nothing about online
business.
All that stuff is in your mind.
The TRUTH is that if you want to have FREEDOM in your life to be
able to be there at home with your children. Or if you want to
travel whenever you feel like it, or whatever that freedom means
to you...
...then we can five you the step-by-step game plan to make it
happen.
You can tell us all about what your goals are, and we can tell
you all the steps to make it a reality.
Look - I know it might seem crazy to you right now. Maybe you are
used to always having your own boss. But trust me when I say,
having this freedom will CHANGE everything in your life.
If that's what you want, let us help.
Book a Brand Message Assessment here, (
https://f678a3b7.click.convertkit-mail4.com/4zueqlo2p9a7u4nqrxhxh6kd8l77a5hm4gd/qvhekk2ri7hr6l4448ul/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vYXBwbHk=
) let's see what possibilities are available for you.
Talk soon!
Con amor,
Fabi
P.S. As a mom of 3, I understand how VALUABLE it is to be able to
have a highly successful business, while still being able to be
present and be a supermom to your kids - so seeing Jo go through
this transformation, was really powerful for me as well. If you
want to the same,click here (
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)
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From corporate to making over $62k from home
hola@fabipaolini.com1/16/2026
Hola Maude,
You asked for my best resources - so here they are. These are the
EXACT tools my clients use to transform their messaging and start
attracting Power Buyers.
I'm about to share my top resources that have helped hundreds of
coaches and experts go from attracting "I can't afford it" leads
to enrolling clients who pay in full without hesitation.
But first, let me be real with you...
Most coaches, experts & professional service providers are
working WAY too hard for each sale.
They're spending hours on sales calls trying to convince people
who were never going to buy anyway.
They're creating endless content that gets likes but no actual
buyers.
They're explaining their value over and over instead of having
people ask "how do I get started?"
Here's what I know after 10+ years in this business:
Those who scale their businesses aren't the ones with the best
marketing tactics.
They're the ones who've mastered the art of speaking to Power
Buyers™️ - those action-taking, vision-driven clients who are
ready to invest in transformation right now.
So here are my TOP 3 resources to help you make that shift:
1. SECRET TRAINING VAULT My best training videos on premium
messaging, creating your Angle of Mastery™, and turning your
offer into a "need-to-have." Access the vault here (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6u55menzs7hnq2okxxs8hq2lp/e0hph7h7eoe5egc8/aHR0cHM6Ly9mYWJpcGFvbGluaS5jb20vdmF1bHQ=
)
You'll find videos on:
* How to speak to actual buyers
* The real reason your content isn't converting
* What to do when you have multiple outcomes in 1 offer
* How to sell an intangible result
* How to create urgency the right way
* How to stop attracting broke leads
....and MUCH more
2. CLIENT SUCCESS STORIES See exactly how real coaches
transformed their messaging and started attracting premium
clients. These aren't just testimonials - they're proof of what's
possible when you speak to the right people. Read the
transformations here (
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) (I've got hundreds of videos & screenshots in there!)
3. FREE 15-MIN BRAND MESSAGE ASSESSMENT I'll personally look at
your current messaging and give you specific feedback on what to
shift right now to start attracting Power Buyers. No pitch, no
pressure - just pure value.
Book your call here (
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)
Maude, I could hold back and give you surface-level advice.
But you're smart. You know that premium messaging is what
separates coaches who struggle from those who have waitlists.
The difference between a $20k month and a $100k month? It's not
more marketing. It's better messaging.
These resources will show you exactly how to make that shift.
Con amor,
Fabi
P.S. My clients don't just get more leads - they get better
leads. The kind who say "when can we start?" instead of "I need
to think about it." That transformation starts with the resources
above.
P.S.2 Make sure you subscribe to my YouTube (
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The BEST resources to attract QUALITY leads
hola@fabipaolini.com1/15/2026
Hola Maude,
I noticed something important: You haven't booked your Brand
Message Assessment call yet.
And I get it. In an industry full of "free calls" that turn into
45-minute sales pitches, it's natural to be skeptical.
This is different. Completely different.
During this laser-focused 15-minute call, we will:
* Evaluate your current messaging (website, sales page, landing
page - whatever you want to show us)
* Identify the specific blindspots preventing you from attracting
those premium, ready-to-invest clients
* Actually rewrite your key messaging ON THE SPOT so you can
implement it immediately after our call
Don't just take my word for it:
This call is 100% value, zero pitch.
We thoroughly prepare for YOU specifically, analyzing your
content before we even get on the call so we can deliver maximum
impact in just 15 minutes.
The insights you'll receive will help you:
* Identify who the true Power Buyers are in your niche
* Transform your offer from "nice-to-have" into
"need-to-have-right-now"
* Attract higher-quality clients who are ready to invest
And in those 15 min we will give you THE most powerful feedback
you have ever received with insight and blind spots that will
allow you radically upgrade your message and elevate the quality
of clients you attract so that you can make more sales RIGHT NOW
into your offers.
You definitely need to click here and book the Brand Message
Assessment Session right now (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6u76w56u7hnq2okxxs8hq2lp/3ohkeegmbkhqe4n7eeir/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vYXBwbHk=
)
Con amor,
Fabi
ps1. Click here to watch this 20 min training on h (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6u76w56u7hnq2okxxs8hq2lp/g3hnh5h3pxrx96ur/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL25ldy12aWRlby8=
)ow to attract ACTUAL BUYERS (so you STOP wasting your time
speaking to people who don't want what you have to offer)
ps. Click here to access the replay vault (
https://f678a3b7.click.convertkit-mail4.com/wvuk80l3nwt6u76w56u7hnq2okxxs8hq2lp/x0hph6hng73mv6s5/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
)with some of the BEST training videos I have on premium
messaging, high-ticket offer creation, client acquisition and
more.
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Your LIFE-CHANGING Brand Assessment Session Maude
hola@fabipaolini.com1/14/2026
Hola Maude,
I'm being strategic about 2026.
Last year, I quietly built partnerships with a handful of coaches
and consultants and this year - I'm looking to do the same.
The model was simple: I presented my positioning framework to
their audience through a customized webinar and if, after the
training, someone enrolled into my program(s), they got a
commission on every enrollment.
Result? Some of my highest-quality clients came through these
partnerships. And my partners? They added massive value to their
clients by addressing the missing piece - the MESSAGE that makes
all those marketing tactics actually convert.
I'm looking to do more of this in 2026, but I'm being selective.
I'm specifically looking for people who have an audience of
coaches, consultants, or professional service providers (Doctors,
Lawyers - other high-end services).
Ideal partners are people who teach marketing strategy (webinars,
ads, funnels, social media, speaking, book, etc), mindset (NLP,
life coaching, spirituality) or even health-related (as long as
your audience is still made up of entrepreneurs).
What this looks like:
* I present a customized version of my positioning/messaging
framework to your audience (webinar, workshop, or guest training)
* You receive commission on any clients who enroll in my programs
* Optional: You appear on my podcast, I feature you to my list,
or we explore other reciprocal value
What this ISN'T:
* This isn't me asking you to promote me for free
* This isn't for people who are just starting out or building
their first funnel or have a completely NON-existent audience
(this doesn't mean your audience has to be big - but if you don't
have an audience at all, this might not make sense
If this sounds like something that could create massive value for
YOUR clients while generating additional revenue for you, let's
talk.
Replay to this email letting me know you're interested, and I'll
tell you the next steps.
I'm only doing a handful of these partnerships, so if this
resonates, move fast.
Con amor,
Fabi
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Looking for strategic partners for 2026
hola@fabipaolini.com1/13/2026
Hola Maude,
Wow - wasn't that training eye-opening?
Imagine what it would feel like to consistently attract those
premium, ready-to-invest, Power Buyer clients who see YOU as the
obvious choice for solving their problems.
In the training, I shared how to speak to Power Buyers, but now I
want to take it one step further...
I'm offering a very special opportunity to a handful of people: a
free 15-minute Brand Message Assessment with me PERSONALLY.
During this focused session, we will:
* Evaluate how you can optimize your message (profile, website,
or content) in order to attract more Power Buyers who are ready
to invest in the solution you provide
* Look at your current messaging to transform your offer from a
"nice-to-have-someday" into a "need-to-have-right-now"
* Actually rewrite your key messaging ON THE SPOT in a way that's
optimized to attract buyers, which you can use in your marketing
immediately
The best part? You'll walk away with concrete, actionable
language you can implement right away to start attracting those
premium clients.
There's no charge for these assessments, and there is absolutely
NO CATCH.
However, our available spots are ALREADY 85% GONE! (I know, it's
incredible how quickly these fill up!)
So if you're ready to position yourself as a premium authority
and attract those ready-to-invest buyers...
Click here to book your free 15-minute Brand Message Assessment
now. (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t2uw4orxslho9x0577a8hgx6p/z2hz6kdmhnhe7nwm2wsp/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
Con amor,
Fabi
P.S. I typically fill up EXTREMELY quickly. Several times over
the past few weeks, I've had to open up more spots on the
calendar...and we STILL fill up within a matter of hours (which
is so incredible!)
If there aren't any spots, please accept my apologies!
-----------------------------------------------------------------
ps1. Click here to watch this 20 min training on h (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t2uw4orxslho9x0577a8hgx6p/p8heh9hzwm24weiq/aHR0cHM6Ly9kZmwwLnVzL3MvNGJkOTRiMjI_ZW09bSU0MGVtYWlsLmdvbW9kdWxyLmNvbQ==
)ow to attract ACTUAL BUYERS (so you STOP wasting your time
speaking to people who don't want what you have to offer)
-----------------------------------------------------------------
ps. Click here to access the replay vault (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t2uw4orxslho9x0577a8hgx6p/owhkhqh4z8oempcv/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
)with some of the BEST training videos I have on premium
messaging, high-ticket offer creation, client acquisition and
more.
ps2. On the link to book the call you will find TONS of
testimonials from people who have booked calls in the past. Can't
wait to talk to YOU soon!
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View Email
Re: Our Call
hola@fabipaolini.com1/13/2026
Hola Maude,
I know this email is long - but read all the way through because
I'm about to share something that will completely shift how you
think about attracting premium clients.
It's Fabi here, and you're getting this because you want to know
how to attract Power Buyers - those action-taking, vision-driven
clients who are ready to invest in their transformation right
now.
Here's the thing, Maude...
If you're like most of the coaches, experts or professional
service providers I work with, you KNOW you're incredible at what
you do. Your clients get amazing results. You have the expertise,
the experience, the transformation.
But something's off with your messaging.
Maybe you're attracting people who say "I can't afford it right
now" or "let me think about it."
Maybe you're having a hard time creating more effective content
because you don't know how to speak to buyers.
Maybe your content gets engagement but not actual clients.
Maybe you're explaining what you do over and over on sales
conversations instead of having conversations with people who
already GET why they need you.
Here's what I've discovered after working with hundreds of
coaches:
-----------------------------------------------------------------
You don't have a marketing problem. You have a messaging problem.
-----------------------------------------------------------------
Most business owners are speaking to what I call the "poor
unfortunate souls" - people so stuck in their problems they can't
see the solution. But Power Buyers? They think differently. They
act differently. They buy differently.
And they need you to speak their language.
I'm not here to give you another surface-level marketing hack.
I'm here to help you discover your Angle of Mastery™ - that
unique perspective that makes you the obvious choice for premium
clients.
So here's what I have for you
* Click here to access the replay vault (
https://f678a3b7.click.convertkit-mail4.com/gkuv9wzr0phwu9wevoarh8wx2699imh7dnr/08hwh9hm30eor4hl/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZhdWx0Lw==
)with my best videos on creating premium messaging, turning your
offer into a "need-to-have," and attracting Power Buyers.
* Book a free 15-min Brand Message Assessment where I'll
personally look at your current messaging and give you specific,
implementable feedback on what to shift right now to start
attracting better quality leads. This isn't a sales call - it's
pure value designed to get you immediate results.
Click here to book that call right now ( (
https://f678a3b7.click.convertkit-mail4.com/gkuv9wzr0phwu9wevoarh8wx2699imh7dnr/6qh922n8i8hpmnd7mdho/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vYXBwbHk=
)there's A TON of testimonials on that page from people sharing
their experience on that call. You will be surprised with what
you find 👀)
* Subscribe to my YouTube channel (
https://f678a3b7.click.convertkit-mail4.com/gkuv9wzr0phwu9wevoarh8wx2699imh7dnr/6qheh8hlwew0wqio/aHR0cHM6Ly93d3cueW91dHViZS5jb20vQGZhYmlwYW9saW5pYnJhbmQvdmlkZW9z
)where you will find a TON of really good content which I release
every week and connect with me on LinkedIn (
https://f678a3b7.click.convertkit-mail4.com/gkuv9wzr0phwu9wevoarh8wx2699imh7dnr/kkhmh6hneve42gfl/aHR0cHM6Ly93d3cubGlua2VkaW4uY29tL2luL2ZhYmlwYW9saW5pLw==
) which is where you will find me most these days.
Listen, I could keep this surface-level and give you generic
advice. But you're smart. You know that premium messaging is what
separates those who struggle from those who have a list full of
clients.
My goal? To give you so much value that you recognize creating an
Angle of Mastery™️ isn't just nice-to-have - it's the foundation
of everything else you want to build.
Ready to stop chasing clients and start attracting them?
Con amor,
Fabi
P.S. The business owners who implement what I teach don't just
get more clients - they get better clients. The kind who say
"send me the link to pay" instead of "I need to think about it."
That could be you.
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Speak to Power Buyers?
hola@fabipaolini.com1/12/2026
Hola Maude,
I just got back from an incredible vacation unplugged with my
three girls over the holidays, and coming back with fresh eyes
made something crystal clear:
----------------------------------------
Everything has changed in the last year.
----------------------------------------
AI didn't just make content creation easier, it fundamentally
transformed how buyers think, what they respond to, and what it
takes to actually stand out and convert.
That's why I completely rewrote my webinar training from scratch.
Not just updated it. Completely rebuilt it to address what's
actually working RIGHT NOW in this AI-saturated market where
everyone sounds the same and buyers are more skeptical than ever.
It's called "How to Attract and Enroll More Power Buyer Clients
Who Are Ready to Buy What You Have to Sell Right Now"and it's
specifically designed for ambitious coaches, consultants, and
professional service providers who are experiencing "the AI
effect."
Here's what's happening:
Good leads have become expensive and difficult to acquire. Your
sales cycles are way too long. You're constantly convincing
people to buy even when they clearly need you. The marketing
strategies and funnels that converted beautifully 12 months ago
have suddenly stopped working.
And most people aren't talking about WHY.
The truth? When everybody can create content thanks to AI,
everybody DOES create content.
The result? Exponentially more content flooding every platform.
Everyone starting to sound the same because they're using
variations of the same prompts. And those ready-to-invest
decision-making clients you actually want are getting more
skeptical, more overwhelmed, and more numb to content every
single day.
Watch the free training here (
https://f678a3b7.click.convertkit-mail4.com/lmupqvg0nltmhnqow75h6h8kxn400igh84de/owhkhqhw5z7r7eav/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL3ZpZGVvLXBsYXkv
)
The easier it's become to create content, the harder it's become
to actually reach buyers and convert them into clients.
But when you understand how to position yourself as irreplaceable
in an AI-driven world, everything changes.
After you watch, book a free 15-minute Brand Message Assessment
with me. (
https://f678a3b7.click.convertkit-mail4.com/lmupqvg0nltmhnqow75h6h8kxn400igh84de/58h642rgu7hglezm9pt6/aHR0cDovL3d3dy5mYWJpcGFvbGluaS5jb20vY2FsbA==
)
I'll personally analyze your current messaging and show you
exactly what to shift to start attracting Power Buyers who are
ready to invest right now.
Con amor,
Fabi
P.S. The training is 23 minutes. Watch it, then book your
assessment. I'll give you specific, actionable feedback on your
exact messaging gaps and show you what your positioning could
look like when it's optimized for Power Buyers. No scripts, no
sales pitch, just expert analysis and clarity.
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) | In beautiful and sunny, Miami, Florida 33178
View Email
BTS Jan 12 + I'm rebranding myself
hola@fabipaolini.com1/12/2026
Hola Maude,
I get it - you're a busy person who may be doesn't have a lot of
extra time on your hands right now...
-----------------------------------------------------------------
So I decided to EXTEND the time for you to watch the 20-min video
on how to NOT Let Another Day Go By Without Talking To People Who
Actually NEED The Solution You Offer
-----------------------------------------------------------------
-->Click here to watch it (
https://f678a3b7.click.convertkit-mail4.com/4zueqlo2p9a7u7x6zncxh6kd8l77a5hm4gd/owhkhqhwn9prgvsv/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL25ldy12aWRlby8=
)
Click here to watch it ( https://www.fabipaolini.com/new-video/
)Here's what you will learn:
✅ Discover if you're unknowingly repelling potential premium
clients and learn the strategic pivot that will draw them in,
eager and ready to invest right now
✅ Our EXACT system to position your business as a go-to authority
by amplifying what I call your Angle of Mastery™️ and how we've
done this to hit $100k/month
✅ The 3 secret keys to engaging a higher-level, ready-to-buy
audience that 85% of businesses get completely wrong
✅ The #1 most important marketing message element you need to
have in place to make sure you're speaking to buyers, and the
proven 3-step formula I use to get this right every time
✅ The critical item you need (that's missing from your marketing
right now!) to dramatically increase your sales conversions so
you enroll more people (I'll give you specific examples to
effortlessly incorporate this into your business).
✅ The 2 biggest mistakes experts are making in their content and
how to use a completely different marketing strategy to book out
your offers
✅ The incredibly simple (and dare I say surprising!) way to repel
people who are NOT ready to buy and start attracting more buyers
within DAYS (not months) - even if you're in a super-saturated
niche.
All it takes is about 20 min of your time and you will learn the
EXACT system our clients have used to create STELLAR results such
as:
* Marjorie who enrolled her first $14k client as a coach for
women going through perimenopause
* Gary - my attorney client, enrolled 3 new clients within weeks
of implementing this strategy
* Anne went from being a therapist to completely filling out her
first group coaching program
* Janeen enrolled her first $20k client within weeks of
implementing out system
* Anna signed 11 clients within 3 weeks of enrolling into our
program
* Lynne consistently making $100k. Months
* S made $164k in 30 days - and since then has been hitting
consistent $100k/months
* Michael hit 6 figures in less than 10 months in his business -
and has now made $50k months
* Christine Luken has built a highly successful business where
she generates multiple 5 figures per month as a Financial Coach
*****************************************************************
Click here to watch it right now (
https://f678a3b7.click.convertkit-mail4.com/4zueqlo2p9a7u7x6zncxh6kd8l77a5hm4gd/x0hph6hw2wle27f5/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL25ldy12aWRlbw==
)
*****************************************************************
(I'm warning you..this will COMPLETELY change the way in which
you view marketing from here on out...)
Con amor
Fabi
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more time?
hola@fabipaolini.com1/11/2026
Hola Maude,
Just wanted to remind you one last time that Access to the
EXCLUSIVE training is about to expire in just 3 hours!
As a reminder, in this training I share with you: How to attract
high-ticket Power Buyers Who are Actually Ready to Buy Right Now
-->GET ACCESS NOW! (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b3u2x4ovf5h2q34zllfnhv286/3ohphkh75xdxvqir/aHR0cHM6Ly9kZmwwLnVzL3MvNGJkOTRiMjI_ZW09bSU0MGVtYWlsLmdvbW9kdWxyLmNvbQ==
)
GET ACCESS NOW! (
https://dfl0.us/s/4bd94b22?em=m@email.gomodulr.com )Here's what
you will learn:
✅ Discover if you're unknowingly repelling potential premium
clients and learn the strategic pivot that will draw them in,
eager and ready to invest right now
✅ Our EXACT system to position your business as a go-to authority
by amplifying what I call your Angle of Mastery™️ and how we've
done this to hit $100k/month
✅ The 3 secret keys to engaging a higher-level, ready-to-buy
audience that 85% of businesses get completely wrong
✅ The #1 most important marketing message element you need to
have in place to make sure you're speaking to buyers, and the
proven 3-step formula I use to get this right every time
✅ The critical item you need (that's missing from your marketing
right now!) to dramatically increase your sales conversions so
you enroll more people (I'll give you specific examples to
effortlessly incorporate this into your business).
✅ The 2 biggest mistakes experts are making in their content and
how to use a completely different marketing strategy to book out
your offers
✅ The incredibly simple (and dare I say surprising!) way to repel
people who are NOT ready to buy and start attracting more buyers
within DAYS (not months) - even if you're in a super-saturated
niche.
Be sure to check out the video training now and do not wait -
TIME IS ALMOST RUNNING OUT and it's SOOOO good!
Click this link now to check it out. (
https://f678a3b7.click.convertkit-mail4.com/xmuld45nm6b3u2x4ovf5h2q34zllfnhv286/z2hghnho20gdp4up/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL25ldy12aWRlby8=
)
Con amor,
Fabi
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Hurry! Your pass expires SO SOON...don’t wait
hola@fabipaolini.com1/10/2026
Hola Maude,
If you're here, it means that you DON'T want to let another day
go by without speaking to people who actually want what you have
to offer.
In other words, you want to ensure that ALL of your marketing
efforts go towards speaking to BUYERS. Not JUST people who have
the problem you are here to solve...but people who will actually
PAY to have you show them ow to solve it.
I've created a 20-ish minute training that walks you through
EXACTLY what that process looks like.
And I promise you ...this is unlike ANY training you've heard on
this topic before.
Click here to watch it right now (
https://f678a3b7.click.convertkit-mail4.com/n4u3m8l20riqul7n4dc6h68qvkggalh7qvm/wnh2hghw2mwnv2t7/aHR0cHM6Ly9kZmwwLnVzL3MvNGJkOTRiMjI_ZW09bSU0MGVtYWlsLmdvbW9kdWxyLmNvbQ==
)
Watch it now before the timer runs out...
Con amor,
Fabi
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View Email
Don't let another day go by without speaking to BUYERS
hola@fabipaolini.com1/10/2026
Maude, I noticed you haven't watched the video on attracting
Power Buyers by leveraging your Angle of Mastery...and it's
INSANELY good for you to miss out on.
(especially if you're looking to sell to more high-ticket,
ready-to-invest clients)
Click here to watch (
https://f678a3b7.click.convertkit-mail4.com/k0up46lvd2t2udgnlz6flho9x0577a8hgx6p/reh8hoh08z9gx0i2/aHR0cHM6Ly93d3cuZmFiaXBhb2xpbmkuY29tL25ldy12aWRlbw==
)
:)
Fabi
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View Email
Maude
hola@fabipaolini.com1/10/2026
Hola Maude,
You're about to watch something COMPLETELY different that NOBODY
in the marketing industry is talking about. In this video I'm
going to show you EXACTLY what you need to say and do to attract
Power Buyers who are ready to invest right now.
-->GET ACCESS NOW (
https://f678a3b7.click.convertkit-mail4.com/zluozr8qe5h7u60mnxuphwokq500b6hx72n/z2hghnh32537mncp/aHR0cHM6Ly9kZmwwLnVzL3MvNGJkOTRiMjI_ZW09bSU0MGVtYWlsLmdvbW9kdWxyLmNvbQ==
)
GET ACCESS NOW (
https://dfl0.us/s/4bd94b22?em=m@email.gomodulr.com )Here's what
you will learn:
✅ Discover if you're unknowingly repelling potential premium
clients and learn the strategic pivot that will draw them in,
eager and ready to invest right now
✅ Our EXACT system to position your business as a go-to authority
by amplifying what I call your Angle of Mastery™️ and how we've
done this to hit $100k/month
✅ The 3 secret keys to engaging a higher-level, ready-to-buy
audience that 85% of businesses get completely wrong
✅ The #1 most important marketing message element you need to
have in place to make sure you're speaking to buyers, and the
proven 3-step formula I use to get this right every time
✅ The critical item you need (that's missing from your marketing
right now!) to dramatically increase your sales conversions so
you enroll more people (I'll give you specific examples to
effortlessly incorporate this into your business).
✅ The 2 biggest mistakes experts are making in their content and
how to use a completely different marketing strategy to book out
your offers
✅ The incredibly simple (and dare I say surprising!) way to repel
people who are NOT ready to buy and start attracting more buyers
within DAYS (not months) - even if you're in a super-saturated
niche.
IT'S EXTREMELY good and will give you absolute LIGHTBULB moments
(I promise!)
Make sure you watch it right now.. your access expires in...
Keep an eye on your inbox. Over the next few days, I'll be
sending you case studies, tips and some ultra-valuable
information that will change the way you look at your brand
message and client attraction forever.
Con amor,
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